Forwarded from Admas Insights 🌐
Marketing Lesson #1: People Don't Buy Products. They Buy Value.
Imagine it's 1876.
Alexander Graham Bell invents the telephone. To many people, it looked like nothing more than a wooden box connected by wires. Some businesses dismissed it because they couldn't see why anyone would need it.
But the real value was never the device itself.
But when a doctor realized they could call a hospital instantly to save a life, or
A business owner could close a deal in minutes instead of waiting weeks. Families could hear the voices of loved ones from miles away.
The telephone didn't become successful because of its features. It became successful because it solved important problems.
This is one of the most important principles in marketing:
Customers don't buy products.
Customers buy better outcomes.
They don't buy:
A phone; they buy connection.
A car; they buy convenience and freedom.
A mattress; they buy better sleep.
A course; they buy knowledge, confidence, and career opportunities.
Value is created when the benefit someone receives is far greater than the cost they pay.
Before you try to sell anything, ask yourself:
"What problem does this solve?"
If you can clearly answer that question, you're not just selling a product you are communicating value.
Every time you look at your smartphone today, you are looking at an evolution that started with a market problem in 1876.
Imagine it's 1876.
Alexander Graham Bell invents the telephone. To many people, it looked like nothing more than a wooden box connected by wires. Some businesses dismissed it because they couldn't see why anyone would need it.
But the real value was never the device itself.
But when a doctor realized they could call a hospital instantly to save a life, or
A business owner could close a deal in minutes instead of waiting weeks. Families could hear the voices of loved ones from miles away.
The telephone didn't become successful because of its features. It became successful because it solved important problems.
This is one of the most important principles in marketing:
Customers don't buy products.
Customers buy better outcomes.
They don't buy:
A phone; they buy connection.
A car; they buy convenience and freedom.
A mattress; they buy better sleep.
A course; they buy knowledge, confidence, and career opportunities.
Value is created when the benefit someone receives is far greater than the cost they pay.
Before you try to sell anything, ask yourself:
"What problem does this solve?"
If you can clearly answer that question, you're not just selling a product you are communicating value.
Every time you look at your smartphone today, you are looking at an evolution that started with a market problem in 1876.
Forwarded from INSA Cyber Talent Center
🚀 LIVE at INSA Talent Center!
Join us for a special Live Conversation with Chapi Dev Talk (Temkin Mengistu), one of Ethiopia's leading software engineers, tech community builders, and content creators.
We'll have a relaxedconversation about:
💡 His journey into software development
🌍 Building Ethiopia's developer community
🎥 Content creation and personal branding
🚀 Career growth and opportunities in tech
❓ Live Q&A with the audience
🗓 Today 🕗 2:00– 3:00 Night
Don't miss this opportunity to learn from one of Ethiopia's most inspiring tech leaders.
📍Hosted by INSA Talent Center
See you tonight!
Join us for a special Live Conversation with Chapi Dev Talk (Temkin Mengistu), one of Ethiopia's leading software engineers, tech community builders, and content creators.
We'll have a relaxedconversation about:
💡 His journey into software development
🌍 Building Ethiopia's developer community
🎥 Content creation and personal branding
🚀 Career growth and opportunities in tech
❓ Live Q&A with the audience
🗓 Today 🕗 2:00– 3:00 Night
Don't miss this opportunity to learn from one of Ethiopia's most inspiring tech leaders.
📍Hosted by INSA Talent Center
See you tonight!
🔥1
Forwarded from Ethiopian Cursor Community
Come with an idea. Leave with a startup.
Cursor AI Hackathon Ethiopa
We’re partnering with Ministry of Innovation and Technology (MinT) and Ethio telecom to bring builders together for Ethiopia’s largest AI hackathons.
We're looking for idea-stage AI startups. Not polished products, not finished projects. Just a real problem, real users, and a team ready to build fast. If you've been sitting on an idea, this is the weekend to start it.
You'll have 20 hours to turn it into a working MVP, with credits and AI tools from Cursor and our AI credit sponsors: Addis AI, ElevenLabs, Fal, Whisperflow, and more. Food, mentors, and support are covered the whole time.
We're taking 60 teams. Have a team? Register with your team code. Coming alone? Tell us your skills and we'll match you into a team of 5, or fill your team's open spots.
Incubation partners will be in the room too, including MinT, the Addis Ababa University Startup Center, Gheero, and others, ready to back promising teams with mentorship, workspace, and follow-up. Investors will be there looking for ideas worth funding.
Before you apply, read the overview on the Luma page carefully.
