Discover 16 paid SEO tools that are worth the investment. Learn about key features, use cases, and tips to maximize their potential.

Get insights into Google's first major antitrust case. Learn how this trial could shape the future of SEO and restore competition in search.

Do you create separate ad sets for different groups of interests and behaviors? Here's why you should reconsider that approach...

Reddit announced their keyword targeting expansion today, available on both feed and conversation ad placements. Also announced were AI keyword suggestions to help bolster performance.

Dive into the benefits, setup process and tips for running effective LinkedIn Message Ads that convert your leads into valuable connections.

Boost clarity in your digital marketing strategy by tracking paid media and business KPIs that align marketing success with long-term growth.

AI error connects former Funcom artist's phone to corporate office, sparking privacy concerns and potential GDPR issues.

Google shares actionable tips on using Google Trends for competitor insights, brand awareness analysis, and forecasting product demand

New feature promises improved measurement signals and data durability through first-party infrastructure integration with Cloudflare.

Google introduces "Tag has stopped sending data" and "Tag found too low on page" diagnostics to improve measurement accuracy.

Google Ads is implementing a new data retention policy effective Nov. 13, which could impact long-term trend analysis and ad reporting.

Google's 11-year data retention policy for Ads reporting takes effect November 2024, impacting long-term analytics capabilities.

Thomas Eccel breaks down the upcoming shift to Demand Gen campaigns, highlighting key benefits and potential drawbacks for advertisers.

Discover how Google Analytics' new Realtime pages report provides instant visibility into user activity, enhancing decision-making for businesses.

Quality assurance is a large part of running PPC initiatives. When new campaigns are built for an account, it is of utmost importance to QA.

Uncover the meaning behind TikTok's puzzling 'shared with you' tag and its impact on user privacy and social connections.

Discover 5 safe methods to earn free TikTok coins. Learn how to recharge your balance through challenges, referrals, and engagement.

You can now edit sourced site link display labels, rather than create a new site link manually. Here's how it works...

WordPress.org's unexpected fork of the popular Advanced Custom Fields plugin sparks controversy and user concerns.

Google tests 'Quick View' feature for recipes, raising concerns about traffic, revenue, and market power in digital publishing.

New generative AI features Advantage+ enhance video ad creation and optimization for brands on Meta's platforms, improving engagement and performance.