Forwarded from Pavel Durov
As Telegram approaches 500 million active users, many of you are asking the question – who is going to pay to support this growth? After all, more users mean more expenses for traffic and servers. A project of our size needs at least a few hundred million dollars per year to keep going.
For most of Telegram’s history, I paid for the expenses of the company from my personal savings. However, with its current growth Telegram is on track to reach billions of users and to require appropriate funding. When a tech project reaches this scale, typically there are two options – start earning money to cover the costs, or sell the company.
Hence the question – which path will Telegram take? I’d like to make a few points to clarify our plan:
1. We are not going to sell the company like the founders of Whatsapp. The world needs Telegram to stay independent as a place where users are respected and high-quality service is ensured. Telegram must continue to serve the world as an example of a tech company that strives for perfection and integrity. And, as the sad examples of our predecessors show, that is impossible if you become part of a corporation.
2. Telegram is here to stay for a long time. We began developing our apps for our personal use over 8 years ago and have come a long way since then. In the process, Telegram changed the way people communicate in several aspects – encryption, functionality, simplicity, design, speed. This journey has just started. There’s much more we can – and will – bring to the world.
3. In order to make points 1 and 2 possible, Telegram will begin to generate revenue, starting next year. We will do it in accordance with our values and the pledges we have made over the last 7 years. Thanks to our current scale, we will be able to do it in a non-intrusive way. Most users will hardly notice any change.
4. All the features that are currently free will stay free. We will add some new features for business teams or power users. Some of these features will require more resources and will be paid for by these premium users. Regular users will be able to keep enjoying Telegram – for free, forever.
5. All parts of Telegram devoted to messaging will remain ad-free. We think that displaying ads in private 1-to-1 chats or group chats is a bad idea. Communication between people should be free of advertising of any sort.
6. In addition to its messaging component, Telegram has a social networking dimension. Our massive public one-to-many channels can have millions of subscribers each and are more like Twitter feeds. In many markets the owners of such channels display ads to earn money, sometimes using third-party ad platforms. The ads they post look like regular messages, and are often intrusive. We will fix this by introducing our own Ad Platform for public one-to-many channels – one that is user-friendly, respects privacy and allows us to cover the costs of servers and traffic.
7. If Telegram starts earning money, the community should also benefit. For example, If we monetize large public one-to-many channels via the Ad Platform, the owners of these channels will receive free traffic in proportion to their size. Or, if Telegram introduces premium stickers with additional expressive features, the artists who make stickers of this new type will also get a part of the profit. We want millions of Telegram-based creators and small businesses to thrive, enriching the experience of all our users.
This is the Telegram way.
It will allow us to keep innovating and keep growing for decades to come. We will be able to launch countless new features and welcome billions of new users. While doing that, we will remain independent and stay true to our values, redefining how a tech company should operate.
For most of Telegram’s history, I paid for the expenses of the company from my personal savings. However, with its current growth Telegram is on track to reach billions of users and to require appropriate funding. When a tech project reaches this scale, typically there are two options – start earning money to cover the costs, or sell the company.
Hence the question – which path will Telegram take? I’d like to make a few points to clarify our plan:
1. We are not going to sell the company like the founders of Whatsapp. The world needs Telegram to stay independent as a place where users are respected and high-quality service is ensured. Telegram must continue to serve the world as an example of a tech company that strives for perfection and integrity. And, as the sad examples of our predecessors show, that is impossible if you become part of a corporation.
2. Telegram is here to stay for a long time. We began developing our apps for our personal use over 8 years ago and have come a long way since then. In the process, Telegram changed the way people communicate in several aspects – encryption, functionality, simplicity, design, speed. This journey has just started. There’s much more we can – and will – bring to the world.
3. In order to make points 1 and 2 possible, Telegram will begin to generate revenue, starting next year. We will do it in accordance with our values and the pledges we have made over the last 7 years. Thanks to our current scale, we will be able to do it in a non-intrusive way. Most users will hardly notice any change.
4. All the features that are currently free will stay free. We will add some new features for business teams or power users. Some of these features will require more resources and will be paid for by these premium users. Regular users will be able to keep enjoying Telegram – for free, forever.
