Integral Ad Science's Quality Attention™ now covers mobile in-app, unifying media quality and eye tracking for advertisers.

Amazon announces record-breaking delivery speeds for Prime members, with over 5 billion items arriving same or next day globally.

HUMAN Security's report reveals widespread distrust of AI crawlers, with majority of firms blocking LLM access to their websites.

HUMAN Security's 2024 report uncovers increasing sophistication in ad fraud tactics, highlighting AI's role in cyberthreats.

Stay ahead of the curve with future PPC strategies for a privacy-first world. Adapt your advertising techniques in response to changing privacy laws and the phasing out of third-party cookies.

AI bots: To block or not to block? Tom Capper revisits which sites are blocking AI bots and examines data like website authority and rankings to help you decide whether to block AI bots from your site.

Google updates search algorithm to combat explicit deepfakes, improving content removal and adjusting rankings to protect users from non-consensual imagery.

Google expands "About this image" feature, enhances deepfake detection, aiming to combat misinformation in search results.

This is a good reminder. Here's how to determine whether a feature is part of an official rollout or if it's a test...

Google's AI Overviews rarely appear in trending news searches, study finds. Health queries most affected.

Wix announced a suite of AI tools that automate the process of cultivating organic traffic with authentic content

Partnership aims to boost campaign performance and accuracy using advanced AI and content categorization technologies.

Unlock the power of understanding user intent in SEO. Learn how to optimize your content to meet users' needs and improve your website's rankings.

Perplexity AI's publisher revenue share model raises questions about its fairness toward small publishers

Understanding Google's Core Topicality Systems and their implications for SEO strategies

DoubleVerify's Q2 earnings show 17% revenue growth, driven by social and CTV measurement expansion.

Ditch the lengthly SEO documents. It's not getting read. Learn how to prioritise impact over proposals with agile SEO.

People often wonder if a local GBP will hinder visibility in nationwide searches - and this week's Ask a (Local) SEO article provides the answer!

Gain expert insights from the 2024 IAB Digital Video Ad Spend & Strategy Report: discover how video advertising metrics are radically shifting towards business outcomes.

If your goal is to isolate the best combination of copy and creative for conversions, don't use Dynamic Creative or Flexible Ad Format.

Google updates Publisher Tag Ads Library to improve INP scores and ad loading efficiency. New features offer publishers more control.