Facebook and Instagramβs βpay or consentβ ad model violates the DMA, says the EU
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π» The EU has formally charged Meta with violations of its Digital Markets Act (DMA), marking its second such charge in as many weeks.
π» Regulators found in their investigation that Meta gives users a "binary choice" that forces them to either choose to pay a monthly subscription fee to get the ad-free version of Facebook and Instagram or consent to the ad-supported version. Where Meta runs afoul of its rules, it says, is by not letting users opt for a free version that
π» The commission explains the part of the DMA it believes Meta has violated:
π» The commission says that it has informed Meta of its charges and has the opportunity to respond to its findings. If Meta is ultimately found to be in violation when the investigation concludes next year, the EU could fine it as much as 10 percent of its total worldwide revenue, which, for Meta, could be as much as $13.4 billion based on its results for 2023.
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The European Commission writes in a preliminary ruling that the "pay or consent" advertising model that launched last year for Facebook and Instagram users runs afoul of Article 5(2) of the DMA by not giving users a third option that uses less data for ad targeting but is still free to use.
"uses less of their personal data but is otherwise equivalent to the
'personalised ads' based service" and by not allowing them to "exercise their right to freely consent to the combination of their personal data."
"Our preliminary view is that Meta's advertising model fails to comply with the Digital Markets Act," wrote Margrethe Vestager, who leads the region's competition policy. "And we want to empower citizens to be able to take control over their own data and choose a less personalised ads experience."
Under Article 5(2) of the DMA, gatekeepers must seek users' consent for combining their personal data between designated core platform services and other services, and if a user refuses such consent, they should have access to a less personalised but equivalent alternative. Gatekeepers cannot make use of the service or certain functionalities conditional on users'
consent. "Subscription for no ads follows the direction of the highest court in Europe and complies with the DMA," Meta spokesperson Matthew Pollard told The Verge in an email. "We look forward to further constructive dialogue with the European Commission to bring this investigation to a close."
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TikTok says it's "exploring ways to empower our community to create and share their creativity with photos and text in a dedicated space for those formats"
but didn't say when it plans to release the app. The Verge reached out to TikTok with a request for more information but didn't immediately hear back. We first heard about the possibility of a TikTok photo-sharing app last month, when TheSpAndroid dug up code within the app that suggested it was working on an app called TikTok Photos.
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The glasses are getting the ability to stream Amazon Music, too. By saying, "Hey Meta, play Amazon Music," the glasses will play a recommended playlist curated for users. Changing volume or pausing music can be done through touch or voice controls without pulling out a phone. The glasses previously had support for Spotify and added Apple Music last month.Meta says the new features will roll out "gradually."
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"you see less content from friends, you interact with your friends less, and you're actually less likely to send that content or that video to a friend,"
Mosseri says. Because of that, Instagram won't go after the format. (TikTok, on the other hand, is investing more into longer videos.)
A creator asked me recently: "are we going to do longform video on Instagram?" The answer is no and I wanted to explain why. We do a number of different things on Instagram but at the heart of it there are really two jobs. One: connecting you with friends. Two: helping you explore your interests, usually through shortfrom video. It turns out that those two things are symbiotic. You see an amazing video that makes you laugh out loud from a comedian makes you laugh out loud from a comedian doing a bit, and you send it to someone who you know is going to laugh just as loud as you did. Or for me, I see a highlight of an amazing soccer goal or trick, and I send it to someone who I know loves soccer as much as I do. So these things are about connecting with friends over your interests. It turns out longfrom video is less symbiotic with these other jobs. If you watch a 10- or 20-minute video, you see less content from friends, you interact with your friends less, and you're actually less likely to send that content or that video to a friend. So we're not going to go after that business because it's part of our core identity to connect people with friends and we don't want to undermine that by going after longform video. We understand shortform video doesn't always do that, but it can. We try and prioritize shortfrom video that does. So let me know down below the comments what you think. I'm sure there are going to be a lot of hot takes on this one. Peace.
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As part of the test, "you might start seeing Als from your favorite creators and interest-based Als in the coming weeks on Instagram," according to Zukerberg. "These will primarily show up in messaging for now, and will be clearly labeled as AI."
conversations with creator-made AI chatbots as examples. From a creator's Instagram, you can tap a "Message" button to kick off a conversation.
A notice at the top says that the messages are generated by Al and "some may be inaccurate or inappropriate." (Let's hope Meta's systems can prevent these creator-made Als from saying something terrible.)
"We've been working closely with creators to build these so they're helpful in answering the questions they get from their followers and can chat with people in a way that's useful and fun," Zuckerberg says.
"It's early days and the first beta version of these Als so we'll keep working on improving them, and make them available to more people soon." In a new interview, Zuckerberg talked more about the company's Al strategy. He says,
"We think people want to interact with lots of different people and businesses and there need to be a lot of different Als that get created to reflect people's different interests."
"We think that's going to create a much more compelling experience and just be more dynamic and useful than just having a single thing that people use."
He also says Meta will let people make Al characters that aren't necessarily representations of themselves.
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βbased on industry-shared Detecting artificial intelligence signals or users self-reporting that they are uploading AI content.β
Meta is a digital watermarking system Not a member of C2PA Content Credentials but it can mark content with artificial intelligence using some of its signals.
Even if you are the person in the photo Photoshopβs βGenerative Fillβ tool If you have used it, there is a high probability that Instagram will perceive it as artificial intelligence. That is, although these tools have a similar effect on the photo, Instagram does not recognize them as AI.
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COS says the study of data directly from Instagram could help "contribute to understanding of well-being when combined with other sources of data," such as surveys and other types of studies.
"Parents, policymakers, academics and technology companies are grappling with how best to support young people as they navigate online spaces, but we need more data to understand the full picture"
Instagram's effect on the mental health of teens has been in the spotlight for a while now.
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"Seeing Donald Trump get up after getting shot in the face and pump his fist in the air with the American flag is one of the most badass things I've ever seen in my life," Zuckerberg told Bloomberg. "On some level as an American, it's like hard to not get kind of emotional about that spirit and that fight, and I think that that's why a lot of people like the guy."
"All I can say is that if I'm elected President, we will pursue Election Fraudsters at levels never seen before, and they will be sent to prison for long periods of time," Trump wrote in a post on Truth Social. "We already know who you are. DON'T DO IT! ZUCKERBUCKS, be careful!"
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This new study, called the Instagram Data Access Pilot Program, will conduct a comprehensive study on how positive Instagram usage is for teens and young adults.
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βOver the past few months Iβve met with families from across the country who have gone through the worst thing a parent could endure β losing a child,β Schumer said in a statement.
βRather than retreating into the darkness of their loss, these families lit a candle for others with their advocacy. I am proud to work side-by-side with them and put on the floor legislation that I Believe will pass and better protect our children from the negative risks of social media and other online platforms. It has been long and daunting road to get this bill passed, which can change and save lives, but today, we are one monumental step closer to success.β
KOSA would impose a duty of care on online platforms to take reasonable steps to mitigate certain harms to minors, require the option for parental controls for the accounts of minors, and prevent features like autoplay.
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