From Eurovision Village to Dior and award-winning interactive experiences, Merlin crafts digital work where motion, technology and design move as one.

Explore the story behind the Amsterdam-based Code Boutique in our latest Studio Spotlight.

Beige computers, glossy office ads, golden ties, and the remains of an ironic business rebrand.

Simon Hedlund and Filip Kantedal take us inside the making of Shader Development Studio's website, a scroll-driven 3D experience shaped by corporate satire, 80s business tech, and seamless scene transitions.

To celebrate the launch of 50 new effects, Made With Gsap is breaking down a satisfyingly playful gravity-based mouse trail effect for us today!

Download the effect for free & don’t miss the discount at the end of the article. Read it here

Follow a route, animate the journey, and turn scrolling into a cinematic experience. ✨

Tom Miller shows how to create lightweight scroll-driven SVG map animations with GSAP, without relying on a map API.

Learn how to build a scroll-driven 3D cube gallery in Webflow with GSAP. ✨

This in-depth step-by-step tutorial by Francesco Castronuovo shows how to combine CMS-powered content, fullscreen image transitions, Split Text animations, and 3D transforms into one seamless scrolling experience.

Follow the full build and get the clonable.

For Adrien Vanderpotte, the best interfaces aren’t simply designed — they emerge through experimentation, iteration, timing, and feel.

In our latest Developer Spotlight he reflects on motion, shaders, and crafting digital experiences that stay with people.

Today we have Joe Ben Taylor sharing a great tutorial on building a seamless infinite scroll experience with GSAP and Lenis.

Infinite looping, parallax depth, snap scrolling, and smooth motion, all broken down in a clean and approachable way.

We taught technology how to inform, entertain, and persuade. But can it help people heal?

Andrew Woan explores a simple but intriguing idea: what if websites could serve as places of care, reflection, and emotional growth rather than tools for attention and engagement?

An interesting perspective on where technology, design, and mental well-being may intersect in the years ahead.

From a shared passion for craft to an internationally recognized creative studio, Beaucoup has built its journey around one simple idea: creating experiences people remember.

In our latest Studio Spotlight, they share their journey, creative philosophy, and some of the work that has shaped their path.

Not every path into creative development starts with a degree, a plan, or a clear roadmap.

Houmahani Kane taught herself to code, built interactive experiences for major brands, and carved out a place for herself in the industry through curiosity, resilience, and years of dedication to her craft.

We're honored to share her story today.

Stacked thumbnails unfold into a fluid image strip in this GSAP MotionPath experiment by Iqbal Muthahhary.

Learn how a handful of dynamically calculated control points can create surprisingly organic gallery transitions.

A single Next.js instance using ~500MB of RAM versus ~30MB with Svelte.

For Diogo Andrea and the Lesse Studio team, that difference sparked a complete rethink of their stack, leading them down a rabbit hole of self-hosting, optimization, and rebuilding their agency website from the ground up.

Read the full story

No two paths alike.

In our latest Studio Spotlight, we meet San Rita, a Montréal-based creative studio crafting digital experiences shaped by exploration, adaptability, and thoughtful execution.

From immersive portfolios to complex digital platforms, every project follows its own trail.

How do you bring a stamp collection online without turning it into just another image gallery?

Inspired by a family stamp album, Robert and Marijana Pavlinić created an interactive digital stamp collection filled with playful inspection, thoughtful details, shaders, postcards, and plenty of charm.

Read the fascinating story behind the project.

How do you create advanced, high-performance motion experiences in Webflow?

In this case study, Kamran Imtiaz and the team at upgreight share how they built Horeca's motion system—from scroll-driven storytelling and immersive interactions to mobile optimization and production-ready architecture.

A detailed look at combining Webflow, GSAP, and thoughtful engineering to deliver ambitious motion design at scale.

He can't model 3D. That limitation became the entire visual identity of his portfolio.

Tomasz Szmajda built a fully walkable 3D corridor in Three.js using no 3D models at all. Just flat rectangles wrapped in hand-drawn textures, a custom paint-reveal shader, and four months of fighting with camera systems.

Read the full story

Not every great website is about adding more. Sometimes it's about removing complexity.

In this thoughtful look behind "A Better Lou", Artemii Lebedev shares how design systems, content strategy, and Webflow came together to create a calmer healthcare experience.

Always building. Always learning.

From nearly becoming a designer to building award-winning websites, teaching the next generation of developers, and championing modern CSS, Cyd Stumpel's story is one of constant curiosity and craft.

Read our latest Developer Spotlight.

How much can you change an animation by simply tweaking the math behind it?

Inspired by a beautiful animation from Jason Booth, this collection explores scroll-driven 3D image animations built with GSAP.

Each demo experiments with different combinations of rotation, depth, scale, blur, and other visual effects to create a different feel.

Explore, get inspired and make them your own.

Taste starts the journey. But scaling great creative work requires something more: turning taste into a system.

Lewis Webber shares how he evolved from freelancer to founder of multiple niche studios and why designing the business is just as important as designing the work.

From asking better questions to solving complex digital challenges, DashDigital's work is rooted in research, strategy, and thoughtful execution.

In our latest Studio Spotlight, they share the story behind the studio, their process, and projects spanning art, culture, film, and finance.