🎧 Which Music Streaming Services?
According to Verto Analytics, so-called Music Lovers, the top 20% of all US 🇺🇸 adults (ages 18+), based on the amount of time they spend per month online with #music brands and content, love Spotify.
#Spotify has a 48% reach among Music Lovers, who engage in an average of 124 sessions per month with the brand.
#Pandora Radio (recently acquired by SiriusXM for $3.5 billion) comes in second, with a 43.5% reach. Music Lovers rack up an average of 81 sessions per month engaging with Pandora Radio.
#Apple's iTunes comes in third with a 42% reach, and an average of 35 sessions per month.
🚀 @PerspectiveIX via VertoAnalytics.
According to Verto Analytics, so-called Music Lovers, the top 20% of all US 🇺🇸 adults (ages 18+), based on the amount of time they spend per month online with #music brands and content, love Spotify.
#Spotify has a 48% reach among Music Lovers, who engage in an average of 124 sessions per month with the brand.
#Pandora Radio (recently acquired by SiriusXM for $3.5 billion) comes in second, with a 43.5% reach. Music Lovers rack up an average of 81 sessions per month engaging with Pandora Radio.
#Apple's iTunes comes in third with a 42% reach, and an average of 35 sessions per month.
🚀 @PerspectiveIX via VertoAnalytics.
🔈 Smart Assistants Usages
According to GlobalWebIndex, that functional activities are the leading use case for #Smartphone voice assistant, like asking for directions or for checking the weather.
Home assistants, on the other hand, provide a more relaxing and interactive experience. The research also revealed that home assistant users perform a greater variety of behaviors on average, with an emphasis on content and entertainment, like streaming #Music.
🚀 @PerspectiveIX via GlobalWebIndex.
❓ In the past month, have you used any Voice Assistants, such as Siri, Cortana, Alexa?
According to GlobalWebIndex, that functional activities are the leading use case for #Smartphone voice assistant, like asking for directions or for checking the weather.
Home assistants, on the other hand, provide a more relaxing and interactive experience. The research also revealed that home assistant users perform a greater variety of behaviors on average, with an emphasis on content and entertainment, like streaming #Music.
🚀 @PerspectiveIX via GlobalWebIndex.
❓ In the past month, have you used any Voice Assistants, such as Siri, Cortana, Alexa?
🎵 Streaming Dominates Music Industry Revenue
The #music industry is generating the lion share of its revenue from streaming. A recent Recording Industry Association of America report found that three quarters of all revenue in the industry comes from streaming services like #Spotify. Last year RIAA reported that only 65 percent of revenue came from streaming, pointing to how prevalent and essential streaming has become to making money in music.
Overall revenue from streaming music grew by 30 percent year-over-year, hitting a total of $7.4 billion for 2018. While the growth seems to be ramping up, the industry is rebounding from a low. This year is the first time the industry is even nearing what its total revenue was over a decade ago. The major reasons for the slump in recent years has been the digitization of music circulated on the internet.
🚀 @PerspectiveIX via Statista.
❓ Do you stream music?
The #music industry is generating the lion share of its revenue from streaming. A recent Recording Industry Association of America report found that three quarters of all revenue in the industry comes from streaming services like #Spotify. Last year RIAA reported that only 65 percent of revenue came from streaming, pointing to how prevalent and essential streaming has become to making money in music.
Overall revenue from streaming music grew by 30 percent year-over-year, hitting a total of $7.4 billion for 2018. While the growth seems to be ramping up, the industry is rebounding from a low. This year is the first time the industry is even nearing what its total revenue was over a decade ago. The major reasons for the slump in recent years has been the digitization of music circulated on the internet.
🚀 @PerspectiveIX via Statista.
❓ Do you stream music?