AIO Tech | Worldwide
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Scale like never before | https://aio.tech/

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AIO teams analyze funnels using custom metrics

Different campaign setups have different control points across the funnel. Thatโ€™s why media buying teams in AIO add custom metrics based on their own formulas, so they can look beyond final ROI or an isolated CR and understand the relationship between each stage โ€” from the traffic source and visit to conversion, revenue and profit. These metrics can be used across all campaigns or applied separately to landing pages and traffic sources.

As a result, teams can tailor analytics to their operating model, vertical and specific campaign types. This makes it easier to see where performance starts to drop, how that affects the next stages of the funnel, and what ultimately drives changes in profit ๐Ÿ˜‰
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Now you can monitor your traffic right from your phone ๐ŸŸฅ

With AIO Copilot you can quickly check whatโ€™s happening with your traffic: installs, registrations, FTDs, revenue, ROI and performance across campaigns, sources and geo. If you need to dig deeper, you can simply ask the AI Chat โ€” for example, how ROI changed throughout the day, which campaigns generated the most profit, or where conversion dropped. Youโ€™ll get the answer in charts, tables and forecasts.

Visits and conversions appear on the map right at the moment the event occurs. The pulse line reacts to every event: the more valuable the event, the stronger the pulse. The counters show the current event rate per second and the share of junk traffic. The most important metrics can be displayed as widgets on the main screen โ€” up to six indicators with the required period and tenant.

Alerts come straight to your phone too: scheduled reports, new conversions, ad account bans and polling failures.

Download and keep track of your results wherever you are.

P.S. Available only to AIO platform users
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Hereโ€™s the situation: a buyer has a favorite in the split and keeps sending volume to it because, ยซitโ€™s almost there โ€” itโ€™s going to hitยป. Sometimes, it does. More often, though, itโ€™s just paying for believing in a hypothesis that has already lost ๐Ÿ™ƒ

This is a real case from a team working with AIO. Max already talked about it on Diveroliโ€™s podcast: how gut feeling started costing real money and what happened when they let the data make the call instead of their instincts ๐ŸŸฅ

Spoiler: conversion rate went up by 15%
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The PWA builder market is growing, but most solutions only cover app deployment. Tracking, domains and analytics remain a collection of separate services. The higher the volume, the harder it is to understand where the funnel breaks down and money is lost ๐ŸŽฒ

We worked with the ZM apps team to break down why fragmented tools become a problem as you scale โ€” and what it takes to build a setup where everything works as one system

In the article:
โ€” where the โ€œblind spotโ€ between the app and the tracker comes from
โ€” why a team might spend a week optimizing the wrong problem (with a real case study)
โ€” what breaks down at scale even when the app itself is working fine
โ€” how to build a setup that lets you see the entire journey, from the first click to the deposit

Read more โฌ…๏ธ
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In the article, we break down one of the biggest problems with PWA setups: the app and tracking are often handled through different tools.

Soon, weโ€™ll show you how we solved this problem at AIO and introduce you to our PWA builder and its features ๐Ÿคซ
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PWA builder in AIO ๐Ÿ˜‰

Running PWA used to mean stitching together a tracker and a separate PWA service. Now everything lives in one system. No per-install or per-push fees, and it's all unlimited.

Here's what's inside:

โžก๏ธ Apps are easy to build and edit, no developer or designer needed. The library has around 300 ready-made skins in 52 languages. Any existing landing page turns into an app with a single macro

โžก๏ธ Import from Google Play: one click pulls the icon, screenshots, title and description, and your storefront is ready in seconds

โžก๏ธ Any app can be split-tested, either the whole PWA or individual storefront elements. Name, icon, slides and description optimize automatically based on real conversions

โžก๏ธ The entire funnel is available in real time, with breakdowns by IP, geo, OS and browser

โžก๏ธ Push notifications are on by default. You can trigger them at different funnel stages, before or after registration and deposit. Sends can run on a schedule adjusted to the user's timezone. Ready-made copy in 48 languages is already included

DM @aio_presale for a live demo of the builder ๐Ÿ˜‰
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Sharing a fresh case from our clients ๐ŸŒ€

While running Pakistan, the team ran into a quirk of this geo: the delayed base accumulated quickly and by day 4โ€“5, up to 30% of active traffic could consist of FTDs from previous days

To evaluate campaigns, the team used AIO, where FTDs can be viewed by click date, allowing them to see delayed conversions immediately

According to them:
Without AIO, we'd be matching spend and FTDs by hand โ€” pulling the day's FTDs from every ad account, checking them against spend, working out the cost and doing it all over again every 2โ€“3 hours just to know what traffic actually costs us.


At $47,000 a month in spend, such analytics would have taken hours of work every day, with no guarantee that the numbers would still be up to date

In the cards, we break down how the team handled delayed conversions in Pakistan and why at this scale looking only at today's CPA isn't enough ๐Ÿ‘€
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How to tell an ad campaign is burning out while the metrics still look fine ๐ŸŸฅ

A setup can run profitably for weeks and then start to dip. CTR stays high, clicks stay cheap, yet leads keep shrinking and their cost keeps growing. If you read the metrics in isolation, the first signs of a dip are easy to miss, and finding the cause takes even longer

Together with the AdCombo team, we broke down which signals in your analytics show a campaign is losing efficiency, and how to find the cause of a dip before it hits your budget

In the article:
โ€” how to tell setup burnout from problems with the landing page, creative or offer
โ€” when rising CPM is normal and when it signals a dip
โ€” how ad frequency affects campaign results
โ€” what to check at the first signs of a dip, and how AIO helps pinpoint the funnel stage where money is being lost

Read the full article โฌ…๏ธ

And don't forget โ€” you can find an offer for a successful launch at AdCombo:
2,400+ in-house offers
LATAM, MENA, the US, Europe
COD and SS models
30% average approval rate
guarantees and bumps
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Dear friends, weโ€™re gathered here today to see Keitaro off on its last journey. Again ๐Ÿ˜”

Keitaroโ€™s new Terms of Use kick in on October 13.

In short:

โžก๏ธ The service gets access to your IP, domains, and even the names of your campaigns/offers/flows;
โžก๏ธ It can hand all the collected data over to government agencies on request;
โžก๏ธ Blocking telemetry counts as a breach of the terms

What else needs to happen for you to realize that it is time to switch to AIO?

As usual, message @aio_presale
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