​​❌ The Emoji that Chinese iPhones Don't Show!

The iOS emoji keyboard doesn't show the 🇹🇼 Taiwan flag at all if the region is set to China. The character presents as a missing character (☒) when viewed on websites or in messages on a Chinese iPhone!

🚀 @PerspectiveIX via Emojipedia.

​​📽 Pay to Play: A Look at the Motivations Behind Spending Money on Video Content

While there is a lot to watch on TV for free, consumers won't settle if they don't find something they are really interested in. Meaning, they easily open their wallets for streaming and downloadable content, and to buy physical disks, like DVDs and Blu-Rays.

- But who's paying? And why?

According to Nielsen, 51% of people in the US ages 13+ reported buying a physical video in the past year, and 42% purchased digital videos.

📀 Motivations for Purchasing Physical Videos:
- 51% DVD/Blu-ray device ownership
- 40% Enjoy adding to collection
- 33% Doesn't require internet connection
- 27% Bonus features

⬇️ Reasons for Purchasing Digital Long-form Videos:
- 49% More convenient
- 42% Ability to watch across different devices
- 40% Video quality is better

🚀 @PerspectiveIX via Nielsen.

❓ Which one do you prefer?

🤔 When David Choe painted the #Facebook offices in 2005, he could:

💰 get $60k or
📈 get paid in FB stock

Now, his shares are worth $200+ MILLION😱

🚀 @PerspectiveIX

❓ Which one would you have taken?

​​☀️ We know where you've been this summer!

The most checked-in countries on #Facebook:
🇭🇰 Hong Kong
🇿🇦 South Africa
🇷🇺 Russia

#SocialMedia

🚀 @PerspectiveIX via Socialbakers.

🌍 Really?! All around it you do?

#TweetOfTheDay

🚀 @PerspectiveIX

​​📲 You Only Have Six Days to Save Your App

From an analysis of over eight billion installs, across acquisition types, platforms, and verticals, Adjust found that marketers have less than six days (after the last app open) to re-engage users before they uninstall.

The study also found that the rate of uninstall varies across verticals, ranging from less than three hours to more than 15 days after the initial installation.

Despite the rate at which users uninstall apps, this does not mean all is lost. The study also found that 34% of users who uninstall an app are willing to re-download it again further down the line.

🚀 @PerspectiveIX via Econsultancy.

📱 The History of Cell Phones

The first cell phone was created in 1973 & released in September 1983. It took 10 years before the first cell phone was sold for $3,995 ($10,000 today).

🚀 @PerspectiveIX

​​📺 The Largest Pay-TV providers in the US at the End of Q2 2018

According to data compiled by the Leichtman Research Group, the largest pay-TV providers (or subscription-based #TV services) in the US 🇺🇸, representing approximately 95% of all subscribers, had 91.3 million subscribers at the end of Q2 2018, down 400k since the end of the Q1. Meanwhile #Netflix, arguably the biggest threat to the entire industry, ended the Q2 with 57.4 million domestic subscribers.

🚀 @PerspectiveIX via Statista.

😍 Converging Magnets

It's so much fun to watch how each piece moves from start to finish.

🚀 @PerspectiveIX

❓ How many magnets are there in the video?

​​🏖 Digital Detox & Diet

In a special study, GWI surveyed 4,438 internet users aged 16-64 in 🇺🇸 & 🇬🇧 and categorised them into three categories:

1. Digital Detoxers (19%): been on a full digital detox, either while travelling or for any other extended time;
2. Digital Dieters (51%): taken steps to cut down their time spent online, such as restricting usage around bedtime;
3. Digitally Comfortable (30%): haven’t felt the need to cut down/out their online activities.

Digital detoxers and people who take more moderate means to limit their usage have the same priorities:
To spend more time with their families, take part in offline activities, and focus on their health.

#SocialMedia

🚀 @PerspectiveIX via GWI.

❓ Which category are you in?

​​💪 25 Years of Diet & Exercise!

