4. Stop pretend that trend-following will save anyone, "ecosystemic sales" just means that you want to sell one client 25 things at the same time and there is no industrial client who will buy like that at this point. Its a delusion. No, AI, web3, new economies, hectic multiplatforming of existing titles won't save the day. All of this is desperate and to be honest, very frustrating and somewhat embarrassing to look at. New good games will help. New creative IP's will. Better visibility and distribution will. Better service will as well. All these things will also require specialists, you know grumpy jaded people who don't shine at strategic meetings and don't know everyone useful, but who can actually build a thing or two.

5. Start thinking about new ways of operation, adoption, control, incentivisation, evangelism, scouting and inclusion of more new audiences to get back to positive growth. There are dozens and hundreds of ways to improve there, but truce is, no one want to do that. Everyone are just comfortable with show running, but again, nothing will happen there.

There is a very short window for the fix, I would say 3-4 months, otherwise, it will all explode into everyone's face and collapse will start to be irreversible, and we will be seeing 4-5 years of miserable fuckery round what use to be quite a nice thing to have, game industry as we called it. Also, people who can do the change, need to step up, refuse to play at this point macabre and weird pretending play, and so the change. People who feel themself not necessary in this process, need to find in themself basic human fucking decency and step down, go and open a pub, farm, corner shop or something.

https://www.facebook.com/aleksey.savchenko/posts/pfbid02oLD6bU69u7PG52rPh7HqZUqrU35oshiUqSzLfVu2WHZ5TcrSLbGAmNmhv2JCKLWPl

Чекбоксы с отрицанием, где нужно поставить галочку, чтобы отказаться от чего-то — чистое зло

Каждый, кто такое делает, заслуживает струю мочи в лицо

Очень крутая статья о том, как делать классные иконки:

#лифт не идёт

«Промахи — урок, а не ошибка. Косяки неизбежны на протяжении всей работы и, если не поменять к ним отношение, они осядут тяжелым грузом: вы будете винить себя и тратить энергии впустую»

— Вадим Гранич, основатель онлайн-школы Granich.

#quote