⚡️10 Days of Growth
Step App is confidently pursuing to be the most adopted utility-oriented crypto product. As part of this mission, our first milestone is road to 10 million users.

In line with that, we're now kicking off a 10 days of growth campaign! From now till May 8, we plan to drop FIVE major events to bring us closer to our adoption goals.

- Corporate integrations
- Exchanges
- NFT Campaigns
... more.

#RoadTo10Million

Re-Tweet and Share
https://twitter.com/StepApp_/status/1519978698438549504

⚡️Step App x Untold Festival
Strategic Partnership for Deploying Dance2Earn App, Second App on Step Protocol

Fitness comes in many forms, and people explore fitness in ways that matches their lifestyle.

Step App's Protocol SDK is designed to facilitate all forms of fitness into the FitFi economy.

We're excited to work with one of the biggest music festivals in the world, which hosts music stars like David Gueta, Steve Aoki, Major Lazer, Kygo, and many more.

Our Cooperation
Untold Festival will use the Step Protocol to create a seasonal dance2earn app for the masses, starting with their 350,000 festival goers. This marks an exciting beginning for the first mainstream company adopting its own FitFi app, with Step App.

Untold is dedicated to delivering the highest quality experiences for its guests, striving to achieve things not yet done by others.

10 Days of Growth Event 1/5!

🌐 Socials
Twitter - Chat - News - Discord - Web

⚡️First Preview of Step Augmented Reality

As explained in our memorandum, FitFi is at the centerpoint of the physical world and metaverse. That means augmented reality plays a powerful role in building the best FitFi product.

Step Augmented Reality
Our AR technology takes personalization to new heights! Your metaverse spirit can resemble you to the finest detail. With unique customizations made possible by the metaverse.

Be the dream you - virtually and physically!

Importantly, our run loop bases on your real surroundings. Elevate your reality to the dystopia you want - you command your Step Metaverse.

#RoadTo10Million
Technology-first approach is at the heart of our mass adoption goals. Step App goes beyond crypto. Personalization is a major way we can break into the $100B+ fitness and $200B+ gaming market.

Twitter - Chat - News - Discord - Web

Dharpan, Founder of Talisman, Becomes Step App President

Dharpan founded Talisman, which serves Fortune 500 companies and most of the major crypto exchanges. He was previously an executive at McLaren.

Dharpan brings a substantial mainstream network to Step App, with a proven track record of deal closure.

Previously an advisor, he now joins Step App as project president to make an aggressive push for mainstream adoption through acquisition of deals with brands, celebrities, athletes, and corporations.

An AMA with Dharpan will be held in the community chat soon.

Twitter - Chat - News - Discord - Web

⚡️Step App Staking Going Live —
Friday 12pm UTC

We are excited to present the industry's first-ever "Perpetual Staking." Get ready for Lootboxes, Brand drops, yield, and more!

A. What is Perpetual Staking?
With this innovation, you stake once to get access to all ecosystem events. Perpetual Staking is one staking contract that will run indefinitely, and all Ecosystem events will go to the stakers of this one contract.

Stake once for all opportunities. Starting with Lootboxes.

B. Lootboxes
The first event on Perpetual Staking is the Lootbox. Stake to get the first SNEAKs — for free! We opted for this model to value the early adopters of the Step ecosystem.

The detailed rules of the event are available on the updated staking page: step.app/staking

Stake and Join the #RoadTo10Million!

✨ Step App New Listing - KuCoin

$FITFI Tokens are going on KuCoin Exchange! The exchange allows one of the highest non-KYC withdrawal limits.

Trading begins tomorrow, 8am UTC.
Deposits are now open.

Announcement Link
https://www.kucoin.com/news/en-step-app-gets-listed-on-kucoin

Share:
https://twitter.com/StepApp_/status/1522126524597649409

Twitter - Chat - News - Discord - Web

⚡️Step App Friday Events

KuCoin Trading: 8am UTC
Perpetual Staking: 12pm UTC

We're excited for this Friday. Massive new base of users get access to $FITFI tokens, right before Perpetual Staking begins.

The staking model is first of its kind. Stake once, to get exposure to all kinds of events that will take place in the ecosystem, starting with the SNEAK Lootbox.

We'll soon host a follow-on AMA with Dharpan, new project president, to discuss how licenses, brand deals, and ambassador programs with major athletes push Step App to a mass audience.

Twitter - Chat - News - Discord - Web

✨Step App DEX Opening — Next Week
$FITFI Tokens on DEX Soon, Tapping Millions of New Users

Step App has acquired great adoption among centralized exchange users. Still, we recognize that a very large portion of the market is now exclusively on DEX markets.

So far, we have not placed $FITFI liquidity on any DEX.

As part of our push for greater and greater adoption, $FITFI tokens will be available to DEX users next week.

This is coming in line with launch of staking. We will deposit deep AMM liquidity to ease access tokens, and deeply shorten the time between token purchase and staking.

