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International B2B iGaming technology company (formerly EvenBet Gaming). Poker & Π‘asino software for operators. More than two decades of expertise. Over 200 projects across 41 countries.

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Exciting times at EvenBet during SiGMA Malta! We've had a fantastic experience, and we're all set for the final day. Join us at booth 1138 for a chat about online poker and how it shapes the dynamic world of iGaming. Curious about what the future holds for you in 2024? Get your own prediction and grab a coffee to boost your energy!

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Government Responds as Support for Anti-Affordability Checks Petition Swells

The UK government remains committed to implementing financial risk checks in the gambling industry, despite a petition against the measure gaining momentum. The petition, which describes the checks as "inappropriate and discriminatory," argues that they could drive people towards the black market and negatively impact the horse racing sector.

The government, responding at the 10,000-signature mark, reaffirms its commitment to a proportionate and frictionless system of checks, emphasizing the Gambling Commission's plans to strike a balance between customer safety and industry health.

The checks will only affect those in the highest 3% of gambling losses, according to the Department for Digital, Culture, Media and Sports. The government aims to avoid over-regulation and ensure a healthy relationship with operators.

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Subscribe to EvenBet's newsletter now and gain access to exclusive content featuring super valuable tips. Don't miss out on this opportunity to level up your iGaming business!

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UKGC: Push-to-web methodology can help produce better gambling participation data

The UK Gambling Commission (UKGC) is confident that the push-to-web methodology used in the Gambling Survey for Great Britain will provide "relevant and robust" data.

The latest findings reveal differences in gambling participation by age, with those aged 45 to 54 having the highest rate at 61.6%, while those 75 and over had the lowest at 39.6%. Motivations for gambling include monetary gain and enjoyment, with satisfaction levels generally positive.

The UKGC emphasizes that the push-to-web methodology is experimental, and while it is confident in its relevance and robustness, a new baseline must be established for tracking changes in gambling behavior. The updated survey is expected to go live in late 2024.

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Ensuring Integrity: EvenBet’s Deep Dive into AML and KYC in the iGaming Industry

The world of iGaming has witnessed remarkable growth in recent years. However, with this surge in popularity comes an ever-increasing concern over potential financial crimes, including money laundering, as well as exploitative techniques, such as arbitrage betting, bonus abuse, and others.

To tackle these issues, the iGaming industry relies on two pillars: Anti-Money Laundering (AML) and Know Your Customer (KYC) mechanisms.

In this article, Dmitry Smirnov, EvenBet Gaming Lawyer, explores the significance of AML and KYC in iGaming, their legal framework, their importance, and the current solutions and challenges they entail.

The key points:

🎲 The Importance of AML and KYC in iGaming

🎲 Legal Mechanisms AML and KYC

🎲 Current Solutions and Practices

🎲 Issues and Considerations

🎲 Future Trends and Regulatory Developments

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IGaming Ontario Seeks Partner for Central Self-Exclusion System

iGaming Ontario is initiating an RFP to develop a centralised self-exclusion solution for the Canadian province. This seeks a player-friendly system allowing self-exclusion from all Ontario-regulated iGaming operators through a single registration process. The successful bid is expected to integrate with all operator systems, supporting self-exclusion registration, renewal, and reinstatement.

The system must be transparent, secure, and viable for licensees, promoting a non-stigmatised, easy-to-use approach. This comes as Ontario's online gambling revenue more than doubled year-on-year in Q2, reaching CA$540m. The Alcohol and Gaming Commission of Ontario recently fined PointsBet Canada CA$150,000 for responsible gambling breaches, indicating the regulatory focus on player protection. Ontario's move towards a centralised self-exclusion system aligns with global efforts to enhance responsible gaming measures in online environments.

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Victoria Sopko, Marketing Project Manager, speaks about how regulators are addressing the challenges of iGaming, especially in terms of responsible gambling and partnering with Sumsub to enhance player safety.

Our blog offers in-depth insights about KYC, AML, and regulations, helping operators navigate the landscape.

Check it out!

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Ivan Shumilov, Business Development Executive, and Pau Cruz, Business Development Manager, will be attending Affiliate World Conferences Asia 2023 in Bangkok on December 7-8.

Ready to explore how EvenBet Gaming's online poker and gaming solutions can elevate your business? Book a meeting with Ivan and Paula directly or by reaching out to bizdev@evenbetgaming.com.

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Channel photo updated
Nika Belova, Brand Designer at EvenBet Gaming, shares the untold story of iGaming brand design and why it matters. This article navigates through the conservative traditions ingrained in the industry.

Is it the right time to rethink iGaming aesthetics?

