The 19th century brought the introduction of the first synthetic red dyes, which replaced the traditional dyes. Red became a symbolic color of communism and socialism; Soviet Russia adopted a red flag following the Bolshevik Revolution in 1917, later followed by China, Vietnam, and other communist countries.

Since red is the color of blood, it has historically been associated with sacrifice, danger, and courage. Modern surveys in Europe and the United States show red is also the color most commonly associated with heat, activity, passion, sexuality, anger, love, and joy. In China, India and many other Asian countries it is the color symbolizing happiness and good fortune.[