🔥 Brazil Is Changing the Rules Again: What's Happening in the iGaming Market

Hi everyone! We've rounded up the latest iGaming news from the week. This week's selection covers regulatory changes, market figures, and several developments worth keeping an eye on.

📌Brazil Is Discussing an Online Casino Ban
— A bill has been submitted to the Chamber of Deputies proposing a ban on the operation, offering, and advertising of games whose outcomes are determined exclusively by algorithms. The proposal covers slots, crash games, and instant games. Sports betting would remain legal.
— The initiative is still at the bill stage. Previously, government officials had also proposed banning online gambling.
— Amid the debate over restrictions, new data on problem gambling has also emerged: 2.1 million Brazilian players are affected by gambling addiction, while another 7.5 million are classified as problem gamblers.

— Brazil Suspends 14 Licensed Betting Sites Over SPA Compliance Violations

📌Legalization Is Reshaping the Market
— According to SOFTSWISS analysts, at least 65–70% of iGaming operators could shut down over the next 5–10 years due to the global legalization of the industry.

📌US: The Market Is Growing, but Bettors Are Unhappy
— According to ACSI, the main reason for dissatisfaction among US players in 2026 is the reduction in bonuses and unmet expectations.
— Between 2019 and 2025, productivity in the US gambling industry grew by an average of 8.2% per year, while the volume of services grew by 10% annually.

📌The Illegal Market Continues to Grow
— Britons could place around £1 billion with illegal bookmakers during the 2027/28 Premier League season, according to a BGC estimate.
— The Philippines is preparing an app that will redirect players to legal gaming platforms. According to the cited data, up to 50% of the country's online market is currently controlled by the illegal sector.
— In Turkey, 39 people linked to the organization of illegal gambling were arrested. Over two years, those involved allegedly processed $68 million in illegal transfers.

— Why Should Gambling Be Legalized?

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👉 Which news story surprised you most this week? Drop it in the comments.

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⚡️ Bulgaria Decided to Clean Up the Affiliate Market. Who's Next?

€6,000 per year + 10% of commission — that's what an affiliate license now costs in Bulgaria. For a small affiliate, this is no longer just a compliance issue, but a matter of economics.

As of August 1, 2026, CPA, RevShare, and hybrid models are subject to licensing requirements in Bulgaria. The license is valid for 5 years, while operating without one can result in a €5,000–€20,000 fine, confiscation of income, and blocking of promotional channels.

📌 Here's how the numbers work out:
Assuming an affiliate earned:
— €20k in commissions → €8k in regulatory payments = 40%;
— €50k → 22%;
— €100k → 16%;
— €300k → 12%.

And that's before ad spend, SEO, content, tech, and salaries. 😱

This creates an interesting filter: the smaller the volume, the more painful the €6k fixed cost becomes. A large publisher can absorb it, while the economics of a smaller project may simply stop making sense.

And Bulgaria isn't the only one: regulators in Brazil, Japan, and the Philippines are also moving into affiliate traffic, advertising, and payment infrastructure.

👇 License first, commission second: is affiliate traffic still profitable?

An Affiliate Has Everything Ready to Launch — Except One Thing 😱

The money hasn't reached the ad account yet.

The offer is selected, the GEO is checked, and the setup is ready. Meanwhile, while the funds are on their way, a competitor is already buying the same traffic. In a niche where auctions and caps can change by the hour, downtime means missed volume.

3SNET covers the first half: 1,400+ offers, GEO reviews, a catalog of trusted services, tools, and promo codes — everything an affiliate needs to get to work.

And ZaleyCash takes care of the financial side of media buying.

ZaleyCash is a free service for managing ad budgets and monitoring channel economics: up to 30% bonuses and 40+ ad networks in one place ✅

What does this mean?
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3SNET helps affiliates decide what to promote and where to run traffic. ZaleyCash makes sure the money reaches the ad account quickly and in full, while the margin stays with the team.

A good setup deserves to go live on time.

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🇬🇪 What Does the iGaming Market in Georgia Look Like in 2026, and Is This GEO Worth Entering?

We break down the audience, regulation, restrictions, entry costs, and opportunities for affiliate marketing.

In the new video, we cover the key features of the Georgian market, age restrictions, KYC, taxes, and new opportunities for working with international audiences.

Watch on any platform that works for you:
📌YouTube

📌Or read the detailed overview on 3S.INFO.

👉 If you were choosing a GEO today, would you choose Georgia?