Key points of the article:

🎲 Arguments & Counterarguments for Conservatism

🎲 Situation in Similar Industries

🎲 Good Examples in iGaming

🎲 How to Create a Good Brand

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BOS: The Ministry of Finance in Sweden Is Giving a β€œChristmas Gift” to the Black Market

Sweden's online gambling association, BranschfΓΆreningen fΓΆr Onlinespel (BOS), strongly opposes the government's plan to increase the gambling tax from 18% to 22%, effective July 1, 2024. BOS General Secretary Gustaf Hoffstedt criticizes the timing, stating that the proposal is a significant setback for the legal market at a time when more players are turning to the black market.

Hoffstedt argues that the increased tax will benefit unlicensed operators and exacerbate the challenges faced by legal operators, describing the move as the "best Christmas present" for the black market. The industry association emphasizes the need for a more nuanced understanding of the market and its vulnerabilities.

BOS recently conducted a study revealing public misconceptions about the gambling industry in Sweden. The study found that many players overestimate the prevalence of problem gambling and believe that operators retain most of the players' money.

Hoffstedt underscores the importance of correcting these misconceptions, as public sentiment influences support for stricter gambling regulations. He argues that addressing these misunderstandings is crucial for the industry's health and challenges the narrative that has led to more stringent regulatory measures.

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Throwback SiGMA Malta – a dynamic gathering where EvenBet Gaming and like-minded specialists converged to boost the iGaming business. Our team shared expertise, connected with industry leaders, and embraced the vibrant atmosphere of innovation.

Check out the video and spot yourself in the mix!

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EvenBet Gaming is thrilled to announce our participation in the upcoming ICE exhibition from February 6-8, 2023, in London.

Visit us at stand N1-433 to explore our iGaming products, integration options, player-centric features, and innovative tools.

Contact us at bizdev@evenbetgaming.com to schedule a meeting at ICE London.

See you there!

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Artificial Intelligence Act: Deal on Comprehensive Rules for Trustworthy AI

Members of the European Parliament (MEPs) and the Council reached a provisional agreement on the Artificial Intelligence Act, aiming to ensure AI in Europe is safe, respects fundamental rights and democracy, and promotes innovation.

The rules include prohibitions on certain AI applications, such as biometric categorization systems using sensitive characteristics, untargeted scraping of facial images for recognition databases, workplace and educational emotion recognition, social scoring based on personal characteristics, and AI systems manipulating human behavior to circumvent free will.

The legislation establishes obligations for high-risk AI systems, such as mandatory fundamental rights impact assessments, and guardrails for general artificial intelligence systems, including transparency requirements and stricter obligations for high-impact models with systemic risk.

The rules also include measures to support innovation and small and medium-sized enterprises (SMEs), such as regulatory sandboxes and real-world testing. Non-compliance can result in fines ranging from €7.5 million or 1.5% of turnover to €35 million or 7% of global turnover, depending on the infringement and company size.

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Localisation in iGaming is vital for cultural relevance, regulatory compliance, enhanced user experience, optimised payment methods, and effective marketing tailored to specific regions, fostering user satisfaction and success. In the new article, Victoria Sopko explores the topic of localisation in iGaming.

Key points:

♠️ What materials should be localised when entering new markets in iGaming

♠️ Segmentation and targeting specific groups

♠️ Localisation of games content

♠️ EvenBet Gaming experience & insights on localisation

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Cashless Gaming Set for B2B Expansion in New South Wales

The New South Wales (NSW) government has selected four B2B gaming suppliers, including Aristocrat Leisure, eBet, International Game Technology (IGT), and Light & Wonder, to participate in the next round of trials for cashless gaming.

The trial, part of the government's player protection, social responsibility, and anti-money laundering (AML) objectives, will involve testing cashless gaming at 4,500 electronic gaming machines across the state. The NSW Independent Panel on Gaming Reform, overseeing regulatory changes and safer gambling measures, will monitor the trials to assess the impacts on employees, infrastructure, and technology costs, considering various venue types and stringent cybersecurity requirements.

The trials aim to provide insights into countering money laundering and reducing gambling harm through cashless technology.

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Join Dmitry Starostenkov, CEO, in this holiday greeting video to the incredible iGaming community. Happy holidays from Dmitry and the entire EvenBet Gaming team!

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Brazilian Committee approves ban on influencers advertising unregulated betting sites

The Communication Committee of Brazil’s Chamber of Deputies has approved a proposal to prohibit social media influencers from advertising unregulated gambling websites.

If the proposal becomes law, online influencers will be banned from promoting gambling with unlicensed operators in videos, stories, or any other forms of online media.

Other rules introduced include the requirement for influencers to make clear the commercial nature of any advertising content, inclusion of information about the negative consequences of gambling, and a written contract governing the relationship between influencers and advertisers.

Failure to comply could lead to suspensions for influencers and fines for social media companies.

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