5. All parts of Telegram devoted to messaging will remain ad-free. We think that displaying ads in private 1-to-1 chats or group chats is a bad idea. Communication between people should be free of advertising of any sort.
6. In addition to its messaging component, Telegram has a social networking dimension. Our massive public one-to-many channels can have millions of subscribers each and are more like Twitter feeds. In many markets the owners of such channels display ads to earn money, sometimes using third-party ad platforms. The ads they post look like regular messages, and are often intrusive. We will fix this by introducing our own Ad Platform for public one-to-many channels – one that is user-friendly, respects privacy and allows us to cover the costs of servers and traffic.
7. If Telegram starts earning money, the community should also benefit. For example, If we monetize large public one-to-many channels via the Ad Platform, the owners of these channels will receive free traffic in proportion to their size. Or, if Telegram introduces premium stickers with additional expressive features, the artists who make stickers of this new type will also get a part of the profit. We want millions of Telegram-based creators and small businesses to thrive, enriching the experience of all our users.
This is the Telegram way.
It will allow us to keep innovating and keep growing for decades to come. We will be able to launch countless new features and welcome billions of new users. While doing that, we will remain independent and stay true to our values, redefining how a tech company should operate.
Forwarded from 即刻精选
今天 Telegram 创始人 Pavel Durov 发了一则长消息,简单介绍了接下来 Telegram 的盈利方式。我花了一会儿简单翻译了一下,懒得读英文原文的朋友可以直接读我的译文。八九不离十,应该没有根本性的错误。
译文如下:
随着 Telegram 拥有了接近 5 亿的活跃用户,你们中的许多人都提出了「谁将为这一增长而付费支持?」这一问题。毕竟,更多的用户意味着更多的流量和服务器费用。像我们这样规模的项目,每年至少需要数亿美元才能维持运行下去。 在 Telegram 长久以来的历史中,我都是用我的私人积蓄来支付公司运营的费用。但是,随着当前的增长,Telegram 有望达到数十亿用户,这就需要与之相配的资金。科技项目达到这种规模时,往往有两种选择:开始赚钱以支付成本或出售公司。
因此,问题是:Telegram 将选择哪条道路?我想提出以下几点以阐明我们的计划:
