These websites prioritize ad revenue over user experience, often employing low-quality content and intrusive advertising tactics.

Last month it was Netflix ads, now PayPal advertising looks like becoming the next big thing. The online payments system is the 143rd largest Fortune 500 corporation by revenue and has a (self-)reported 200 million users. Those factors alone have made it…

Learn how to optimize your website's images for better visibility in search engines with these 12 image SEO tips and techniques.

He explores the mechanics, economics, and processes behind opaque practices within the media, technology, and telecommunications sectors.

The centerpiece of this update is the revamped Conversation Ads format, designed to integrate seamlessly within ongoing discussions on the platform.

Reddit this week announced it is testing a new and potentially more disruptive ad placement. These ads would appear directly between individual comments within a conversation.

AI Overviews disrupt the search experience and de-incentivize creators. But with a few tweaks, they could fix search's biggest problems.

Why doesn't Meta include video engagement, page engagement, and Instagram account engagement audiences within the Engaged Audience segment?

Google begins rolling out the June 2024 spam update, which should take a week to complete.

A new study finds Google is reducing the frequency of, but lengthening, AI overviews in search results.

Google today rolled out its latest spam update. This update aims to further improve search quality by identifying and penalizing websites that violate Google's spam policies.

New study unveils generational preferences for digital advertising.

iHeart audience network debuts, popular shows remain strong.

Effortless caption generation for on-demand videos and live stream recordings.

Study reveals Google search shifts: ecommerce and user-generated content rise, while product review sites lose visibility.

Changes Align with Apple's App Tracking Transparency (ATT) Policy, launched in 2021.

Edison research report highlights growing podcast consumption among younger demographics.

Updated Functionality for Distributing Reports to Teams

Pilot Program Allows Viewers to Provide Contextual Information

Clarifying How to Specify Alternate Page Versions. The update seems to be a response to a common confusion among website owners.

Dive into an analysis of the SERPs to understand how Google evaluates content with the recent Helpful Content Update.