Additional details will be released soon.

Step App Perpetual Staking Goes Live!
Overloads Avalanche Network

👉 https://staking.step.app/

Breaking Records
Step App Perpetual Staking Contract and token contract are highest used contracts in all of Avalanche ecosystem. Each of them is higher than all Avalanche DEX and 1inch - combined!

Staking is not first come, first serve. So please wait for gas to adjust. It is currently 10-30x higher than normal instances.

Over 10M staked in first minutes.

Step App - Major Upcoming Events
$FITFI Stays Busy

There's a strong funnel of upcoming events, here are details on some.

A. DEX Launch
Millions of crypto users only buy via DEX. We'll provide deep AMM liquidity to onboard them.

B. $KCAL Launch & Referral Campaign
10M users is Step community's first milestone. That's why $KCAL has a fair genesis. All early sign-ups get some daily (minted by burning some $FITFI).

To boost adoption, $KCAL rewards are multiplied for referrers. Road to 10M users is a community effort - and very rewarding for active ones.

C. First Celebrity Athlete
There are athletes that everyone knows - celebrity athletes.

Celebrity athletes as Step ambassadors are the most powerful mass appeal. We are building a pipeline of them, and first one's ready.

D. Community Whitelist for Beta Access
Perpetual Staking means you stake once to be part of all great things in the ecosystem.

The strongest community (stakers) will soon be able to opt into a whitelisting campaign for Step private beta.

⚡️$KCAL Signup Begins Tomorrow
$KCAL token fair distribution incentivizes community to be part of the road to 10 million.

Starting tomorrow, community members will be able to sign up for the fair distribution of $KCAL.

KCAL Distribution System
Upon sign up, you will get some FAT Points. Some more FAT Points will trickle in daily, with the goal of keeping pre-signup users stay aligned with project updates.

As you refer people to the ecosystem, your daily FAT Point trickle will get a multiple. This way, active and supportive community members will have much more FAT Points.

Burning FAT for $KCAL
At genesis, the acquired FAT Points can be converted to $KCAL tokens.

The FAT Point burn will require some FITFI tokens. This is to ensure bots don't plague the system. The pre-signup goes live tomorrow, and the trickle of FAT Points will begin 7 days after it.

We are confident the program will help the app secure a million active users on launch day, and have the community play a role on the #RoadTo10Million.

✨Step App Core Liquidity
$3 Million Added to DEX This Week

Step App core DEX liquidity will proceed as planned. To push the asset towards non-correlation with the market, liquidity will be added in stablecoins only.

$3M liquidity will be added this week. It will be further increased over time.

This move should ease access to the token, open it to millions of new people, and great reduce time from token purchase to stake.

The community continues to stake $FITFI, with new people joining every minute. Almost 50,000 unique stakers already.

⚡️Exploring Step Augmented Reality
Step Protocol SDK comes with a wide integration set, including the layer-1, NFT infra, metaverse, and proprietary augmented reality.

To maximize the bond between the physical world and the metaverse, AR plays a vital role. Some of the major AR functions we are delivering enable the following features:

- Personalized Avatars: capture your true self in the metaverse, and explore customizations to go beyond
- Environment Capture: build customized run loops of your reality
- Apparel Capture: capture and adjust with your imaginations real sneakers (with partnership of brands)

Demonstration: the avatar of one of our advisors (Dovey) explores the metaverse and tries on AR-enhanced SNEAKs.

✨App Pre-Signup Now Live; Join to Earn $KCAL
Page went up an hour ago, with 20,000+ people onboard already.

$KCAL tokens are the game asset. They are used to mint and maintain NFTs, among other functions. Some $KCAL tokens, to bootstrap, are given to early adopters in a fair mechanism.

- Sign-Up Page
https://app.step.app/
- Begin earning FAT Points here.

- Landing Page
https://step.app/try-app
- New community members can learn more here.

A. First Sign-Up to Start Earning FAT Points
You get some when you sign-up. More are trickled every day. You can earn much, much more by referring people to the app.

B. Then at $KCAL Genesis, Burn FAT Points
To avoid bots, some $FITFI tokens are needed to burn FAT Points and turn to $KCAL tokens. This event will take place on $KCAL launch day.

You can sign-up + refer already!
FAT Points will start building up 1 week from now.

⚡️Zero Inflation, High Yield Staking
+ Market Bought, Circulating Token Burns

Perpetual Staking has been a tremendous success. An average of 25M token staked daily till now.

It's highly rewarding with access to all ecosystem opportunities, with no need to stake ever again. Additionally, it comes with a built-in flipper tax system.

In just 5 days, 1.1M tokens have been collected in the Perpetual Staking tax deposit.

A. Zero Inflation, High Yield Staking
FITFI stakers can earn a high yield, even if zero tokens are minted. The tax at current rate can award 100%+ yields to stakers.