1. 我们不会像 Whatsapp 的创始人那样出售公司。全世界都需要 Telegram 作为尊重用户并确保高质量服务的平台保持独立。Telegram 必须继续服务于世界,并作为一家追求完美与诚信的科技公司做好表率。而且,正如我们糟糕的前车之鉴,如果你只成为公司的「一部分」,是不可能完成这些公司愿景的(Telegram 的前身 VK 是 Durov 曾经建立的俄罗斯最成功线上社交媒体,随后被政府部门干预,而成为不完全独立的公司)。
2. Telegram 多年以来一贯如此。从 8 年前开始,我们就开始为了自己的需求而开发我们的 app,并有了长足发展。在此过程中,Telegram 的通讯加密、功能丰富、简洁干净、设计优美、反馈及时等诸多特点,多方面地改变了人们惯有的线上交流方式。而 Telegram 的万里之行,才刚刚迈出了第一步。我们还有很多很多可以做,并且将会做的努力,要带给整个世界。
3. 为了使以上两点能够实现,Telegram 从明年开始将开始产生收入。我们将按照我们的价值观和过去 7 年的承诺来做到这一点。得益于我们如今的规模,我们将能够以一种不打扰大家的方式获得收益。大多数用户几乎不会注意到任何改变。
4. 当前所有免费功能都将继续保持免费。我们将为商业团队或高级用户添加一些新功能。其中一些功能将需要更多资源,并由这些用户付费。普通用户将可以继续享受,永久且免费的 Telegram。
5. Telegram 致力于保持完全无广告的通讯功能。我们不认为,在私人一对一聊天或群聊中显示广告是个好主意。人与人之间的交流不应被任何形式的广告所打扰。
6. 除了其消息推送组件外,Telegram 还具有社交网络功能。我们强大的一对多公共频道功能,可以支持数百万人订阅同一频道,其展现形式会更像 Twitter feed。市面上,许多频道持有者通常会使用第三方广告平台发布他们的商业广告。他们发布的广告看起来像是常规消息,于是常常打扰到订阅者们。我们将通过为一对多的公共频道引入我们自己的广告平台来解决这一问题,这会是一个用户友好型、注重隐私保护并能负担我们的服务器与流量成本的广告平台。
7. 如果 Telegram 开始赚钱,所有人都将受益。例如,如果我们通过广告平台在一对多的公共频道获利,则这些频道的持有者将根据其规模按比例获得免费流量。或是,如果 Telegram 引入了付费表情包,则制作这些表情包的艺术家也将获得部分利润。我们希望数百万基于 Telegram 的创作者和小型企业蓬勃发展,从而丰富所有用户的使用体验。
这就是 Telegram 会选择的道路。
这将使我们在未来数十年中不断创新并保持增长。我们将推出数不胜数的新功能,并迎来数十亿新用户。在此过程中,我们将保持独立并忠于我们的价值观,我们将重新定义科技公司的运作方式。 https://mp.weixin.qq.com/s/YcVL_PP_OQChX_XFzdRT6g #科技圈大小事
译文如下:
随着 Telegram 拥有了接近 5 亿的活跃用户,你们中的许多人都提出了「谁将为这一增长而付费支持?」这一问题。毕竟,更多的用户意味着更多的流量和服务器费用。像我们这样规模的项目,每年至少需要数亿美元才能维持运行下去。 在 Telegram 长久以来的历史中,我都是用我的私人积蓄来支付公司运营的费用。但是,随着当前的增长,Telegram 有望达到数十亿用户,这就需要与之相配的资金。科技项目达到这种规模时,往往有两种选择:开始赚钱以支付成本或出售公司。
因此,问题是:Telegram 将选择哪条道路?我想提出以下几点以阐明我们的计划:
1. 我们不会像 Whatsapp 的创始人那样出售公司。全世界都需要 Telegram 作为尊重用户并确保高质量服务的平台保持独立。Telegram 必须继续服务于世界,并作为一家追求完美与诚信的科技公司做好表率。而且,正如我们糟糕的前车之鉴,如果你只成为公司的「一部分」,是不可能完成这些公司愿景的(Telegram 的前身 VK 是 Durov 曾经建立的俄罗斯最成功线上社交媒体,随后被政府部门干预,而成为不完全独立的公司)。
2. Telegram 多年以来一贯如此。从 8 年前开始,我们就开始为了自己的需求而开发我们的 app,并有了长足发展。在此过程中,Telegram 的通讯加密、功能丰富、简洁干净、设计优美、反馈及时等诸多特点,多方面地改变了人们惯有的线上交流方式。而 Telegram 的万里之行,才刚刚迈出了第一步。我们还有很多很多可以做,并且将会做的努力,要带给整个世界。
3. 为了使以上两点能够实现,Telegram 从明年开始将开始产生收入。我们将按照我们的价值观和过去 7 年的承诺来做到这一点。得益于我们如今的规模,我们将能够以一种不打扰大家的方式获得收益。大多数用户几乎不会注意到任何改变。
4. 当前所有免费功能都将继续保持免费。我们将为商业团队或高级用户添加一些新功能。其中一些功能将需要更多资源,并由这些用户付费。普通用户将可以继续享受,永久且免费的 Telegram。
