Ahboyash Reads
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Daily curated alpha

Twitter: https://twitter.com/ahboyash
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Zora raised $50m at a $600m val in 2022 mad
https://twitter.com/jacknuked/status/1914358985043664984

Mindset
Develop obsession and complete focus on the market
Enter a "flow state" where patterns become visible
Set realistic but challenging goals based on current abilities

Approach
Focus on identifying inefficiencies before others do
Track attention flow > just technical aspects
Understand how emotions drive market participants' behavior
https://vxtwitter.com/DeFiDave22/status/1914355111209361699

- Despite technical progress, crypto is culturally stagnant + limited new participants
- Creating a "living narrative" that addresses relevant issues --> stories people identify with
- Progresses through levels: attention → feeling → co-creation
- Marketing without lore is "hollow and extractive"

Examples
- BTC: Started with Satoshi's vision during the 2008 financial crisis, evolved through community contributions (HODL, Pizza Day, "not your keys") --> lore continues into TradFi
- ETH: Founded on "building from scratch" vs Bitcoin's "opting out," enabled by its programmable nature --> lore has weakened s attention fractured across L2s and alt-L1s

CTA
- Return to meaningful lorebuilding as "spiritual infrastructure"
- Create "a symphony of active communities" through storytelling
- Break out of siloed thinking and take collective action