Stakers earn from flippers. Those who remain staked longer, earn exponentially higher.

B. Market Bought, Circulating Supply Burns
FITFI in the tax deposit are bought on the market and are from circulating supply. At current rates, these can power massive $1.5-2M burns a month.

C. Starting Next Week
Portion of tax will be burned. The other portion will be pushed to staking rewards, with a large skew for those who stake longer.

Market Buy, IP Licenses
and Update: Moving DEX Liquidity

The intent for deploying DEX liquidity remains intact. However, a key goal of this move is to tap a growth in community members.

The impact of DEX liquidity would be not as strong at present. Therefore, the launch of DEX liquidity is slightly postponed.

To offset this, a market buy across various CEX will be conducted. This will take place in many small buys over the next 7 days, to ensure futures contract traders do not front run.

Additional Notes
Step ecosystem has acquired substantial licensing rights. This is a value add for:

- Exposure: addressable market of licenses is over 100s of millions of fans
- Layer-1 Growth: new, mega- app on the Step Protocol
- Ecosystem: Step is the standard of the FitFi economy; licenses will be composable and hence usable by ecosystem apps

The details of this will be released at a strategic time.

⚡️Global Titans x Step App
Bringing FitFi to Global MMA & Boxing Communities

Global Titans is a leading boxing and MMA brand which works with the likes of Floyd Mayweather and Anderson Silva. Step App has entered a deep, strategic relation with the brand.

A. Sponsorship & Marketing
Step App will be the primary sponsor of Global Titans' upcoming fight starring veteran boxers such as Mayweather and Silva. Hundreds of millions of fans.

The event is expected to take place in Dubai.

B. Development & Integration
Step App and Global Titans will explore the creation of a FitFi app that brings immersive experiences for boxing and MMA fans. Train in sessions with global champions, and earn - seasonal campaigns.

Further, the two brands will explore branded SNEAKs, alongside sponsored NFTs and other assets of champion athletes.

This is a second global brand with millions of fans building on the Step Protocol. Just getting started.

⚡️$FITFI Staking Yield
With Zero Token Inflation

2nd phase of Perpetual Staking incentives live soon: zero-inflation yield. Perpetual Stakers access every ecosystem opportunity.

A. Source of Yield
Staking is a powerhouse. Almost 65,000 stakers & more every minute.

Staking is liquid. People can leave any point but have a cooldown. Instant unlock removes cooldown for a tax. Tax feeds staking yield, without inflating supply.
Longterm stakers earn from flippers.

B. Staking Tiers
Empower longterm stakers. Yield is split in tiers:

- 30% of tax goes divided to all stakers
- bonus 20% divided among 3+ month stakers
- bonus 25% divided among 6+ month stakers
- bonus 25% divided among 12+ month stakers

In effect, if 100 people stay till 12+ months, they could earn the same amount as 65,000+ who stay short-term.

No locks. Simply willingness to remain staked voluntarily.

C. Future Yield Phases
Roadmap opens more yield: blockchain validation & tx fees; NFT ecosystem yield; every other product in ecosystem.

Quick Message from Step App President

Dharpan has joined Step App to lead license acquisition, brand deals, and athlete ambassadorships.

He was previously leading corporate (brand) deals at McLaren F1. Dharpan then began his own agency which provided the license acquisition for the largest exchanges in crypto.

Step App has secured some exciting IP deals and athlete ambassadors, including world-renowned partners. These will be rolled out soon.

Two major corporate partners building on Step Protocol (layer-1) have already been disclosed to the public: are UNTOLD and Global Titans. Several more are lined up.

UNTOLD's audience base is in the tens of millions, working with music stars like David Guetta and Steve Aoki. Global Titans audience base is also in the tens of millions, with combat stars like Anderson Silva. Both (and the follow-on incorporate partners) will play a key role in taking Step ecosystem to global audiences.

Dharpan will host an AMA with the community this Friday.

Step App Localization Update
Native Spanish Now Live

Step ecosystem is being developed with localizations. The native blockchain's developer docs, NFT infra, and metaverse operations will all include globalized tapping.

Spanish localization for current docs and media is now live. This is an addition to Mandarin.

We are keen to hear from the community which localizations you'd want most.

Perpetual Staking — Lootboxes
Epochs Explained

Perpetual Staking gives you access to everything happening in the Step ecosystem. Phase 1 is Lootboxes.

Phase 2 is non-inflationary yield. Future phases include fee distribution from ecosystem products.

Lootbox Epochs
- Every epoch, drop tickets are issued to stakers.
- More drop tickets leads to higher rate of winning a Lootbox (launchpad style)
- Lootbox winners for this epoch will be selected this Monday

The next epoch has already begun. You are accruing new drop tickets for the next lottery selection automatically. The genesis SNEAK collection includes 10,000 assets. Epochs will continue till all 10,000 have been minted.