πŸ¦… [ perspective ix ]
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The Best of New Media, Tech & Business.
It's not for everyone. It's for you.


πŸ’Œ β”‚ Pulse β€” Our Sunday Newsletter: prs.pctvix.co/3bXXJlI
β˜•οΈ β”‚ Support: prs.pctvix.co/2tfjXbH
πŸ“ β”‚ Manchester, UK
πŸ—ž β”‚ @iXNews
πŸŽ™ β”‚ @iXRadio
πŸ“° β”‚ @iXDaily
πŸ‘¨β€πŸ’» β”‚ Admin: @iXContactBot
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πŸ€” When David Choe painted the #Facebook offices in 2005, he could:

πŸ’° get $60k or
πŸ“ˆ get paid in FB stock

Now, his shares are worth $200+ MILLION😱

πŸš€ @PerspectiveIX

❓ Which one would you have taken?
β€‹β€‹β˜€οΈ We know where you've been this summer!

The most checked-in countries on #Facebook:
πŸ‡­πŸ‡° Hong Kong
πŸ‡ΏπŸ‡¦ South Africa
πŸ‡·πŸ‡Ί Russia

#SocialMedia

πŸš€ @PerspectiveIX via Socialbakers.
β€‹β€‹πŸ“² You Only Have Six Days to Save Your App

From an analysis of over eight billion installs, across acquisition types, platforms, and verticals, Adjust found that marketers have less than six days (after the last app open) to re-engage users before they uninstall.

The study also found that the rate of uninstall varies across verticals, ranging from less than three hours to more than 15 days after the initial installation.

Despite the rate at which users uninstall apps, this does not mean all is lost. The study also found that 34% of users who uninstall an app are willing to re-download it again further down the line.

πŸš€ @PerspectiveIX via Econsultancy.
Media is too big
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πŸ“± The History of Cell Phones

The first cell phone was created in 1973 & released in September 1983. It took 10 years before the first cell phone was sold for $3,995 ($10,000 today).

πŸš€ @PerspectiveIX
β€‹β€‹πŸ“Ί The Largest Pay-TV providers in the US at the End of Q2 2018

According to data compiled by the Leichtman Research Group, the largest pay-TV providers (or subscription-based #TV services) in the US πŸ‡ΊπŸ‡Έ, representing approximately 95% of all subscribers, had 91.3 million subscribers at the end of Q2 2018, down 400k since the end of the Q1. Meanwhile #Netflix, arguably the biggest threat to the entire industry, ended the Q2 with 57.4 million domestic subscribers.

πŸš€ @PerspectiveIX via Statista.
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😍 Converging Magnets

It's so much fun to watch how each piece moves from start to finish.

πŸš€ @PerspectiveIX

❓ How many magnets are there in the video?
β€‹β€‹πŸ– Digital Detox & Diet

In a special study, GWI surveyed 4,438 internet users aged 16-64 in πŸ‡ΊπŸ‡Έ & πŸ‡¬πŸ‡§ and categorised them into three categories:

1. Digital Detoxers (19%): been on a full digital detox, either while travelling or for any other extended time;
2. Digital Dieters (51%): taken steps to cut down their time spent online, such as restricting usage around bedtime;
3. Digitally Comfortable (30%): haven’t felt the need to cut down/out their online activities.

Digital detoxers and people who take more moderate means to limit their usage have the same priorities:
To spend more time with their families, take part in offline activities, and focus on their health.

#SocialMedia

πŸš€ @PerspectiveIX via GWI.

❓ Which category are you in?
​​πŸ’ͺ 25 Years of Diet & Exercise!

πŸš€ @PerspectiveIX
πŸ’Œ Pulse Weekly. It's not for everybody. It's for you.
β€‹β€‹πŸ“± Smartphone Market Share

Seven months ago, on the verge of Samsung’s Galaxy S9 reveal at MWC, the Korean electronics giant still trailed Apple’s lead in the U.S. #smartphone market (among adults, ages 18+), owning 33% of the smartphone market compared to Apple’s 45% share.

Today, although Apple and Samsung are still the undisputed leaders in the smartphone market, the overall number of phones that each manufacturer currently has on the market has dropped.

Currently on the U.S. smartphone market:
- #Apple has 80.4 million (46%)
- #Samsung has 60.1 million (34%)
- #LG has 20.5 million (12%)

πŸš€ @PerspectiveIX via VertoAnalytics.

❓ Which smartphone brand do you mainly use?
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ο£Ώ Nu iPhone!

