๐Ÿฆ… [ perspective ix ]
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The Best of New Media, Tech & Business.
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๐Ÿ’Œ โ”‚ Pulse โ€” Our Sunday Newsletter: prs.pctvix.co/3bXXJlI
โ˜•๏ธ โ”‚ Support: prs.pctvix.co/2tfjXbH
๐Ÿ“ โ”‚ Manchester, UK
๐Ÿ—ž โ”‚ @iXNews
๐ŸŽ™ โ”‚ @iXRadio
๐Ÿ“ฐ โ”‚ @iXDaily
๐Ÿ‘จโ€๐Ÿ’ป โ”‚ Admin: @iXContactBot
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โ€‹โ€‹๐Ÿ“บ Facebook Watch

A year after launching #FacebookWatch in the United States ๐Ÿ‡บ๐Ÿ‡ธ, #Facebook announced that itโ€™s making the video-on-demand platform available everywhere.

Although the global rollout is a logical next step, a recent study suggests that the service hasnโ€™t really made an impact in the U.S. yet.

According to a survey conducted by The Diffusion Group, nearly 3 in 4 adult Facebook users in ๐Ÿ‡บ๐Ÿ‡ธ havenโ€™t used the service yet. More importantly though, 50% of the respondents have never even heard of Facebook Watch despite its presence on the social networkโ€™s navigation bar.

๐Ÿš€ @PerspectiveIX via Statista.

โ“ Are you a Facebook Watch user?
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๐Ÿ˜ณ The Life-size LEGO Technic Bugatti Chiron that DRIVES!

#LEGO has done some amazing work here!

๐Ÿš€ @PerspectiveIX via LEGO
โ€‹โ€‹๐Ÿ—ฃ The State of Chinese Voice Assistants

China is the second-largest consumer market in the world, hitting $4.3T in consumer expenditure in 2016 alone (for reference, the US ranked first with $12.5T, and Japan third with $2.7T).

The Chinese smart home market will reach nearly $23B in 2018, according to Juniper Research. #SmartSpeakers and #AI voice assistants are becoming an integral part of that.

Now that smart speakers are becoming commonplace, the early entrant, #Amazon, is losing its market share โ€” and not just to its rival #Google, but to newer players emerging in China.

๐Ÿš€ @PerspectiveIX via CBInsights.

โ“ Do you own a smart speaker?
๐Ÿ™ This is why we do what we do here!

Thank you so much for the kind words, Rid. Moh. ๐Ÿ™‚

๐Ÿš€ @PerspectiveIX
โ€‹โ€‹๐Ÿ˜ Consumers enter โ€˜back-to-lifeโ€™ mind-set as summer holidays come to a close

A new study by Pinterest has discovered that there is a huge opportunity for businesses to capitalise on the โ€˜back-to-lifeโ€™ mindset that consumers have after the summer holidays end. This is related to more than just back to school supplies, too.

The visual discovery platform found that 43% of UK consumers are planning on de-cluttering and reorganisation when their chidren return to school, while 30% are planning on repainting one of more rooms. 22% are planning hope repairs, and 16% to purchase new furnishings.

Pinterest suggests that consumers are likely to be searching within these categories throughout September, presenting big opportunities for retailers to target and engage at this time. 90% of users are reported to make purchase decisions on Pinterest, and 70% said they use it to find new products.

๐Ÿš€ @PerspectiveIX via Econsultancy.
โ€‹โ€‹๐Ÿ”‡ Isolator: To save your most valuable asset - Attention!

Hugo Gernsback wearing his Isolator, which eliminates external noises for concentration, from Science and Invention, July, 1925

Credit: Syracuse University Libraries, Special Collections Research Center

๐Ÿš€ @PerspectiveIX
โ€‹โ€‹๐Ÿ›ด Itโ€™s A Mad, Mad, Mad, Mad, Mad (Scooter) World

When was the last time in history over $1.2 billion of private money went towards NOT CARS in transportation? Mad mad, yet exciting times.

๐Ÿš€ @PerspectiveIX via Paul Supawanich & CrunchBase.
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โšซ๏ธ Vantablack

Vantablack is the darkest material ever made. It absorbs 99.97% of light.

๐Ÿš€ @PerspectiveIX
โ€‹โ€‹๐ŸŽ‚ 10 Years of Google Chrome

#GoogleChrome turned 10 on Sunday, and according to its Twitter, we should be expecting a surprise today. Meanwhile, let's take a look at #Chrome's path to browser market domination:
2008 โ‡ข 0.3%
2018 โ‡ข 60%

Also, since 2012, #Google Chrome has become the world's most popular browser. Here's the list of its predecessors as the world's number one most popular browser since 1990:
1990 โ‡ข WorldWideWeb
1993 โ‡ข NCSA Mosaic
1995 โ‡ข Netscape
1999 โ‡ข Internet Explorer
2012 โ‡ข Google Chrome

๐Ÿš€ @PerspectiveIX
๐Ÿ’Œ Join Pulse: Our Weekly Newsletter

โ“ Is Chrome your default desktop browser?
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๐ŸŒป SmartFlower

Clean energy for your home from this 18-feet-tall solar-powered flower!

It generates 6,200 KWH per year and costs about $27k!

๐Ÿš€ @PerspectiveIX
โ€‹โ€‹๐Ÿ‘ป Snap Across the Map

According to Snap, on average, 188 million people around the world use #Snapchat on a daily basis, and these daily active Snapchatters use the app at an average of over 20 times per day.

