New post by Search Engine Land 🔥
Google Performance Max gets new AI-powered video creation, asset testing
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Google Performance Max gets new AI-powered video creation, asset testing
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Search Engine Land
Google Performance Max gets new AI-powered video creation, asset testing
Google is integrating its advanced Imagen 3 AI model for creative optimization, along with testing and ad rank Performance Max capabilities.
New post by PPC Land 🔥
Sovrn eliminates SSP Revenue share, publishers save 48% on ad tech fees
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Sovrn eliminates SSP Revenue share, publishers save 48% on ad tech fees
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PPC Land
Sovrn eliminates SSP Revenue share, publishers save 48% on ad tech fees
Revolutionary pricing model helps publishers retain more revenue from programmatic advertising through flat CPM fees.
New post by PPC Land 🔥
Google Ads Optimized Targeting: Default setting disrupts remarketing campaign performance
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Google Ads Optimized Targeting: Default setting disrupts remarketing campaign performance
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PPC Land
Google Ads Optimized Targeting: Default setting disrupts remarketing campaign performance
Recent findings reveal how Google Ads' default optimized targeting setting affects remarketing campaigns and audience targeting precision.
New post by PPC Land 🔥
YouTube launches 24 new features: Playback Controls, Sleep Timer, and Playlist Tools
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YouTube launches 24 new features: Playback Controls, Sleep Timer, and Playlist Tools
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PPC Land
YouTube launches 24 new features: Playback Controls, Sleep Timer, and Playlist Tools
Major YouTube update brings fine-tuned playback speed, collaborative playlists, and sleep timer across web, mobile, and TV platforms.
New post by Jon Loomer Digital 🔥
5 Meta Ads Tests that Transformed My Perspective on Targeting
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5 Meta Ads Tests that Transformed My Perspective on Targeting
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Jon Loomer Digital
5 Meta Ads Tests that Transformed My Perspective on Targeting
My approach to targeting completely transformed during the past year, driven primarily by the results of these five Meta ads tests...
New post by Search Engine Land 🔥
Use AI to supercharge your ABM campaigns by Edna Chavira
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Use AI to supercharge your ABM campaigns by Edna Chavira
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Search Engine Land
Use AI to supercharge your ABM campaigns
Get actionable tips and real-world examples you can immediately implement in your campaigns for a competitive edge.
New post by Search Engine Journal 🔥
Ask An SEO: Why Are My Pages Discovered But Not Indexed? via @sejournal, @HelenPollitt1
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Ask An SEO: Why Are My Pages Discovered But Not Indexed? via @sejournal, @HelenPollitt1
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Search Engine Journal
Ask An SEO: Why Are My Pages Discovered But Not Indexed?
Trouble with indexing on your site? Learn why some pages may not be indexed and how to resolve common indexing issues.
New post by Search Engine Land 🔥
Hyper-personalization in PPC: Using data to deliver tailored ad experiences
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Hyper-personalization in PPC: Using data to deliver tailored ad experiences
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Search Engine Land
Hyper-personalization in PPC: Using data to deliver tailored ad experiences
Discover the role, benefits and best practices of data in hyper-personalization – plus some real world examples.
New post by PPC Land 🔥
Google unveils features for data-driven journalism using Google Trends
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Google unveils features for data-driven journalism using Google Trends
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PPC Land
Google unveils features for data-driven journalism using Google Trends
Learn how journalists can leverage Google Trends for creating compelling news stories through data analysis and real-time insights.
New post by Search Engine Land 🔥
YouTube adds channel-level ad category blocking controls
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YouTube adds channel-level ad category blocking controls
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Search Engine Land
YouTube adds channel-level ad category blocking controls
Channel-level ad blocking controls gives creators greater control over the types of ads displayed on their content.
New post by PPC Land 🔥
Adloox expands Brand Safety verification to Facebook and Instagram campaigns
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Adloox expands Brand Safety verification to Facebook and Instagram campaigns
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PPC Land
Adloox expands Brand Safety verification to Facebook and Instagram campaigns
Adloox launches comprehensive brand safety and suitability measurement for Meta advertising, covering Facebook and Instagram Feed and Reels campaigns.
New post by PPC Land 🔥
Google Ads API launches AI budget recommendations for campaign optimization
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Google Ads API launches AI budget recommendations for campaign optimization
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PPC Land
Google Ads API launches AI budget recommendations for campaign optimization
Google introduces machine learning budget recommendations in Ads API v18, improving campaign budget optimization for advertisers.
New post by PPC Land 🔥
YouTube becomes Top Podcast Platform as 24M Gen Z listeners shape audio future
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YouTube becomes Top Podcast Platform as 24M Gen Z listeners shape audio future
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PPC Land
YouTube becomes Top Podcast Platform as 24M Gen Z listeners shape audio future
New research reveals 47% of Gen Z are monthly podcast listeners, with YouTube emerging as their preferred platform for audio content.
New post by Search Engine Journal 🔥
Google Now Recommends Higher Resolution Favicons via @sejournal, @martinibuster
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Google Now Recommends Higher Resolution Favicons via @sejournal, @martinibuster
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Search Engine Journal
Google Now Recommends Higher Resolution Favicons
Google updated their documentation to recommend higher resolution favicons. Take note of changes for best SEO performance.
New post by PPC Land 🔥
DV360 revamps reporting system with major November 2024 infrastructure update
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DV360 revamps reporting system with major November 2024 infrastructure update
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PPC Land
DV360 revamps reporting system with major November 2024 infrastructure update
Google announces comprehensive changes to Display & Video 360 reporting, including faster loading times and enhanced statistical controls.
New post by PPC Land 🔥
Google launches new Search Trends documentation to help content creators
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Google launches new Search Trends documentation to help content creators
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PPC Land
Google launches new Search Trends documentation to help content creators
Google Search Central releases comprehensive guide on using Google Trends data for content strategy and market understanding.