Apply here: https://luma.com/qr9ljv2c✅
Cursor AI Hackathon Ethiopa
We’re partnering with Ministry of Innovation and Technology (MinT) and Ethio telecom to bring builders together for Ethiopia’s largest AI hackathons.
We're looking for idea-stage AI startups. Not polished products, not finished projects. Just a real problem, real users, and a team ready to build fast. If you've been sitting on an idea, this is the weekend to start it.
You'll have 20 hours to turn it into a working MVP, with credits and AI tools from Cursor and our AI credit sponsors: Addis AI, ElevenLabs, Fal, Whisperflow, and more. Food, mentors, and support are covered the whole time.
We're taking 60 teams. Have a team? Register with your team code. Coming alone? Tell us your skills and we'll match you into a team of 5, or fill your team's open spots.
Incubation partners will be in the room too, including MinT, the Addis Ababa University Startup Center, Gheero, and others, ready to back promising teams with mentorship, workspace, and follow-up. Investors will be there looking for ideas worth funding.
Before you apply, read the overview on the Luma page carefully.
Apply here: https://luma.com/qr9ljv2c
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Forwarded from Code & Coffee (loza)
WUHUUUUUUUUUU!! 🥳🎉
Hey, my people! My first vlog is finally out. Thank God! ❤️
Man... that took a lot of work, for real. I really hope you enjoy it.
If you do, make sure to like, subscribe, and share the video it would mean a lot to me.
And a huge shout-out to @OFF_TG_LINE for making the thumbnail.
LINK
Hey, my people! My first vlog is finally out. Thank God! ❤️
Man... that took a lot of work, for real. I really hope you enjoy it.
If you do, make sure to like, subscribe, and share the video it would mean a lot to me.
And a huge shout-out to @OFF_TG_LINE for making the thumbnail.
LINK
YouTube
5 July 2026
My first vlog! 🥰
Just a normal day in my life, a little about my journey into tech, and how i went from dreaming of becoming an architecture to becoming a software developer.
thanks for watching, and welcome to the beginning of the journey. ❤
#coding #dayinmylife…
Just a normal day in my life, a little about my journey into tech, and how i went from dreaming of becoming an architecture to becoming a software developer.
thanks for watching, and welcome to the beginning of the journey. ❤
#coding #dayinmylife…
❤1
Forwarded from Beka (Beka)
Better Auth is joining Vercel!
Thank you everyone who has been part of this journey in so many different ways 🙏
More to come! Excited for what’s ahead ❤️
Thank you everyone who has been part of this journey in so many different ways 🙏
More to come! Excited for what’s ahead ❤️
Forwarded from Code It now
Registration is Now Open!
Build AI That Can Read, Search, and Answer Questions Like ChatGPT!
Join our 1 Month Retrieval Augmented Generation (RAG) Workshop and learn how to build intelligent AI applications from the ground up.
Whether you're a student, developer, researcher, working professional, or simply curious about AI, this workshop is designed for you. No prior AI or programming experience is required we'll guide you step by step from the basics to building real-world AI systems.
What You'll Learn
✅ Introduction to AI & Large Language Models (LLMs)
✅ Prompt Engineering
✅ Embeddings & Semantic Search
✅ Vector Databases
✅ Retrieval-Augmented Generation (RAG)
✅ LangChain & LlamaIndex
✅ Build Your Own AI Assistant
✅ Real-World Projects & Best Practices
Workshop Details
- Duration: 1 Month
- Sessions: 3–4 times per week
Why Join?
✨ Hands-on practical sessions
✨ Beginner-friendly learning experience
✨ Project-based training
✨ Guidance from start to finish
✨ Learn one of the most in-demand AI technologies
⚠️ Limited Seats: Only 30 participants will be accepted.
📝 Register now: [Registration Link]
Don't miss this opportunity to start building the next generation of AI applications!
Build AI That Can Read, Search, and Answer Questions Like ChatGPT!
Join our 1 Month Retrieval Augmented Generation (RAG) Workshop and learn how to build intelligent AI applications from the ground up.
Whether you're a student, developer, researcher, working professional, or simply curious about AI, this workshop is designed for you. No prior AI or programming experience is required we'll guide you step by step from the basics to building real-world AI systems.
What You'll Learn
Workshop Details
- Duration: 1 Month
- Sessions: 3–4 times per week
Why Join?
⚠️ Limited Seats: Only 30 participants will be accepted.
📝 Register now: [Registration Link]
Don't miss this opportunity to start building the next generation of AI applications!
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Forwarded from Software Guy
🎙 Episode 1 is LIVE!
Had an awesome conversation with Semer, Lead Engineer at Chapa, about his journey into software engineering, career growth, and Ethiopia's tech scene. 🇪🇹💻
Go check it out and let me know what you think!
