Google confirms the August core update has finished rolling out, taking 19 days to complete.

Google disappointed users over the U.S. holiday weekend with an email notifying them that Google Trends subscriptions is ending soon

Meta ads targeting has changed. The impact you make based on the specific interests and lookalikes you select is less than it's ever been.

This comes shortly after Google updated the user interface for the trending now results.

Discover eight strategies to optimize your landing pages. Make the right first impression and generate more conversions, leads, and sales.

New features in Google Analytics improve visualization, anomaly detection, and transaction tracking for better insights.

Discover the key steps to establish a solid data foundation for effective value-based bidding. Watch the second video in our series for valuable insights.

Get a complete breakdown of LinkedIn ads bidding strategies your business can use. Plus, understand when to use which for best results.

Discover how to optimize your campaigns, reduce waste, and maximize ROI in challenging economic times.

WooCommerce survey shows the strategies that online merchants are using to increase Black Friday/Cyber Monday sales volume

Learn more about the upcoming Video Action Campaign upgrades to Demand Gen and how you can drive better performance with more powerful features.

Google to replace Video Action Campaigns with Demand Gen, promising improved performance and multi-format capabilities for advertisers.

Google's AI Overviews face criticism from publishers, who fear traffic loss. News outlets adapt as search evolves towards AI-generated answers.

How do you decide whether to fire or keep your biggest client? Discover how one agency use a risk-benefit analysis to make a difficult decision.

The role of the advertiser is simpler than it's ever been before. But that doesn't mean that it's easy to get good advertising results.

In Q2 2025, Google Ads will upgrade VAC to Demand Gen, offering advertisers expanded reach, creative flexibility and enhanced targeting.

Cost per lead is an important metric to track when it comes to online advertising. Get tips to keep cost per lead low.

YouTube launches new Shorts thumbnail editing features, allowing creators to add text and filters on mobile devices post-upload.

WordPress tightens security with two improvements that will help protect the integrity of all plugins and themes

Microsoft Advertising now supports 45 and 75-second video ads on Connected TV, enhancing creative flexibility.