πŸ¦… [ perspective ix ]
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The Best of New Media, Tech & Business.
It's not for everyone. It's for you.


πŸ’Œ β”‚ Pulse β€” Our Sunday Newsletter: prs.pctvix.co/3bXXJlI
β˜•οΈ β”‚ Support: prs.pctvix.co/2tfjXbH
πŸ“ β”‚ Manchester, UK
πŸ—ž β”‚ @iXNews
πŸŽ™ β”‚ @iXRadio
πŸ“° β”‚ @iXDaily
πŸ‘¨β€πŸ’» β”‚ Admin: @iXContactBot
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🀝 Collaboration

There is no such thing as a self-made man.
You will reach your goals only with the help of others!

πŸš€ @PerspectiveIX
πŸ€– Captcha

πŸš€ @PerspectiveIX
via SMBC-Comics: prs.pctvix.co/2LkbOsF
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🎟 MovieMess

A timeline of MoviePass' obstacles since its start in 2011!

πŸš€ @PerspectiveIX
β€‹β€‹πŸ‘€ Media Usage by Demographic

It’s no secret that media usage varies by demographicβ€”not only by total time spent, but also in the distribution of time spent across media platforms. Older demos tend to lean more on traditional mediums, while younger generations are often early adopters of nascent technology.

πŸš€ @PerspectiveIX via Nielsen.
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πŸ‘¦πŸ‘§ Generation Z will outnumber Millennials by 2019

And 40% of #GenZ consider working wifi more important than working bathrooms 😐

πŸš€ @PerspectiveIX via WEF

❓Which one do YOU consider more important?
β€‹β€‹πŸ€³ The Story of Stories

According to a VidMob survey conducted among a thousand 16-24-year-olds in the US, #Snapchat (73%) edges #Instagram (70%) for consumption of Stories. However, the gap in #GenZ's content creation for Stories is a lot bigger on these platforms where Snapchat (58%) is way ahead of Instagram (39%).

For #Millennials, however, the story is a bit different. According to the accompanying survey of a thousand 25-34-year-olds, they seem to prefer Instagram (58%) instead of Snapchat (53%) for story consumption. But just like their younger counterparts, Snapchat (34%) is their platform of choice when it comes to creating stories compared to Instagram (31%) or #Facebook (20%).

πŸš€ @PerspectiveIX
via MarketingCharts: prs.pctvix.co/2MTD6e9

❓Where do YOU WATCH Stories?
πŸ™Œ Manners Matter

In life, good manners will always serve you well.

πŸš€ @PerspectiveIX
β€‹β€‹πŸ‡¨πŸ‡³ 98% Of Chinese Internet Users Are Mobile

According to the China Internet Network Information Center (CNNIC), 802 million people are now actively using the internet in China, which is 57% of the population.
Out of these 802 million internet users, 788 million are mobile users, which is 98% of the country's user base.

πŸš€ @PerspectiveIX

❓ What's your main device to use the internet?
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πŸ’ƒ Use AI to fake those dance moves you always wanted!

Deepfakes for Dancing uses #AI to read someone’s dance moves and copy them on to a target body!

πŸš€ @PerspectiveIX
β€‹β€‹πŸ‘» Snapchat's Growth

In their Q2 2018 earnings report, Snap, #Snapchat's parent company, reported beating revenue expectations by 5%, but user growth, after slowing considerably for two years, went in the opposite direction. Snap’s Daily Active Users were (DAUs) still up 9% YoY, but for the first time declined sequentially by 2%.

πŸš€ @PerspectiveIX

Read more about Snap's growth excuses at Stratechery.
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πŸ‡·πŸ‡Ί Russian SHERP ATV

Bred for the outdoors, its wheels are buoyant & its hermetically-sealed body prevents water from entering the cabin. It can save lives in ice, mud & deep water!

πŸš€ @PerspectiveIX
β€‹β€‹πŸ“± Smartphone Usage: Adults vs. Teens

Many of us are concerned about the amount of time we spend online, but surprisingly, it's not just adults that are increasingly self-aware of the dangers of excessive screen time. More than half (54%) of teens in the survey expressed a similar concern compared to about a third (36%) of adults surveyed.

πŸš€ @PerspectiveIX
via VertoAnalytics: prs.pctvix.co/2wp1yuA
β€‹β€‹πŸ“Ί Facebook Watch

A year after launching #FacebookWatch in the United States πŸ‡ΊπŸ‡Έ, #Facebook announced that it’s making the video-on-demand platform available everywhere.

Although the global rollout is a logical next step, a recent study suggests that the service hasn’t really made an impact in the U.S. yet.

According to a survey conducted by The Diffusion Group, nearly 3 in 4 adult Facebook users in πŸ‡ΊπŸ‡Έ haven’t used the service yet. More importantly though, 50% of the respondents have never even heard of Facebook Watch despite its presence on the social network’s navigation bar.

πŸš€ @PerspectiveIX via Statista.

❓ Are you a Facebook Watch user?
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😳 The Life-size LEGO Technic Bugatti Chiron that DRIVES!

#LEGO has done some amazing work here!

πŸš€ @PerspectiveIX via LEGO
β€‹β€‹πŸ—£ The State of Chinese Voice Assistants

China is the second-largest consumer market in the world, hitting $4.3T in consumer expenditure in 2016 alone (for reference, the US ranked first with $12.5T, and Japan third with $2.7T).

The Chinese smart home market will reach nearly $23B in 2018, according to Juniper Research. #SmartSpeakers and #AI voice assistants are becoming an integral part of that.

Now that smart speakers are becoming commonplace, the early entrant, #Amazon, is losing its market share β€” and not just to its rival #Google, but to newer players emerging in China.

πŸš€ @PerspectiveIX via CBInsights.

❓ Do you own a smart speaker?
πŸ™ This is why we do what we do here!

Thank you so much for the kind words, Rid. Moh. πŸ™‚

πŸš€ @PerspectiveIX
β€‹β€‹πŸ˜ Consumers enter β€˜back-to-life’ mind-set as summer holidays come to a close

A new study by Pinterest has discovered that there is a huge opportunity for businesses to capitalise on the β€˜back-to-life’ mindset that consumers have after the summer holidays end. This is related to more than just back to school supplies, too.

The visual discovery platform found that 43% of UK consumers are planning on de-cluttering and reorganisation when their chidren return to school, while 30% are planning on repainting one of more rooms. 22% are planning hope repairs, and 16% to purchase new furnishings.

Pinterest suggests that consumers are likely to be searching within these categories throughout September, presenting big opportunities for retailers to target and engage at this time. 90% of users are reported to make purchase decisions on Pinterest, and 70% said they use it to find new products.

πŸš€ @PerspectiveIX via Econsultancy.
β€‹β€‹πŸ”‡ Isolator: To save your most valuable asset - Attention!

Hugo Gernsback wearing his Isolator, which eliminates external noises for concentration, from Science and Invention, July, 1925

Credit: Syracuse University Libraries, Special Collections Research Center

πŸš€ @PerspectiveIX
β€‹β€‹πŸ›΄ It’s A Mad, Mad, Mad, Mad, Mad (Scooter) World

When was the last time in history over $1.2 billion of private money went towards NOT CARS in transportation? Mad mad, yet exciting times.

πŸš€ @PerspectiveIX via Paul Supawanich & CrunchBase.