๐Ÿฆ… [ perspective ix ]
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โ€‹โ€‹๐Ÿ“‘ Q4 2018 Internet Report
The next billion doesnโ€™t seem so far anymore!

Millions of people across Africa and South Asia came online for the first time in the past three months, with almost all of these new users accessing the #Internet solely via mobile devices.

- There are almost 4.2 billion internet users around the world in October 2018, up seven percent since this time last year.
- Around 3.4 billion people around the world used #SocialMedia in September 2018, up 10% since September 2017.
- More than 5.1 billion people now use a mobile phone, with most using a #smartphone.

๐Ÿš€ @PerspectiveIX via SlideShare (Slide Deck).
๐Ÿ“ฑ Fastest Mobile Internet

Norway๐Ÿ‡ณ๐Ÿ‡ด had the fastest mobile #internet download speed, coming in at 67.17 megabits per second (Mbps). Iceland๐Ÿ‡ฎ๐Ÿ‡ธ came in a close second with 67.05 Mbps. The United States ๐Ÿ‡บ๐Ÿ‡ธ came in a distant 43rd with an average download speed of 30.49 Mbps. To stream #Netflix in Ultra HQ quality, a person needs access to 25 Mbps.

๐Ÿš€ @PerspectiveIX via Statista.
๐Ÿ“ฑ Mobile Data Traffic Outlook

Total mobile data traffic continues to increase globally & is predicted to reach 131 exabytes (EB) per month by the end of 2024. This means a 30% compound annual growth rate (CAGR) between 2018 & 2024.

๐Ÿ‡ฎ๐Ÿ‡ณ India has the highest average monthly usage, reaching 9.8 gigabytes (GB) by the end of 2018.

๐ŸŒ North East Asia is the worldโ€™s most populous region, and has the largest share of global mobile data traffic. In 2024, total mobile data traffic in the region is estimated to reach 39EB per month, equaling 30% of the world total. The rapid growth in mobile broadband subscriptions is expected to continue, with China alone set to add around 190m mobile broadband subscriptions between 2018 & 2024. This growth, together with increased usage per smartphone, will drive total mobile data traffic up to 30EB per month in China.

#๏ธโƒฃ #Internet #5G

๐Ÿ”— Read more on Ericsson.
๐Ÿฆ… @PerspectiveIX
๐Ÿ“ฐ News Consumption in the UK (2019)

Key findings:

- While TV remains the most-used platform for #news nowadays by UK adults, usage has decreased since last year (75% vs. 79% in 2018). At the same time, use of social media for news use has gone up (49% vs. 44%).

- Use of TV for news is much more likely among the 65+ age group (94%), while the #internet is the most-used platform for news consumption among 16-24s and those from a minority ethnic background.

- Fewer UK adults use BBC TV channels for news compared to last year, while more are using #SocialMedia platforms.

- When rated by their users on measures such as quality, accuracy, trustworthiness and impartiality, magazines continue to perform better than other news platforms, followed by #TV.

๐Ÿฆ… @PerspectiveIX via Ofcom.
โŒš๏ธ What Types of Media Take Up Most of Your Time?

The time people spend with print newspapers and magazines has dwindled, with media #attention being dominated by the internet in 2019. That trend will only increase over the next two years, according to Zenith Media.
Consumers have limited time and attention, pushing print to the side as they move onto digital channels. The daily time each consumer worldwide will spend on the #internet this year is forecasted to hit 170 minutes daily, roughly 3 hours a day. By 2021, consumers are estimated to spend 192 minutes per day on the internet.

๐Ÿฆ… @PerspectiveIX via Statista.