As of August 2018, these are the number of users Snapchat can reach in different regions/countries:
- 93 million in the ๐Ÿ‡บ๐Ÿ‡ธ & ๐Ÿ‡จ๐Ÿ‡ฆ
- 76 million in Europe (17.5m in ๐Ÿ‡ซ๐Ÿ‡ท, 15.5m in ๐Ÿ‡ฌ๐Ÿ‡ง, 9.2m in ๐Ÿ‡ฉ๐Ÿ‡ช)
- 21 million in MENA (13.1m in ๐Ÿ‡ธ๐Ÿ‡ฆ, 2.6m in ๐Ÿ‡ฎ๐Ÿ‡ถ, 1.8m in ๐Ÿ‡ฆ๐Ÿ‡ช)
- 13 million in Latin America
- 6.5 million in ๐Ÿ‡ฎ๐Ÿ‡ณ
- 6 million in ๐Ÿ‡ฆ๐Ÿ‡บ

๐Ÿš€ @PerspectiveIX via Snap.

โ“ Do you use Snapchat?
โ€‹โ€‹๐Ÿ’ป Our Digital Toolbox

Here's a list of all the apps & services we use to run Perspective IX on various platforms. We call it iX Toolbox!

Hope you find it useful! ๐Ÿ™‚

๐Ÿš€ @PerspectiveIX
โ€‹โ€‹๐ŸŽถ Spotify vs. Apple Music
Which Streaming Music Service do Music Lovers Love?

Stickiness is how Verto measures a given app or websiteโ€™s audience engagement; the higher the stickiness rating (as a percentage), the more engaging (or stickier) a streaming music service is, indicating which services Music Lovers listen to on a regular (even daily) basis.

The stickiest streaming music services among Music Lovers are, unsurprisingly, also some of the most popular among the general population.

- #Spotify (49% stickiness rating)
- #Pandora Radio (38% stickiness rating)
- TuneIn Radio (31% stickiness rating)

๐Ÿš€ @PerspectiveIX via VertoAnalytics.

โ“ What's your favourite music streaming service?
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โšฐ๏ธ RIP Electronics

The Gowanus E-Waste Warehouse in Brooklyn houses pretty much every single type of retro tech gadget you can think of. Basically, the ultimate #TBT!

๐Ÿš€ @PerspectiveIX
โ€‹โ€‹๐Ÿ™„ Relationship Status with Facebook: It's Complicated!

More than a quarter of #Facebook users in the US ๐Ÿ‡บ๐Ÿ‡ธ say they have deleted the app from their phones over the past year, according to a poll by the Pew Research Center.

- 26% say they have deleted the app from their phones.
- 42% say they have taken a break from checking Facebook for several weeks or more.
- 54% say theyโ€™ve adjusted their privacy settings over the past year.

The interesting fact remains that the younger users deleted the app more often the older users. They've also taken more breaks from it. Whether it's sort of a backlash to the idea that #SocialMedia is a poor use of time, or CambridgeAnalytica scandal and/or something else, distancing themselves from Facebook app seems to be a conscious decision.

๐Ÿš€ @PerspectiveIX via Recode.

โ“ Which group do YOU belong to?
โ€‹โ€‹โŒ The Emoji that Chinese iPhones Don't Show!

The iOS emoji keyboard doesn't show the ๐Ÿ‡น๐Ÿ‡ผ Taiwan flag at all if the region is set to China. The character presents as a missing character (โ˜’) when viewed on websites or in messages on a Chinese iPhone!

๐Ÿš€ @PerspectiveIX via Emojipedia.
โ€‹โ€‹๐Ÿ“ฝ Pay to Play: A Look at the Motivations Behind Spending Money on Video Content

While there is a lot to watch on TV for free, consumers won't settle if they don't find something they are really interested in. Meaning, they easily open their wallets for streaming and downloadable content, and to buy physical disks, like DVDs and Blu-Rays.

- But who's paying? And why?

According to Nielsen, 51% of people in the US ages 13+ reported buying a physical video in the past year, and 42% purchased digital videos.

๐Ÿ“€ Motivations for Purchasing Physical Videos:
- 51% DVD/Blu-ray device ownership
- 40% Enjoy adding to collection
- 33% Doesn't require internet connection
- 27% Bonus features

โฌ‡๏ธ Reasons for Purchasing Digital Long-form Videos:
- 49% More convenient
- 42% Ability to watch across different devices
- 40% Video quality is better

๐Ÿš€ @PerspectiveIX via Nielsen.

โ“ Which one do you prefer?
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๐Ÿค” When David Choe painted the #Facebook offices in 2005, he could:

๐Ÿ’ฐ get $60k or
๐Ÿ“ˆ get paid in FB stock

Now, his shares are worth $200+ MILLION๐Ÿ˜ฑ

๐Ÿš€ @PerspectiveIX

โ“ Which one would you have taken?
โ€‹โ€‹โ˜€๏ธ We know where you've been this summer!

The most checked-in countries on #Facebook:
๐Ÿ‡ญ๐Ÿ‡ฐ Hong Kong
๐Ÿ‡ฟ๐Ÿ‡ฆ South Africa
๐Ÿ‡ท๐Ÿ‡บ Russia

#SocialMedia

๐Ÿš€ @PerspectiveIX via Socialbakers.