Google phases out Covid-era Home Activity rich results that surfaced information about online events and classes

Get the latest analysis on how recent algorithm updates affect big and small sites in Google Search.

Google launches custom event data import for GA4, enabling businesses to combine external data sources with Google Analytics data for enhanced reporting.

Meta is eliminating Dynamic Creative, a feature that's been around since 2017, in favor of Flexible Ad Format. Here's what you need to know.

Use these festive July content ideas to fill your followers' feeds and inboxes while attracting and engaging new customers.

Despite being more difficult to calculate ROAS campaigns (Return on Ad Spend) can be great for advertisers. A guide to their benefits, setup and implementation.

New study shows simpler headlines with common words can increase reader clicks and engagement.

This marked a significant shift for the software giant, which had previously invested heavily in building an ad tech presence.

Google flags a newly discovered quirk in certain hreflang implementations and updates official documentation with relevant details

XSS security flaw found in WooCommerce and critical vulnerability rated 10/10 in Dokan Pro WooCommerce plugin

Making sense of what Googlers say about algorithms and updates and what that means for better search rankings

Unlock the power of Schema Markup to boost your website's visibility and click-through rate. Learn why adopting Schema Markup is essential in the age of AI-driven search.

Discover why your Google ads may not be getting impressions. Learn about low search volume and how it can affect keyword performance.

You can now add Site Links below your ad creative when using the Website conversion location to help highlight other products...

For SEO, Google's John Mueller says to evaluate AI-translation quality, get third-party feedback on AI-assisted content.

Google's John Mueller addresses if numerous affiliate links on a web page impact search rankings.

The update specifies that the minimum reporting thresholds will apply to ten specific click-derived metrics.

Google this week announced a new feature for Display & Video 360 (DV360): Insertion Order Objectives.

Roku yesterday announced the launch of Roku Exchange, a new advertising technology solution designed specifically for the TV streaming industry.

A new study by YouGov, commissioned by Taboola, sheds light on advertiser readiness for the upcoming demise of third-party cookies.

Google Analytics 4 (GA4) this week rolled out a new feature – custom event data import. This functionality empowers users to integrate valuable data collected outside of GA4 with their existing Analytics data.