Virgin Money by Pentagram • 2019
Inspired by the wordmark, a bespoke typeface has been created: Virgin Money Sans. It has five weights – thin, light, regular, medium and bold – and has been crafted with “optimum legibility across a wide range of sizes and applications”,
Pentagram says.
The studio adds: “The overall construction is a balance of geometric curves, nuanced humanist forms, and hard edges and angles.”
A second typeface has also been developed for the identity. Virgin Money Loop is a nod to the recurring brand loop and seeks to create a “sense of movement” for the identity, Pentagram says.
#custom #typeface #identity #pentagram
Inspired by the wordmark, a bespoke typeface has been created: Virgin Money Sans. It has five weights – thin, light, regular, medium and bold – and has been crafted with “optimum legibility across a wide range of sizes and applications”,
Pentagram says.
The studio adds: “The overall construction is a balance of geometric curves, nuanced humanist forms, and hard edges and angles.”
A second typeface has also been developed for the identity. Virgin Money Loop is a nod to the recurring brand loop and seeks to create a “sense of movement” for the identity, Pentagram says.
#custom #typeface #identity #pentagram
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Droit by Pentagram
The wordmark merges a bitmap typeface—suggesting technology and the platform’s meta quality—and a geometric, sans serif typeface that is “finished” and visible. The semi-pixelated logo is caught in flux, showing both the transformation and the final result at the same time, in a state of interchange.
The partially pixelated look extends through the applications, including brand animations, stationery, signage and the website. A strong color palette of blue and black helps the brand stand out in the fintech category. Supporting typography is set in the sharp sans serif PX Grotesk (designed by Optimo).
#custom #typeface #identity #logo #pentagram
The wordmark merges a bitmap typeface—suggesting technology and the platform’s meta quality—and a geometric, sans serif typeface that is “finished” and visible. The semi-pixelated logo is caught in flux, showing both the transformation and the final result at the same time, in a state of interchange.
The partially pixelated look extends through the applications, including brand animations, stationery, signage and the website. A strong color palette of blue and black helps the brand stand out in the fintech category. Supporting typography is set in the sharp sans serif PX Grotesk (designed by Optimo).
#custom #typeface #identity #logo #pentagram
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Practical English Handbook
Houghton-Mifflin
Printed 1974
😍——>> wwwwwww.
#bookcover #trick #graphic #illustration #typography
Houghton-Mifflin
Printed 1974
😍——>> wwwwwww.
#bookcover #trick #graphic #illustration #typography
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Прекрасное безобразное. По заветам старых мастеров (илл. 2) разработан шрифт (илл. 1) для Jeremiah Brent (больше примеров на сайте).
Lareu & Gonzalez (авторы)
Creative Design Studio based between in London & Paris
#custom #typeface #ugly
Lareu & Gonzalez (авторы)
Creative Design Studio based between in London & Paris
#custom #typeface #ugly
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Neues Amt Altona
by Stan HEMA
В освобожденное пространство между аббревиатурой и расшифровкой вставляем нечто важное. Приёмисто (пример выше).
Развернуто на сайте.
#logo #trick #identity
by Stan HEMA
В освобожденное пространство между аббревиатурой и расшифровкой вставляем нечто важное. Приёмисто (пример выше).
Развернуто на сайте.
#logo #trick #identity
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Pirelli Shield construction grid. Designed by Bob Noorda in the 1970's.
источник (https://www.facebook.com/groups/771395196543555/) Anatomy of Logos.
#logo
источник (https://www.facebook.com/groups/771395196543555/) Anatomy of Logos.
#logo
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