Google introduces "Tag has stopped sending data" and "Tag found too low on page" diagnostics to improve measurement accuracy.

Google Ads is implementing a new data retention policy effective Nov. 13, which could impact long-term trend analysis and ad reporting.

Google's 11-year data retention policy for Ads reporting takes effect November 2024, impacting long-term analytics capabilities.

Thomas Eccel breaks down the upcoming shift to Demand Gen campaigns, highlighting key benefits and potential drawbacks for advertisers.

Discover how Google Analytics' new Realtime pages report provides instant visibility into user activity, enhancing decision-making for businesses.

Quality assurance is a large part of running PPC initiatives. When new campaigns are built for an account, it is of utmost importance to QA.

Uncover the meaning behind TikTok's puzzling 'shared with you' tag and its impact on user privacy and social connections.

Discover 5 safe methods to earn free TikTok coins. Learn how to recharge your balance through challenges, referrals, and engagement.

You can now edit sourced site link display labels, rather than create a new site link manually. Here's how it works...

WordPress.org's unexpected fork of the popular Advanced Custom Fields plugin sparks controversy and user concerns.

Google tests 'Quick View' feature for recipes, raising concerns about traffic, revenue, and market power in digital publishing.

New generative AI features Advantage+ enhance video ad creation and optimization for brands on Meta's platforms, improving engagement and performance.

Jack Arturo files cease and desist against WordPress.com over WP Fusion Lite plugin, citing trademark infringement concerns.

Long-time WordPress developer Scott Kingsley Clark ends core contributions, citing disagreements with leadership actions.

New study reveals SLTV advertising's superior engagement across industries, highlighting cultural relevance's impact on performance.

TikTok unveils Smart+, an AI-driven solution automating ad campaign management across targeting, bidding, and creative elements for improved ROI.

Snapchat introduces Sponsored Snaps in Chat and Promoted Places on Snap Map to boost revenue and user engagement.

Adloox introduces URL-level brand safety, fraud prevention, and viewability segments for Display & Video 360 campaigns.

Global leader Triton Digital partners with NZME to enhance streaming, podcasting, and monetization in New Zealand's audio landscape.

Zeta Global announces $250 million acquisition of LiveIntent, enhancing identity resolution and publisher monetization.

Google's Store ratings feature, previously available in the US, now reaches shoppers in Australia, Canada, India, and the UK.