HubSpot unveils "Breeze" AI tools for marketing automation, aiming to boost efficiency, though human oversight remains crucial, says VP.

More than a year ago, Meta removed the ability to target travelers. But with this update, you can reach people who show the intent to travel.

General Court finds errors in European Commission's assessment of Google's online advertising practices.

New ad-supported service debuts on Comcast platforms, featuring premium shows like John Leguizamo's "The Green Veil."

Google significantly changed the crawler documentation, resulting in a higher level of information density and tighter topical coverage

Pipedrive revamped its SEO strategy to prioritize bottom-of-funnel content. Read the case study to learn how the SaaS firm increased sign-ups by 33%.

Buy with Prime sees significant growth and introduces new features to enhance merchant and shopper experiences.

Improve webpage loading times with the right rendering method. Understand the difference between client-side and server-side rendering for optimal user experience.

These Halloween Instagram captions will fill your feeds and delight your followers, no matter what type of business you promote.

Meta is rolling out a new metric, Average Purchases Conversion Value, to better analyze revenue-based performance of e-commerce ads.

Should your brand be on Snapchat? Find out the answer, as well as everything you need to get started on the platform, in this guide.

In this episode of Whiteboard Friday, Tanvir covers how to implement international SEO strategies on your site and how to successfully report on their effectiveness.

Learn how Google Ads' AI video enhancements can streamline your PPC campaigns, optimize creatives, and save time with automated video resizing and editing tools.

This is where Consent Management Platforms (CMPs) become essential. CMPs simplify the process of collecting, managing, and storing user consent for cookies.

If you're an advertiser or manage a Facebook page, you know all about these email scams where they pose as Facebook or Meta. Do this...

Get practical strategies to reduce your cost-per-click by improving targeting, enhancing landing page performance and leveraging AI tools.

The antitrust trial over allegedly monopolistic practices in the $200 billion digital advertising industry could lead to significant changes.

Site Links allow you to highlight three or more extra links below your ad creative. Now you can customize the thumbnail image or icon.

Collaboration aims to enhance Yahoo's email marketing and audience targeting using Zeta's AI platform for improved engagement.

YouTube introduces AI tools for video generation, content ideation, and community engagement to empower creators and viewers.

YouTube launches Communities, a dedicated space for creators and fans to interact beyond video comments, set to expand in 2025.