We’re teaming up with Eros Now to turn hits into plays.
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#PLAYEverywhere
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Web3 gaming has ~20M active users 👥
Our Web2 partners? 1.5 billion monthly actives👥
⚖️ That’s the difference between airdropping to wallets vs launching inside ecosystems.
🪣 Distribution isn’t an afterthought - it’s the strategy.
Our Web2 partners? 1.5 billion monthly actives
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Tencent’s Q2 2025 earnings show mini-game revenue up 20% YoY - another major data point proving the Mini Games 2.0 model works.
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Exclusive stories that you’ve never played before.
We’ve just dropped all the details, have a read before your mate spoils it
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We turned them into:
• Real economies
• Creator monetization
• Brand activations
• Player rewards
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Only millions touch Web3.
Web2 reach. Web3 value. One infra.
That’s $PLAY
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The 🇮🇳 Indian casual gaming market is booming, with annual growth expected to stay above 20% in the coming years. 🚀
🪐 PlaysOut has teamed up with Eros Now to turn iconic Bollywood IPs into casual games. These games will reach hundreds of millions of mobile users directly, shifting the experience from simply “watching a movie” to actually “playing a movie.” 🎬 🎮
Follow PlaysOut x ErosInnovation and watch Bollywood step into the era of playable globalization!
Follow PlaysOut x ErosInnovation and watch Bollywood step into the era of playable globalization!
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SRK as your NPC mentor.
Amitabh as the wise quest giver.
Salman as the side mission boss.
#PlaysOut #ErosNow #Bollywood
Amitabh as the wise quest giver.
Salman as the side mission boss.
🇮🇳 Bollywood gaming is here
#PlaysOut #ErosNow #Bollywood
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One integration. Two markets. No extra work.
That's $PLAY
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Biggest Web2 x Web3 game activation yet 💬 loading
🪐 $PLAY is about to move from bridge to expressway.
📈 Billions in reach.🎖 Tens of millions in rewards.
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PlaysOut is LIVE on @base - building the game layer of the internet.
Lightweight, rewarding and made to live inside the apps people already love.
No downloads. No friction. Just PLAY.
Builders are already pushing the limits of what @playsout can do:
- Embedding on-chain mini-games inside super apps with zero friction
- Tracking in-game transactions, player flows and reward mechanics across chains
- Experimenting with new monetization models using ads, assets and creator rewards
This is Mini-Games 2.0.
Bringing games into every app.
Stay #BASED 🤙
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Who can get @jessepollak to RT a PlaysOut tweet?
Tag him, reply, post a meme, be funny — get creative.
Let’s make it happen
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Classic hits like Bajirao Mastani, Tanu Weds Manu, and Desi Boyz are being turned into playable experiences, letting fans go from watching to playing.
#Bollywood #ErosNow #PlaysOut
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Stay tuned, it’s just getting started
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Long on play everywhere 🪐
- mini-game market on track for $10B by 2027
- apps that embed play see 2–3x longer session times and +25% DAU/MAU ratios
- proven success in China, now expanding globally through social, wallets, OTT, and telecom, ecommerce apps
core narrative: games as the next UX layer of the internet-lightweight, instant, culturally relevant
Play's thesis
- culture-first: quick, viral, playable moments tied to IP; sports, film, music, fashion
-distribution-first: every app becomes a game platform → engagement, retention, monetization
- rewards: users earn value for time, interaction, and attention
Setup
- massive whitespace outside global market (outside China); no dominant global infra player yet
- perfect wedge for Web2.5: frictionless Web2 onboarding, Web3 rewards layered in
aligns with macro shift:
attention → interaction → ownership
Thats $PLAY
- mini-game market on track for $10B by 2027
- apps that embed play see 2–3x longer session times and +25% DAU/MAU ratios
- proven success in China, now expanding globally through social, wallets, OTT, and telecom, ecommerce apps
core narrative: games as the next UX layer of the internet-lightweight, instant, culturally relevant
Play's thesis
- culture-first: quick, viral, playable moments tied to IP; sports, film, music, fashion
-distribution-first: every app becomes a game platform → engagement, retention, monetization
- rewards: users earn value for time, interaction, and attention
Setup
- massive whitespace outside global market (outside China); no dominant global infra player yet
- perfect wedge for Web2.5: frictionless Web2 onboarding, Web3 rewards layered in
aligns with macro shift:
attention → interaction → ownership
Thats $PLAY
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🚨 Car refuses to drive straight
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