Many businessmen who seek to diversify their assets sooner or later think about their own online casino. The first question they face is: is it worth entering this market without experience? How profitable is it and what dangers lie ahead?

Dmitry Starostenkov, CEO at EvenBet Gaming, in his new article, explains earnings in online poker, lists the pros and cons and gives specific recommendations on how to minimise risks at the start.

Key points:

🎲 Who is best suited to start an online poker business?
🎲 Pros and cons of investing in the online gambling industry
🎲 Why we recommend investing specifically in online poker
🎲 How online poker rooms make money
🎲 What you need to prepare for an online poker business
🎲 The best way for a beginner to start a poker business
🎲 Typical cases
🎲 How EvenBet Gaming can be helpful

Doesn’t it feel like the online casino industry keeps discussing the same trends over and over again? We took a “trip back in time” to 10 years ago to see which trends were being talked about then, which predictions came true, which turned out to be overly optimistic, and how they compare to the concerns facing the online casino business today.

Join an Even Better team!

We’re looking for passionate professionals ready to shape the future of iGaming with us.

Open roles this month:
🎯 2D Artist
🎯 Project Manager
🎯 Product Strategy and Provider Relations Lead
🎯 Integration Lead

Ready for your next move?
Apply via the link below and become part of the Even Better team.

🚀 How do we make sure every new project starts smoothly?

In our latest article, we share how we’ve built an onboarding process that helps new clients launch faster and work with us more efficiently from day one. No confusion, no delays — just a clear path to a stable and productive partnership.

🎯 Let’s meet at iGB L!VE – Stand N34

EvenBet Gaming is heading to London! Meet our team at iGB L!VE to discover new features, explore partnership opportunities, and see how we help operators launch and scale fast.

👥 You’ll find us at Stand N34 — ready to talk business and share what’s new.

💼 Book a meeting with our CEO Dmitry Starostenkov, COO Jeremy Grooves, or connect with leaders from our sales, marketing, and account management teams.

📅 Let’s connect!

We’re excited to share an important milestone: EvenBet Gaming has officially launched FusionPlay, a new brand focused entirely on online casino aggregation.

FusionPlay is designed for operators who need fast, scalable, and flexible access to casino content. Backed by 20 years of EvenBet’s experience in iGaming, it brings together:

🎰 15,000+ games from 230+ providers

🎰 One integration — with setup possible in just 7 days

🎰 A risk-reducing model: no content fees in the early months if user growth is below the threshold

🎰 Smart content recommendations based on audience and market data

Whether you’re looking to add casino games to your existing poker app, or want to expand your standalone casino offering, FusionPlay gives you the tools to grow — quickly and with full support.

FusionPlay is led by a dedicated team and operates as part of the EvenBet Gaming ecosystem.

Company values are complete nonsense! Or a powerful force that drives business forward? In reality, they can be either — or both — depending on how they’re created and what the company does with them afterwards.

This article by Daria Fot, HR Director at EvenBet Gaming, is about:

❤️ What company values really are

❤️ Why they matter — especially in fast-growing, remote-first tech teams

❤️ And how we at EvenBet Gaming developed a set of values that reflect both our culture and our ambitions

⏳ Less than 2 days to go until iGB L!VE in London!

We’re getting ready to meet operators, partners, and future collaborators at Stand N34 — and we’d love to see you there.

🗓 Meeting slots are filling up fast, so if you’d like to talk product, partnership, or plans — now’s the time to lock it in.

📘 Want to grow your online poker room?

We’ve created a practical guide for operators:
Online Poker Room: Complete Marketing Guide — packed with strategies to attract and retain players, build a healthy ecosystem, and boost revenue.

Written by EvenBet Gaming experts — Dmitry Starostenkov (CEO), Ekaterina Nebogina (Chief Customer Officer), and Julia Panina (Head of Product Marketing) — this guide is based on years of hands-on experience in launching and scaling poker platforms.

📥 To get your copy, subscribe to the EvenBet Gaming newsletter!

🌏 As more countries in Asia move toward regulation, the landscape for online gambling is rapidly evolving. In our latest article, we explore how this shift is creating both opportunities and risks for operators.

You’ll find the information about key regulatory developments in:

🇵🇭 Philippines
🇹🇭 Thailand
🇱🇰 Sri Lanka
🇯🇵 Japan
🇮🇳 India
🇮🇩 Indonesia
🇲🇾 Malaysia
🇰🇷 South Korea
🇻🇳 Vietnam

🗣 How do you build a strong company culture when your team is spread across continents?