🚀 @PerspectiveIX
💌 Pulse Weekly. It's not for everybody. It's for you.

​​📱 Smartphone Market Share

Seven months ago, on the verge of Samsung’s Galaxy S9 reveal at MWC, the Korean electronics giant still trailed Apple’s lead in the U.S. #smartphone market (among adults, ages 18+), owning 33% of the smartphone market compared to Apple’s 45% share.

Today, although Apple and Samsung are still the undisputed leaders in the smartphone market, the overall number of phones that each manufacturer currently has on the market has dropped.

Currently on the U.S. smartphone market:
- #Apple has 80.4 million (46%)
- #Samsung has 60.1 million (34%)
- #LG has 20.5 million (12%)

🚀 @PerspectiveIX via VertoAnalytics.

❓ Which smartphone brand do you mainly use?

 Nu iPhone!

I N N O V A T I O N
Straight from #Apple Event last night! 😂

🚀 @PerspectiveIX via Reddit/u/Ughhhho

​​💔 Sorry Apple & IKEA, Chinese shoppers don't love you anymore!

Move over #Apple, #Nike, #IKEA and #BMW! Chinese phone maker #Huawei, online shopping website #Taobao, and food delivery giant #MeituanDianping have replaced you as some of China’s favourite brands.

According to the consultancy firm, Prophet, Chinese brands now take up 30 of the 50 slots, up from only 18 in 2016.

🚀 @PerspectiveIX via Bloomberg.

❓ Are you from China? Do you live in China?

 Watch: Series 3 vs Series 4

Another piece of art from #Apple's latest event! 😂

🚀 @PerspectiveIX via Reddit/u/SpaceKonk

​​🎧 Mid-Year 2018 Streaming Market Shares

- The number of #Music streaming subscribers grew by 16% in the first half of 2018 to reach 229.5 million, up from 198.6 million at the end of 2017.

- Year-on-Year the global subscriber base increased by 38%, adding 62.8 million subscribers.

- 60.8 million net new subscribers were added between H1 2016 & H1 2017.

This indicates that subscriber growth remains on the faster-growth midpoint of the S-curve.

🚀 @PerspectiveIX via MusicIndustryBlog.

🦇 It's Batman Day!

So... 75 Years of #Batman Logos!

🚀 @PerspectiveIX via TIME.

❓ Batman or Superman?

​​📱 New iPhones Outside the US

There's no doubt about the increase in the price of #Apple's new iPhone every year, but for the first time, an #iPhone can cost a US🇺🇸 customer $1,449. However, compared to other countries in the world, this still is cheap.
When exported to Japan🇯🇵, the price will rise by 2%, but even that's not a lot. The British🇬🇧 and German🇩🇪 customers, respectively, should pay about 130% and 132% of the price of an iPhone in the US.

🚀 @PerspectiveIX via Statista.

😂 “I run the innovation lab. It’s like we’re a startup, but inside a big company.”

🚀 @PerspectiveIX via Benedict Evans.

​​💰 A Day in the Life of Finance Geeks

Understanding what a day or week in the life of a #FinanceGeek looks like provides a much deeper understanding of that audience segment as a whole.

According to VertoAnalytics, #Finance Geeks spend the most time on finance websites and apps using a PC, as you can see in the chart below.

Most popular apps and websites:
- On smartphones ⇢ Capital One, Credit Karma, Robinhood, Fifth Third Bank, Chase, #PayPal, and Allstate with peak use occurring at 8:00, 10:00, 13:00, 15:00, and 18:00.

- On PCs ⇢ Quicken, Chase, and PayPal with peak use occurring at 10:00, 12:00, 14:00, 18:00, and 20:00.

- On tablets ⇢ PayPal, Fidelity, and Robinhood with peak use occurring at 5:00, 17:00, and 19:00.

🚀 @PerspectiveIX via VertoAnalytics.

❓ What's your preferred method of managing your money?

💟 Oh, Lord!

The debate is over!
#Twitter is giving us #EditTweet.

God help us all!

🚀 @PerspectiveIX