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Forbes, CNN, WSJ see massive traffic drops in affiliate content as Google's new algorithm targets non-core site sections.

Leading UK publisher implements Taboola's AI recommendations across 60+ news sites reaching 15 million monthly readers.

New Microsoft Advertising data reveals Performance Max campaigns deliver 13% higher CTR and 24% more impressions in Copilot tests.

IAB Tech Lab's "Ad Format Idol" initiative aims to standardize Connected TV ad formats, addressing key industry challenges.

FuboTV introduces standalone subscriptions for FanDuel Sports, NBA League Pass, and Paramount+ Without base plan requirement.

Learn what PPC means, how pay-per-click advertising works, pricing models, platforms, and current statistics in digital marketing.

Google's latest favicon documentation update reduces minimum size to 8x8 pixels while maintaining quality standards for search results.

I use Advantage+ Audience in most cases now, but there are exceptions. Here's how Meta could improve it...

Analysis reveals how Supply-Side Platform curation drives value by reducing data loss and boosting efficient audience targeting.

The breakdown by audience segments helps you see how much remarketing happens naturally. But it's leaving out some important groups.

Compression can be used by search engines to detect low-quality pages. Although not widely known, it's useful foundational knowledge for SEO

Innovid expands its Harmony Initiative with LG Ad Solutions, promising increased efficiency and ROI in connected TV advertising.

Learn about the latest Google Analytics BigQuery export enhancement adding session-scoped traffic source fields for deeper insights.

ESPN+ and SiriusXM announce 6-month cross-platform access deal, offering 32,000+ live sports events and premium content to subscribers.

SiriusXM launches complete NBA coverage with live games, dedicated team channels, and 24/7 expert analysis for the 2024-25 season.

Spotify pilots new advertising exchange platform focusing on video inventory, partnering with The Trade Desk to expand automated ad offerings.

Recent LinkedIn poll reveals majority of advertisers implement Google Ads seasonality adjustments for Black Friday campaigns.

Meta launches new feature allowing businesses to disable comments on social ads, enhancing brand safety and content moderation.

Google's John Mueller offers an SEO tip for making Google choose the correct canonical URL when it ranks the wrong one

Unlock the future of SEO with cross-channel strategies. Learn how to leverage YouTube, LinkedIn, and more for maximum visibility.