Fight night is IP.

With BlockBook, a Story eco app, you can earn from promoting the next fight by Dirty Boxing - the new fight league by UFC legends Mike Perry and Jon Jones.

Remix promos and monetize your UGC while helping grow and distribute the IP.

Details ↴
https://x.com/StoryProtocol/status/1930298790940221881

Adidas apparel is coming to Ablo, and they are launching with a headline collab.

Iconize drops a run of customized hoodies featuring Giorgio, the internet’s most glamorous dog.

Custom, creator-led merch, with IP protected on Story.

https://x.com/StoryProtocol/status/1932438369189212431

The IP Portal isn’t just where you register IP. It’s where your IP monetizes.

Integrations with ABLO, Verio, & Poster.fun unlock new ways for IP holders to generate revenue and expand reach on a growing network of apps.

Explore ↴

https://x.com/storyprotocol/status/1933147011345473850?s=46

"Drip Drip" is live now on the IP Portal.

R3HAB and Wukong have registered their IP on Story, bringing mainstream EDM to the ecosystem of real-world IP assets. Stay tuned on Virtuals for more updates.

Register once, monetize everywhere.

https://x.com/StoryProtocol/status/1934762773415907648

Notifications on. Big things coming. Soon.

https://x.com/StoryProtocol/status/1936952344022757475

Time to build the future.

We're partnering with OKX Ventures to launch a $10M fund to back founders unlocking IP as the world’s most important financial primitive in the age of AI.

Capital and operational support to take teams from prototype to product.

Details ↴
https://x.com/StoryProtocol/status/1937496034445332886

The Aria web app is now live with a new interface to manage your revenue-generating IP assets.

Earn from your favorite titles, and stake your place in the IP economy.

>> Rewards and royalties, backed by iconic IP.

>> View your portfolio of IP assets. From Miley Cyrus to BLACKPINK, BTS, and many more – earn from the assets you love.

>> Claim and stake $APL. Earn royalties from real-world IP assets.

>> Check the points program leaderboard to track where you stand.

Dive in: ariaprotocol.xyz

We're working with World to unlock a new era of human creativity, accelerated by AI.

➤ World proves you're human.
➤ Story helps you scale your IP with AI.

Together, we're building a world where your IP is provably human, programmable, and built to scale with AI tools.

https://x.com/StoryProtocol/status/1942931853209739679

Chapter 2 starts today.

AI's next leap isn't about bigger models. It's about IP and its most valuable category: Real-world Data.

Story is building the AI-native infrastructure for this $70T IP economy.

Here’s what’s ahead ↓

https://x.com/storyprotocol/status/1943325138318942624?s=46

Introducing Story's new Chief AI Officer, Sandeep Chinchali.

Sandeep is a professor at UT Austin focusing on GenAI, robotics, and distributed systems. He’s an ex-NASA researcher, early engineer of a startup acquired by VMware, and holds a Stanford PhD in AI and distributed systems.

As Chief AI Officer, Sandeep will lead Story's AI strategy, driving key incubations and advising the broader ecosystem on how to capture the immense AI opportunity ahead.

Sandeep's appointment is an important step towards achieving Story's Chapter 2 vision. Next week, this vision will come to life in a big way.

Stay tuned.

https://x.com/storyprotocol/status/1945861501165723941?s=46

Robots, AVs, voice systems – the future of AI exists in the real world.

Real-world data is one of the most valuable subsets of IP and physical AI's biggest bottleneck.

Today, Poseidon AI launches out of Story with a $15M seed round led by a16z Crypto to try to solve just that.

Learn more ↴

https://x.com/storyprotocol/status/1947691022550765660?s=46

Discover, trade, and monetize internet IP on ip.world V2.

V1: memecoin launchpad. V2: full-stack SocialFi platform.

Every token is tied to creator or community IP. Top-down from stars and brands, bottoms-up from internet-native movements.

➤ Social feeds, virality scores, and rewards for IP remixing
➤ User profiles with trading, referrals, and UGC tracking
➤ Burn chargers, bonding curves, and memecoin licenses baked in
➤ Token migrator enables cross-chain IPs

Explore: https://x.com/storyprotocol/status/1949895714609516836?s=46

The Grayscale Story Trust is live.

Accredited investors can now access $IP, the token powering Story's AI-native infrastructure for the $80T+ IP economy.

IP's institutional era starts today. Details ↴
https://x.com/StoryProtocol/status/1950905438909902989

Introducing Origin Summit, a new event at the center of IP, AI and crypto in collaboration with Blockworks & The Korea Economic Daily.

Ft. leaders from HYBE, The Black Label, Pinkfong Company, Grayscale, Animoca, Igloo Inc. and many more.

IP is the origin of progress. Let's unlock it.

https://x.com/storyprotocol/status/1960447539179872744?s=46

One of Korea's largest music catalogs is coming to Story.

Notable trot singers such as Ahn Sung-hoon join Aria's iconic lineup – Justin Bieber, BTS, BLACKPINK, and more.

With $100M in tokenized Korean music from Contents Technologies,
Aria Protocol
will top $110M in IP TVL.

The emerging music conglomerate Contents Technologies holds stakes in catalogs spanning 50+ artists and thousands of iconic songs.

This partnership marks the debut of Aria PRIME – a product built for billion-dollar IP portfolios.

Details:
https://x.com/StoryProtocol/status/1969915295931502987

Origin Summit is finally here.

Not in Seoul? Tune into the livestream below, hosted in partnership with Blockworks.

https://x.com/StoryProtocol/status/1970279067879645587