📊 TikTok is Making a Splash with the Youth

#Instagram use among younger Americans has been increasing over the past few years, with nearly 7 in 10 (68%) Americans between the ages of 12 and 34 now reporting that they use the popular app. But, while Instagram leads in usage with this age group, the most recent Infinite Dial Report released by Edison Research and Triton Digital reveals that #TikTok is also making a splash with youth.

New to the report this year, TikTok has done well in brand awareness, with nearly two-thirds (64%) of the more than 1,500 Americans (ages 12+) surveyed saying they are aware of the social media app. That said, only 11% are using the platform. And, although this pales in comparison to the usage of more established social media platforms like #Facebook (63%), Instagram (41%) and #Snapchat (31%), TikTok adoption has grown quickly since its release in the US in late 2017.

🦅 @PerspectiveIX via MarketingCharts.

🤦‍♂️ Jus as I hough hings couldn’ ge any worse!

🦅 @PerspectiveIX via u/tatooinexwing.

❤️ Ranking of Brand Intimacy During the Coronavirus Pandemic

#Spotify, the audio streaming app with 73 million users in North America, was ranked No. 1 in a study of #brand intimacy as apps strengthened their emotional bonds with consumers during the COVID-19 pandemic. #Pinterest and #AppleMusic came in second and third place.

🗳 Related Poll.

#Facebook #Instagram #Pandora #Snapchat #Twitter #Airbnb #Uber

🦅 @perspectiveix via Pulse.

❓ If you had to delete all but 3 apps, which would you keep?

🌍 Happy Earth Day!

🦅 @perspectiveix via James Fridman.

📱 Our Digital Behaviours are Changing

Due to #COVID19 lockdowns:
- TV Streaming Services: 57%
- Social Media: 47%
- Messenger Services: 46%

🦅 @perspectiveix via WeAreSocial.

❗️[Quick Announcement]❗️

🗞 @iXnews Channel is back with INSTANT VIEW (for almost all posts) from all the main sources.

Thank you for sticking with us 💛

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💸 85 Years of US Advertising

Newspapers' ad dollars are shrinking consistantly since 2005-2006, and online advertising is the main substitute.

🦅 @perspectiveix via Benedict Evans.
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🤣 So True
more often than not!

🦅 @perspectiveix via ElonMusk.
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🤳 Upload Photos to Instagram from Your Desktop Computer

👉 Here's how: https://prs.pctvix.co/2W9uxyz

😂 Hold My Beer While I'm Teleconferencing!

🦅 @perspectiveix via Reddit/Veloriaistaken.

📱 TikTok is the 3rd Favourite Social Platform Among US Teens

When it comes to which #SocialMedia platforms resonate most with US teens, the battle between #Snapchat and #Instagram continues. But the latest report on #teens from Piper Sandler shows that a new player – #TikTok – has made its way onto the scene and is quickly becoming a favourite with teens.

Snapchat has remained the favourite among teens since 2016. However, Instagram, which is currently the favourite social platform for almost one-third (31%) of the 5,200 US teens surveyed.

#Facebook #Twitter

🦅 @perspectiveix via MarketingCharts.

👻 add me on snapchat and also
📺 watch the best of TikTok on Instagram!

📰 Tech, Media, and Business News Headlines — Day 1


👉 #Intel unveils 10th-gen desktop CPUs, including 5.3GHz flagship (link)


👉 #Zoom admits it doesn't have 300M DAUs, quietly correcting the claim in its original blog post to 300M “daily Zoom meeting participants (link)


👉 #Telegram postpones the launch of its TON blockchain for a second time, pushing the go-live date to April 2021, and offers to return $1.2B to investors (link)


👉 Andreessen Horowitz raises $515M for its second fund dedicated to #cryptocurrency and #blockchain investments and holdings (link)


👉 #Apple Q2: $58.3B revenue, up 1% YoY; $44.9B from products, $13.35B from services; net income of $11.25B (link)


👉 #Amazon Q1: $75.5B revenue, up 26% YoY; net income of $2.5B, down from $3.6B in Q1 2019; $10.2B from AWS revenue, up from $7.7B YoY (link)


👉 #Twitter Q1: sales up 3% YoY to $808M; net loss of $8M due to COVID-19; mDAUs hit a record 166M, up 24% YoY (link)


#️⃣ #EarningsCalls

📰 @iXDaily via @PerspectiveIX
💌 Weekly Newsletter.

📊 iPad App Downloads See First Positive Quarterly Growth in Four Years

Driven by a surge in use and adoption of the device during the #COVID19 pandemic, quarterly first-time downloads of apps for #Apple’s #iPad surpassed 1.1 billion worldwide in Q1 2020, marking the first year-over-year growth in this metric since the Q4 2013 and a 40% increase from Q1 2019.

At the same time, quarterly global consumer spending in iPad apps saw its largest YoY increase since Q4 2014 at 16%, while crossing the $2 billion threshold for the first quarter ever.

🦅 @perspectiveix via SensorTower.

📰 Tech, Media, and Business News Headlines — Day 2


👉 In Q1, #iPad app downloads saw first YoY growth in four years, surpassing 1.1B worldwide; consumer spending in iPad apps crosses $2B (link)


👉 #Coronavirus causes worst #smartphone market contraction in history — global shipments down 13% (link)


👉 #Fortnite is hosting a Diplo concert in its new party mode (link)


👉 #Tesla's lost $14B in value after #ElonMusk tweeted its shares were overpriced (link)


👉 #JeffBezos is being called to testify before Congress over ‘misleading’ statements from #Amazon (link)



📰 @iXDaily via @PerspectiveIX
💌 Weekly Newsletter.

🤯 Cut & paste your surroundings to Photoshop

Code: github.com/cyrildiagne/ar-cutpaste

#AR #Photoshop

All Credit: Cyril Diagne.
🦅 @perspectiveix

Tech, Media, and Business News Headlines — Day 3


👉 #Intel is in talks to acquire #Moovit for ~$1B (link)


👉 #Uber to require masks or face coverings for drivers and passengers in certain markets (link)


👉 Security lapse at #India’s #Jio exposed #coronavirus symptom checker results (link)


👉 #Amazon, #Flipkart, #Ola and #Uber begin to resume their services in #India (link)


👉 #UberEats exits seven markets (link)


👉 The 13-inch #MacBook Pro gets #Apple’s much-improved keyboard (link)


👉 Poynter Institute’s International Fact-Checking Network launches chatbot on #WhatsApp to debunk thousands of #coronavirus-related hoaxes (link)



📰 @iXDaily by @PerspectiveIX
💌 Weekly Newsletter.

🤯 Jeff Bezos’ staggering Wealth
one pixel at a time

See it here: https://prs.pctvix.co/3flv3SM
Created by Matt Korostoff.

#JeffBezos #Amazon

🦅 @perspectiveix