Your Google shopping feed is basically conversion data in 2024. Not filling out all the possible attributes in your shopping feed is leaving money on the

When it comes to lead generation the leads are only part of the story. This article will show you how to set up and maintaining your lead gen funnel tracking.

Are new placements for Threads Feed and Facebook Notifications are their way? They could be, based on their presence in custom ad reports.

Google search results increasingly exploited by "malvertising" ads spreading malware and phishing scams, researchers warn.

Ad firm Mediavine reportedly terminates a publisher's account for overusing AI-generated content, citing quality concerns.

In this episode, Navah reminds us that long-term relationships with customers are fostered through communication and value alignment. With budget and consumer behavior in mind, learn how and where can you best serve your customers the content they are looking…

Google rolls out Analytics updates: new visualization tools, anomaly detection, and enhanced revenue tracking.

Telegram reaches 10M Premium users, introduces Star Giveaways and enhances Instant View, boosting user engagement.

New Inflammatory Politics and News category helps brands avoid controversial content on Meta platforms using AI analysis.

New research reveals LG Smart TV idle screen ads significantly increase brand recall and consideration across demographics.

Google announces a significant change to its Local Services Policy, affecting locksmith advertisements in Spain starting November 4th.

AI-Powered Marketing Cloud firm Zeta Global announces increased Q3 2024 guidance, projecting revenue of $255 million and 35% growth.

Google's Danny Sullivan wrote an explainer about the recent update and what publishers should expect from future updates

What do you miss about old school Facebook advertising? I miss Power Editor, cheap leads, and being part of an exclusive group.

Cloudflare launches a real-time dashboard on Radar to monitor TCP resets and timeouts, offering insights into network behaviors.

New framework aims to simplify data privacy compliance for businesses in the digital advertising industry.

Magnite introduces new features in Control Center to help publishers improve audience strategies and monetization.

New data unveils top holiday destinations and optimal flight booking times for U.S. travelers in 2024.

Security researchers uncover sophisticated malvertising campaign exploiting popular JavaScript libraries to evade detection.

Attorney General Raúl Torrez files lawsuit against Snap Inc., alleging Snapchat facilitates sexual exploitation of minors.

YouTube Studio now offers a website visits goal for promotions, aiding creators in driving traffic to their external sites.