Meta unveils Llama 3.1, a powerful open-source AI model, challenging closed systems and reshaping the AI landscape.

Meta AI introduces multilingual support, creative tools, and advanced model integration across various platforms and devices.

Microsoft's Bing introduces a new generative search experience, combining AI-powered chat answers with traditional search results.

Apple's new web-based Maps service offers directions, place information, and more, challenging Google's dominance in online mapping.

Five automated enterprise SEO workflows to improve efficiency, enhance SEO strategy, and get more buy-in.

Outdoor advertising giant JCDecaux sees 14% revenue growth in H1 2024, driven by digital expansion and recovery.

Magellan AI integrates UID2.0 and ID5 into podcast and streaming audio campaign measurement, enhancing privacy.

Google's recent Analytics update aims to eliminate (not set) attribution values, enhancing data accuracy for marketers.

Explore the evolution of paid search marketing. Discover how the industry has transformed and adapted to new technologies and strategies.

Google's Gary Illyes cautioned against AI answers and encouraged using personal knowledge and authoritative resources

Google suggests ccTLDs could lose SEO value in years' time due to creative branding use, urging focus on content and hreflang for international targeting.

Avoid common ecommerce mistakes with Google Shopping. Learn how to optimize your campaigns and improve the quality of your product feed.

Google's Gary Illyes suggests incorrect hreflang tags may not hurt SEO, but the content language remains a key signal for search relevance.

Google hints at a potential shift to automatic language detection, which could reduce reliance on manual hreflang annotations for multilingual websites.

Audience Segments allow advertisers to get valuable visibility into Sale campaigns, but they have to be defined first. Why can't Meta do it?

Discover how AI and contextual targeting work together to improve brand safety and enhance ad relevance, making sure your ads are seen in the right context.

It’s time to rethink formulas. We need to be more fluid in our strategies and more whimsical in the risks we’re willing to take. Discover what Miriam learned about search from listening to 2 musicians.

Google streamlines website tracking with unified Google Tag ID, simplifying data collection across multiple platforms.

Watch on-demand as we simplify local SEO with five key strategies for success and walk away with actionable steps to drive impactful results.

Google's revised Healthcare and medicines policy allows certified election advertisers to reference opioids in ads.

Multiple reports of a trojan in WordPress 6.6.1 took a curious detour into a relatively arcane XML coding standard