I N N O V A T I O N
Straight from #Apple Event last night! πŸ˜‚

πŸš€ @PerspectiveIX via Reddit/u/Ughhhho
β€‹β€‹πŸ’” Sorry Apple & IKEA, Chinese shoppers don't love you anymore!

Move over #Apple, #Nike, #IKEA and #BMW! Chinese phone maker #Huawei, online shopping website #Taobao, and food delivery giant #MeituanDianping have replaced you as some of China’s favourite brands.

According to the consultancy firm, Prophet, Chinese brands now take up 30 of the 50 slots, up from only 18 in 2016.

πŸš€ @PerspectiveIX via Bloomberg.

❓ Are you from China? Do you live in China?
ο£Ώ Watch: Series 3 vs Series 4

Another piece of art from #Apple's latest event! πŸ˜‚

πŸš€ @PerspectiveIX via Reddit/u/SpaceKonk
β€‹β€‹πŸŽ§ Mid-Year 2018 Streaming Market Shares

- The number of #Music streaming subscribers grew by 16% in the first half of 2018 to reach 229.5 million, up from 198.6 million at the end of 2017.

- Year-on-Year the global subscriber base increased by 38%, adding 62.8 million subscribers.

- 60.8 million net new subscribers were added between H1 2016 & H1 2017.

This indicates that subscriber growth remains on the faster-growth midpoint of the S-curve.

πŸš€ @PerspectiveIX via MusicIndustryBlog.
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πŸ¦‡ It's Batman Day!

So... 75 Years of #Batman Logos!

πŸš€ @PerspectiveIX via TIME.

❓ Batman or Superman?
β€‹β€‹πŸ“± New iPhones Outside the US

There's no doubt about the increase in the price of #Apple's new iPhone every year, but for the first time, an #iPhone can cost a USπŸ‡ΊπŸ‡Έ customer $1,449. However, compared to other countries in the world, this still is cheap.
When exported to JapanπŸ‡―πŸ‡΅, the price will rise by 2%, but even that's not a lot. The BritishπŸ‡¬πŸ‡§ and GermanπŸ‡©πŸ‡ͺ customers, respectively, should pay about 130% and 132% of the price of an iPhone in the US.

πŸš€ @PerspectiveIX via Statista.
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πŸ˜‚ β€œI run the innovation lab. It’s like we’re a startup, but inside a big company.”

πŸš€ @PerspectiveIX via Benedict Evans.
β€‹β€‹πŸ’° A Day in the Life of Finance Geeks

Understanding what a day or week in the life of a #FinanceGeek looks like provides a much deeper understanding of that audience segment as a whole.

According to VertoAnalytics, #Finance Geeks spend the most time on finance websites and apps using a PC, as you can see in the chart below.

Most popular apps and websites:
- On smartphones β‡’ Capital One, Credit Karma, Robinhood, Fifth Third Bank, Chase, #PayPal, and Allstate with peak use occurring at 8:00, 10:00, 13:00, 15:00, and 18:00.

- On PCs β‡’ Quicken, Chase, and PayPal with peak use occurring at 10:00, 12:00, 14:00, 18:00, and 20:00.

- On tablets β‡’ PayPal, Fidelity, and Robinhood with peak use occurring at 5:00, 17:00, and 19:00.

πŸš€ @PerspectiveIX via VertoAnalytics.

❓ What's your preferred method of managing your money?
πŸ’Ÿ Oh, Lord!

The debate is over!
#Twitter is giving us #EditTweet.

God help us all!

πŸš€ @PerspectiveIX
β€‹β€‹πŸ“± The Difference: iOS vs Android

Yesterday, #Apple rolled out #iOS 12, the latest version of its mobile operating system.

Unlike #Android users who are often stuck with the version that comes pre-installed with their device, iPhone and iPad users iPhone can count on their devices getting new software for at least a couple of years. That's why they often rush to update to the latest version of OS available.

As the following chart illustrates, 95% of iOS devices currently run some version of iOS 11 (originally released in September 2017) or iOS 10 (September 2016).
Last year's Android version Oreo on the other hand is installed on less than 15% of all active devices, while more than half of all Android devices run on a system released in October 2015 or earlier. As a consequence, iOS app developers find a rather unified playing field while Android developers have to work with a deeply fragmented system.

πŸš€ @PerspectiveIX via Statista.

❓ Which mobile operating system do you use?
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πŸ‘¨β€πŸ’» Day and Night and Day and Night!

πŸš€ @PerspectiveIX via ohmagif.

❓ Can you you relate?