🎥 https://youtu.be/cfs3J12NOGM
Had an awesome conversation with Semer, Lead Engineer at Chapa, about his journey into software engineering, career growth, and Ethiopia's tech scene. 🇪🇹💻
Go check it out and let me know what you think!
🎥 https://youtu.be/cfs3J12NOGM
🔥1
Forwarded from Amir Ahmed - አሚር አሕመድ
Higgsfield's CEO tweeted that he would "burn the GPUs"—turns out he wasn't joking.
For 24 hours (1 day), Higgsfield is completely free with unlimited access. You get zero credits charged across all top AI video and image models.
For scale: A single high-end AI video generation can cost up to $2.80 on other platforms.
Today, you can run hundreds of them for $0, giving you unlimited power to create cinematic video and image content with no paywalls or limits.
Be fast. Repost for those who want to make AI videos for free and have the idea to create.
🔗 Try it here: https://higgsfield.ai
For 24 hours (1 day), Higgsfield is completely free with unlimited access. You get zero credits charged across all top AI video and image models.
For scale: A single high-end AI video generation can cost up to $2.80 on other platforms.
Today, you can run hundreds of them for $0, giving you unlimited power to create cinematic video and image content with no paywalls or limits.
Be fast. Repost for those who want to make AI videos for free and have the idea to create.
🔗 Try it here: https://higgsfield.ai
Forwarded from EKD Designs
Introducing Lockd-in
Lockd In is a minimalist productivity web application built to help users manage their time and maintain deep focus.
Built Lockd-in when I was stressing for exit exam & design work overloads back in uni.
After weeks of beta testing, Lockd-in is officially live🎉 🎉 🎉
Thanks to everyone that gave me feedbacks, almost all feedbacks have been reviewed & edited into this version🙏
Features:
🔥 Streaks
📸 Focus Cards
⏳ Pop Out (PiP) Timer
↗️ Session logs & Productivity Chart
If you've been meaning to build something but keep burning out halfway through, this is definitely for you.
🔗 https://lockd-in.pages.dev/ (PC RECOMMENDED for now)
I'm not a developer, so there may be imperfections. If you find a bug, want a feature added, or wish to express your feelings, my comments and DMs are open.
Lock in. Outwork. Outlast.
@ekddesign
Lockd In is a minimalist productivity web application built to help users manage their time and maintain deep focus.
Built Lockd-in when I was stressing for exit exam & design work overloads back in uni.
After weeks of beta testing, Lockd-in is officially live
Thanks to everyone that gave me feedbacks, almost all feedbacks have been reviewed & edited into this version
Features:
All local, no login or sign up needed
If you've been meaning to build something but keep burning out halfway through, this is definitely for you.
I'm not a developer, so there may be imperfections. If you find a bug, want a feature added, or wish to express your feelings, my comments and DMs are open.
Lock in. Outwork. Outlast.
@ekddesign
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lockd-in.pages.dev
Lockd In — Focus Workspace
Minimalist productivity for builders. Lock in. Outwork. Outlast.
❤🔥1
Forwarded from Ethiopian Cursor Community
Tomorrow’s the day 🥳
We’re hosting what we believe will be the biggest hackathon in Ethiopia at Adwa Museum, with around 58 teams and 290 participants, building for one and a half days straight.
We set out with three goals:
* Make it the biggest hackathon Ethiopia has seen
* Make it Ethiopia’s first AI hackathon, where teams get real AI tools to build AI products
* Help real startups come out of it, not just demos that end after the pitch
Huge shoutout to all our partners who helped make this possible.
Good luck to every team. See you at Adwa Museum🫶
We’re hosting what we believe will be the biggest hackathon in Ethiopia at Adwa Museum, with around 58 teams and 290 participants, building for one and a half days straight.
We set out with three goals:
* Make it the biggest hackathon Ethiopia has seen
* Make it Ethiopia’s first AI hackathon, where teams get real AI tools to build AI products
* Help real startups come out of it, not just demos that end after the pitch
Huge shoutout to all our partners who helped make this possible.
Good luck to every team. See you at Adwa Museum
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Forwarded from GTB
ቂርቆስ እየሉጣን ያወጣ ከሳት
እኛንም አድነን አድነን ሊቀ መልእክት
እኛንም አድነን አድነን ገብርኤል ሊቀ መልእክት
እኛንም አድነን አድነን ሊቀ መልእክት
እኛንም አድነን አድነን ገብርኤል ሊቀ መልእክት
Forwarded from Dire Dawa American Corner (Yonas (Babi))
🎉 A massive congratulations to the Dire Dawa American Corner students on this phenomenal achievement!
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