What helps retain top talent in iGaming?
And is Gen Z really that different when it comes to work?

Our HR Director Daria Fot shared her thoughts in a new interview with The Gaming Boardroom’s Kate Chambers — covering everything from burnout prevention and remote onboarding to mentoring, internal mobility, and why employer branding matters more than ever.

🎧 A great read for anyone navigating the future of HR, especially in a remote-first world.

The Asian online gambling market is booming — projected to hit $39B by 2030. But behind the numbers lies a complex mix of cultures, infrastructure gaps, payment habits, and evolving regulation.

In the latest article by Julia Panina:
🌏 What makes Asia’s iGaming market so fragmented
📱 Why “mobile-only” is the new standard
🏨 How land-based casinos are moving online
💡 What operators must adapt to before launching

🎰 Thinking of launching an online casino or entering a new market?
We’re excited to share something that can help you do it right from day one.

“Your Smart Start in Online Casino Operations” is a step-by-step guide created by FlexPlay — a B2B casino game aggregator built by the team behind EvenBet Gaming.

The guide covers:
- Choosing a license and legal model
- Picking the right technical platform
- Building your game offering and payment strategy
- Planning your launch and early growth
- Avoiding common mistakes new operators make

✍️ Subscribe to FlexPlay and get the full PDF guide right away.

🎯 EvenBet Gaming at SBC Summit 2025

Join us in Lisbon on September 16–18 for SBC Summit 2025 — one of the biggest iGaming conferences of the year.

📍 Hall 2, Stand B524 — the place to:

- meet face-to-face with the people who will guide your project from idea to long-term growth;

- test our software and latest features live, including back office management tools;

- discuss the details of potential cooperation directly with those responsible for successful launches and ongoing operations.

Don’t miss your chance to get Even Better Guidance straight from the source!

A milestone for poker in Africa starts here: EvenBet + Hollywoodbets ♠️
⠀
We’re beyond thrilled to team up with Hollywoodbets, one of the EGR Power 50 giants and the leading betting brand in South Africa, to bring players something truly special 👉 one of Africa’s very first full-scale online poker platforms.
⠀
Built on EvenBet’s award-winning technology and powered by Hollywoodbets’ incredible scale and reputation, this launch is a landmark moment not just for us, but for the continent’s gaming scene.
⠀
Players will dive straight into Texas Hold’em action – and this is only the start. With mobile use soaring and demand for skill-based games growing, the stage is set for poker to thrive in Africa like never before.
⠀
💬 Wayde Dorkin, Head of Product at Hollywoodbets, put it best:

Hollywoodbets is proud to introduce our first full-fledged online poker experience. We’re confident this launch will set a new standard for the product in South Africa.

⠀
Here’s to new markets, bold partnerships, and a whole new era for online poker.

The global iGaming industry is entering a new phase of regulation. In summer 2025, several countries — including Brazil, New Zealand, Malta, the USA, Belarus, and others — introduced or discussed major updates that will reshape the market.

Our legal team at EvenBet Gaming, Dmitry Smirnov and Darya Korshunova, prepared a detailed overview of the most important changes: higher taxes, new licensing regimes, advertising restrictions, and compliance challenges that operators need to keep in mind.

Gamification has become a global trend across industries — and poker is no exception. In today’s highly competitive iGaming market, operators need more than just tables and tournaments to keep players engaged.

In this article, Nikita Golodaev, Business Account Manager at EvenBet Gaming, explores how gamification can:

🎮 balance variance and enhance the poker ecosystem,
🎮 extend play sessions and retention,
🎮 provide operators with flexible tools for targeted engagement,
🎮 avoid common pitfalls while staying compliant.

Whether you’re looking for fresh ideas to boost user engagement or exploring practical gamification solutions, this piece offers a structured overview with real business value.

“Sweepstakes” has become one of the hottest buzzwords in iGaming this year. But what exactly is sweepstakes poker, and why is it shaking up the market?

In our new article, EvenBet expert Ekaterina Giganova breaks down:

🃏 How the sweepstakes business model really works

🃏 Who the main market players are today

🃏 Why regulation is heating up in 2025

🃏 Whether sweepstakes are here to stay—or just a temporary loophole

Curious where the industry is headed?