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How Your Online Reviews Influence Click-Through Rates, Traffic, & Sales
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How Your Online Reviews Influence Click-Through Rates, Traffic, & Sales
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WordStream
How Your Online Reviews Influence Click-Through Rates, Traffic, & Sales | WordStream
Online reviews can make or break your business's click-through rates, traffic, sales, and more. Here's how reviews impact your business.
New post by PPC Land 🔥
Google's algorithm changes lead to shut down of UK gaming publisher
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Google's algorithm changes lead to shut down of UK gaming publisher
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PPC Land
Google's algorithm changes lead to shut down of UK gaming publisher
GGRecon closes after Google's Helpful Content Update impacts traffic, raising concerns about small publishers' viability.
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IAB Tech Lab unveils ADMaP: a privacy-first digital ad attribution protocol
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IAB Tech Lab unveils ADMaP: a privacy-first digital ad attribution protocol
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PPC Land
IAB Tech Lab unveils ADMaP: a privacy-first digital ad attribution protocol
New ADMaP protocol enables secure, privacy-compliant digital ad attribution amid evolving data privacy landscape.
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Google Shopping's AI makeover promises personalized, efficient experience
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Google Shopping's AI makeover promises personalized, efficient experience
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PPC Land
Google Shopping's AI makeover promises personalized, efficient experience
Google unveils an AI-powered overhaul of its Shopping platform, aiming to revolutionize how users discover and purchase products online.
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InMobi launches green media deals to reduce mobile ad carbon emissions
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InMobi launches green media deals to reduce mobile ad carbon emissions
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PPC Land
InMobi launches green media deals to reduce mobile ad carbon emissions
Partnership with Scope3 aims to decarbonize mobile advertising, offering emission measurement and reduction strategies.
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Amazon DSP unveils next-gen ad tech for precise reach and performance
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Amazon DSP unveils next-gen ad tech for precise reach and performance
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PPC Land
Amazon DSP unveils next-gen ad tech for precise reach and performance
Amazon Ads announces innovations in campaign management, data integration, and AI-driven optimization for its Demand-side Platform.
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Amazon Ads expands measurement and targeting capabilities with AMC
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Amazon Ads expands measurement and targeting capabilities with AMC
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PPC Land
Amazon Ads expands measurement and targeting capabilities with AMC
Amazon Ads unveils new tools for product launches, audience targeting, and measurement to help brands maximize advertising impact across channels.
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Amazon unveils AI Creative Studio and Audio Generator for advertisers
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Amazon unveils AI Creative Studio and Audio Generator for advertisers
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PPC Land
Amazon unveils AI Creative Studio and Audio Generator for advertisers
New AI tools from Amazon Ads streamline creation of image, video, and audio ads, aiming to lower barriers for advertisers.
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Amazon Marketing Cloud unveils optimal frequency for ad campaign optimization
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Amazon Marketing Cloud unveils optimal frequency for ad campaign optimization
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PPC Land
Amazon Marketing Cloud unveils optimal frequency for ad campaign optimization
Amazon's new Optimal Frequency solution helps advertisers maximize campaign performance through data-driven insights and automated recommendations.
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YouTube expands Shorts to 3 minutes, adds AI soundtracks and new Creator Tools
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YouTube expands Shorts to 3 minutes, adds AI soundtracks and new Creator Tools
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PPC Land
YouTube expands Shorts to 3 minutes, adds AI soundtracks and new Creator Tools
YouTube updates Shorts with longer videos, AI-generated music, improved drafts, and new sponsorship features for creators.
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Gen Z to drive $2 Trillion in Indian consumer spending by 2035
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Gen Z to drive $2 Trillion in Indian consumer spending by 2035
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PPC Land
Gen Z to drive $2 Trillion in Indian consumer spending by 2035
Snap Inc. and BCG report shows Gen Z already influences $860 billion in spending, with unique shopping behaviors reshaping retail.
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Snap unveils first developer-created lenses for new spectacles AR glasses
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Snap unveils first developer-created lenses for new spectacles AR glasses
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PPC Land
Snap unveils first developer-created lenses for new spectacles AR glasses
Innovative AR experiences for Snap's latest Spectacles include calligraphy, origami, and gaming, showcasing platform potential.
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WP Fusion developer wins trademark dispute with Automattic over plugin use
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WP Fusion developer wins trademark dispute with Automattic over plugin use
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PPC Land
WP Fusion developer wins trademark dispute with Automattic over plugin use
Automattic agrees to remove WP Fusion Lite from WordPress.com after cease and desist, highlighting open-source trademark issues.
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Google unveils techniques to boost marketing with search data
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Google unveils techniques to boost marketing with search data
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PPC Land
Google unveils techniques to boost marketing with search data
Learn how businesses can leverage Google Trends for vertical analysis, competitor benchmarking, brand monitoring, and keyword research.