5. Telegram 致力于保持完全无广告的通讯功能。我们不认为,在私人一对一聊天或群聊中显示广告是个好主意。人与人之间的交流不应被任何形式的广告所打扰。
6. 除了其消息推送组件外,Telegram 还具有社交网络功能。我们强大的一对多公共频道功能,可以支持数百万人订阅同一频道,其展现形式会更像 Twitter feed。市面上,许多频道持有者通常会使用第三方广告平台发布他们的商业广告。他们发布的广告看起来像是常规消息,于是常常打扰到订阅者们。我们将通过为一对多的公共频道引入我们自己的广告平台来解决这一问题,这会是一个用户友好型、注重隐私保护并能负担我们的服务器与流量成本的广告平台。
7. 如果 Telegram 开始赚钱,所有人都将受益。例如,如果我们通过广告平台在一对多的公共频道获利,则这些频道的持有者将根据其规模按比例获得免费流量。或是,如果 Telegram 引入了付费表情包,则制作这些表情包的艺术家也将获得部分利润。我们希望数百万基于 Telegram 的创作者和小型企业蓬勃发展,从而丰富所有用户的使用体验。
这就是 Telegram 会选择的道路。
这将使我们在未来数十年中不断创新并保持增长。我们将推出数不胜数的新功能,并迎来数十亿新用户。在此过程中,我们将保持独立并忠于我们的价值观,我们将重新定义科技公司的运作方式。 https://mp.weixin.qq.com/s/YcVL_PP_OQChX_XFzdRT6g #科技圈大小事
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Telegram-Durov's Channel Dec.23 Translation
今天 Telegram 创始人 Pavel Durov 发了一则长消息,简单介绍了接下来 Telegram 的盈利方式。\x0a这是一则简单的译文。
Forwarded from ibuki🏖🔭🎮帰宅部 (伊吹 翼⣗ いぶき つばさ)
Media is too big
VIEW IN TELEGRAM
“假如第一次世界大战时有GoPro”
y2b_Joe Higgins
y2b_Joe Higgins
越接近考试就越不想复习,不敢复习。别怕,你也知道你从来都不傻,你只是一直没有努力过。现在开始努力,能做到多少就是多少,这一点都不值得羞耻,相反这是十分明智的做法
为什么要早起呢?因为早起会给自己积极的暗示,觉得自己这一天都因为早起可以变得高效,而且能吃早餐。早起总是让我更自觉地选择一种令我自己满意的生活方式,而晚起只让我颓废
其实我觉得我从刚开始定计划的时候就开始复习,应该是可以复习的完的,好吧,也不一定复习的完,但肯定比现在能复习得多。但是为什么那时候我就不去阜新,我应该复习,但我就不去做,我是害怕,还到底是不想呢?
Lok's Clip
其实我觉得我从刚开始定计划的时候就开始复习,应该是可以复习的完的,好吧,也不一定复习的完,但肯定比现在能复习得多。但是为什么那时候我就不去阜新,我应该复习,但我就不去做,我是害怕,还到底是不想呢?
我觉得是我太多的时候已经习惯了不去做困难的事情,我的大脑已经开始不习惯做复杂的事情了。
Lok's Clip
其实我觉得我从刚开始定计划的时候就开始复习,应该是可以复习的完的,好吧,也不一定复习的完,但肯定比现在能复习得多。但是为什么那时候我就不去阜新,我应该复习,但我就不去做,我是害怕,还到底是不想呢?
也有可能是我以前习惯了那种假装怎么学就能学好的状态,所以我怕别人看到我的努力,更怕别人看到了我努力之后,我也没有得到好的结果。我可能就想当那种不怎么学也能学好的人,但这种人其实是不存在的。
Lok's Clip
也有可能是我以前习惯了那种假装怎么学就能学好的状态,所以我怕别人看到我的努力,更怕别人看到了我努力之后,我也没有得到好的结果。我可能就想当那种不怎么学也能学好的人,但这种人其实是不存在的。
所有收获都要有付出才行,我以前的付出可能比较简单,然后靠着一点点小聪明就能得到,当时觉得比较好的结果。但现在情况已经不一样了,已经不是一点点简单的付出就可以得到当初一样的好结果了,因为现在学的内容对我来说是全新的,我也没有以前的那些基础,或者说以前的基础没有牢固到能让我轻轻松松就可以取得和以往一样好的结果了
Lok's Clip
我觉得是我太多的时候已经习惯了不去做困难的事情,我的大脑已经开始不习惯做复杂的事情了。
所以我现在要做的就是慢慢让自己习惯去做更困难的事情,应该要更清醒的认识到现在的情况,已经和以往不一样,需要更多的,更积极的去做困难的事情,才能得到正常的结果,都不用说是更好的结果了
Lok's Clip
总之马上就要考试了,我目前能做的就是抓紧所有可以学习的时间,能做多少就是多少,只要做了就比没有做要强。
虽然任务复杂,但好在我大概也知道要复习些什么,复习的时候不要想着东西太多,肯定复习不完,要想着现在复习了多一点,就比以前什么都不做么更好了一点