When we fail to check our marketing strategy, we set ourselves up for failure.


Now’s the perfect time to ensure you’ve got the right marketing strategy...

When your marketing strategy ignites conversations on the brand
That’s when you know you are being successful in your engagement.


Having the right conversations... 13 comments on LinkedIn

What’s going to make your marketing strategy grow your business in 2022?


Before we jump into that let’s spend a moment on what’s not going to work:
❌... 28 comments on LinkedIn

How many times have you been frustrated by the fact that you can't find the correct marketing strategy document, requirements, scorecard or whatever? Or... 50 comments on LinkedIn

Ever feel like you're running around in circles, and you have no idea why?


That's exactly how I felt when I first started Humanizing Business.
It was... 12 comments on LinkedIn

Knowing your ideal customer makes creating content easy.


Content is what makes a marketing strategy great.
No good marketing strategy is complete without... 26 comments on LinkedIn

We've all seen it: a marketing executive posting in social media, and then posting again 15 minutes later.

Why do they do this?

The answer is simple:... 49 comments on LinkedIn

The spearhead of your business is the marketing you do. Investing time & effort on creating an effective marketing strategy always pays off.


Marketing...

Tactical gimmicks are like quick fix solutions. They lack the strategic consistency your brand needs to achieve targets in time.


As a B2B service business... 15 comments on LinkedIn

The choice is to get swept up with all the hacks and gimmicks and viral this and build that, kind of courses. Or actually read your insights and use common... 41 comments on LinkedIn

Are you unsure of the role of marketing strategy in having great content?


When it comes to creating great content, it helps to have a clearly thought...

In marketing the biggest challenge business owners face is being able to create content consistently.


Think of the times when you were racking your head...

Stories make everyone human, no matter their position in the C-suite hierarchy.
It allows you to create a feeling of ’having a friend’ at a company, rather... 76 comments on LinkedIn

The biggest marketing challenge service and knowledge-based businesses face is being able to create content consistently.



Racking your head for content... 14 comments on LinkedIn

It’s not about your DM or pitch messages, or your cold emails.


It’s about their ability to get attention and keep the interest.

6 questions turn your... 27 comments on LinkedIn

4 key elements need to be in play before your branding gets into the game.



Branding is important, right?

Wrong!

Before branding actually starts to...

In today’s busy digital world, the marketing you do creates the growth you get.


The marketing strategy that we had going for our brands, up until even...