Google's Search Ads 360 now supports Microsoft automated bidding, offering advertisers improved cross-platform optimization.

OpenX enhances ConteX with keyword targeting and adds 4D, Neuwo, Reticle, and ShareThis as data partners for improved contextual advertising.

Nexxen's ACR data now available on The Trade Desk platform, enhancing cross-channel TV advertising capabilities in key markets.

Triton Digital releases latest Canada Podcast Ranker, revealing top shows and networks for July 2024.

AdRoll's Q3 2024 State of Digital Marketing Report highlights significant shift in display advertising costs.

John Mueller's explanation of title tags' impact on rankings may be surprising, but here's why it makes sense

Campaign Budget Optimization is mostly dead now because of the way targeting works. Here's the one reason you should still use it...

Perplexity AI Ads are targeting High-Income Users with Video and Sponsored Questions.

Google's Martin Splitt shared how SEOs and site owners can fight back against malicious bots and improve site performance

Discover how to optimize your videos for better visibility and indexing in Google Search results, including technical requirements, video indexing criteria, and best practices for watch pages.

Google's recent documentation update provides insights on how profile page and discussion forum markup is utilized in Search results.

Google adds Google-CloudVertexBot to its crawler lineup, aiding site owners in Vertex AI Agent creation

The NFL has released its 2024 season schedule, featuring primetime games, international matchups, and new broadcast partners.

Belgian DPA imposes €100,000 fine on telecom company for 14-month delay in responding to customer's data access request.

Discover effective strategies for brands to maintain visibility and stay in control of your content's impact as search adapts and evolves in the age of generative AI.

Chinese tech giant Baidu restricts access to its online encyclopedia, highlighting growing competition for AI training data.

Internet standards expert Mark Nottingham outlines challenges and opportunities for improving RSS and Atom web feeds.

Learn how to optimize your Shopify store for Google and improve your SEO rankings. Boost your online visibility and increase sales with these effective strategies.

Google updates Search Console documentation with comprehensive table detailing supported search appearances, API values, and bulk export fields.

Dutch Data Protection Authority imposes massive fine on Uber for transferring European drivers' data to US without adequate safeguards.

Google's Martin Splitt explains why low-quality traffic cannot have an effect on the trustworthiness of a website