๐Ÿฆ… [ perspective ix ]
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The Best of New Media, Tech & Business.
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๐Ÿ’Œ โ”‚ Pulse โ€” Our Sunday Newsletter: prs.pctvix.co/3bXXJlI
โ˜•๏ธ โ”‚ Support: prs.pctvix.co/2tfjXbH
๐Ÿ“ โ”‚ Manchester, UK
๐Ÿ—ž โ”‚ @iXNews
๐ŸŽ™ โ”‚ @iXRadio
๐Ÿ“ฐ โ”‚ @iXDaily
๐Ÿ‘จโ€๐Ÿ’ป โ”‚ Admin: @iXContactBot
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๐Ÿ“ฐ #iXDailyBrief

STAT
โšก๏ธ According to the newly released 'Top 100 Most Valuable Global Brands 2018', the company which boasts the largest value backing up its brand is currently Google, with an estimated $302,063 million. When it comes to the UK though, Vodafone is top of the list, with a value of $28,860 million - putting it in place 37 globally. (Source: Statisa)

INSIGHT
๐Ÿฌ Morgan Stanley: Appleโ€™s App Store clobbers Google Play: prs.pctvix.co/2LrVUg6

OTHER NEWS
๐Ÿคฏ #AMD promises 32-core Threadripper processor for later this year: t.me/iXNews/26836

๐Ÿคฆโ€โ™‚๏ธ #Facebook shared data with Chinese telecom Huawei, raising US government security concerns: t.me/iXNews/26833

๐ŸŽž #Instagram might soon let you post videos up to an hour long: t.me/iXNews/26832

๐Ÿ’ป #Amazonโ€™s new all-in-one and laptop designs could get Alexa into even more PCs: t.me/iXNews/26821

โ€”
"Wisdom is not a product of schooling but of the lifelong attempt to acquire it." โ€• Albert Einstein
Ben, @iXNews
โ€‹โ€‹๐Ÿ’ก The Offlines!

In a time when your entire life can essentially be lived online, there are increasingly fewer aspects of existence which remain untouched by the #internet. Likewise, the number of people that don't use the internet is also decreasing. As data from the ONS shows, though, there is still a fair share of people in the UK that have never used the internet and these differences vary significantly by country/region. In Northern Ireland, 13 percent have never been online, while in London the share is only 6 percent.

๐Ÿš€ @PerspectiveIX
๐Ÿ“– via Statista: prs.pctvix.co/2JvLONX
โ€‹โ€‹๐Ÿ“ฐ #iXDailyBrief

STAT
โšก๏ธ Video consumption on mobile has been on the rise since 2012, but really started to shoot upwards in 2015, with the global number of minutes viewed per day rising from around 14 minutes in 2015 to an estimated 35 minutes in 2018. (Source: Econsultancy)

INSIGHT
๐Ÿš Photos on social media can predict the health of neighbourhoods: t.me/iXNews/26929

OTHER NEWS
๐Ÿ“ˆ #Revolut announces a Robinhood-like trading product: t.me/iXNews/26927

๐Ÿ› #Facebook launches ads in Marketplace: prs.pctvix.co/2M4AAyF

๐ŸŽง Limited #Siri support for music apps like #Spotify is possible in #iOS12: t.me/iXNews/26925

๐Ÿ’ฐ #Coinbase is acquiring a securities dealer in order to trade your startup tokens: t.me/iXNews/26923

EXTRA
๐Ÿ‘จ๐Ÿปโ€๐ŸŽจ When Crypto Meets Conceptual Art, Things Get Weird: prs.pctvix.co/2M5pEAJ

โ€”
How do you like #iXDailyBrief?
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๐Ÿ˜‘ I don't really read it!
๐Ÿ‘Ž I don't like it!

Feedback: @iXContactBot

Thank you!
Ben, @iXNews
โ€‹โ€‹๐Ÿ† Understanding the World Cup audience

- 47% of internet users watch the World Cup.
- 62% of supporters describe themselves as privacy-conscious.
- 51% use social media while watching TV.

๐Ÿš€ @PerspectiveIX
โ˜•๏ธ prs.pctvix.co/2M8AAOb
๐Ÿ“ฐ #iXDailyBrief

STAT
โšก๏ธ Twitch users spend an average of 106 minutes on the platform each day Twitch (Source: Twitch)

INSIGHT
๐Ÿคซ Listen to the Power of Quiet People - You donโ€™t need to be loud to be smart: prs.pctvix.co/2Jp1zTH

OTHER NEWS
๐Ÿคฆโ€โ™‚๏ธ #Facebook's latest blunder made private posts public for 14M users: t.me/iXNews/27007

๐Ÿ” #Instagram now lets you instantly repost stories youโ€™re mentioned in to your own story: t.me/iXNews/27010

๐Ÿง  Bad things happen when you train AI using โ€˜the darkest corners of Redditโ€™: t.me/iXNews/27002

๐ŸŽง The Essential Phoneโ€™s first new module since launch is a magnetic headphone jack: t.me/iXNews/27020

โ€”
"How inappropriate to call this planet Earth when it is quite clearly Ocean." โ€• Arthur C. Clarke

Happy 'World Oceans Day' ๐Ÿณ
Ben, @iXNews
๐ŸŽผ Does it matter to you if you're the FIRST of YOUR FRIENDS to discover a new music artist/group?
anonymous poll

I don't care โ€“ 49
๐Ÿ‘๐Ÿ‘๐Ÿ‘๐Ÿ‘๐Ÿ‘๐Ÿ‘๐Ÿ‘ 63%

YES โ€“ 18
๐Ÿ‘๐Ÿ‘๐Ÿ‘ 23%

NO โ€“ 11
๐Ÿ‘๐Ÿ‘ 14%

๐Ÿ‘ฅ 78 people voted so far.
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๐Ÿ”‹ Wi-Charge

A long-range wireless charging system that charges your device wherever you are in the room. Range can be up to 10 meters indoors.

๐Ÿš€ @PerspectiveIX
โ˜•๏ธ prs.pctvix.co/2M8AAOb
โ€‹โ€‹๐Ÿ’ฐ The largest buys of techโ€™s Big Five: a look at M&A deals

In startup land, the mandate is to get bought, go public or die trying.

And, as far as getting bought goes, one of techโ€™s Big Five could be a desirable acquirer. They have a lot of weight to throw around. #Alphabet (the parent company of #Google), #Amazon, #Apple, #Facebook and #Microsoft account for a titanic amount of market value โ€” close to $3.9 trillion at time of writing.

The largest acquisition of each of the Big Five:
1. Apple: Beats Electronics โ‡ข $3 Billion
2. Amazon: Whole Foods โ‡ข $13.7 Billion
3. Alphabet: Motorola Mobility โ‡ข $12.5 Billion
4. Microsoft: LinkedIn โ‡ข $26.2 Billion
5. Facebook: WhatsApp โ‡ข $19 Billion

The chart below shows the number of acquisitions made by members of techโ€™s Big Five from 2007 through 2017.

๐Ÿš€ @PerspectiveIX
โ˜•๏ธ prs.pctvix.co/2M8AAOb
โ€‹โ€‹๐Ÿ“ฐ #iXDailyBrief

STAT
โšก๏ธ Millennials list music as their #1 passion, followed by food, fitness, fashion, sports and gaming. (Source: Spotify)

INSIGHT
๐Ÿ‘‹ How to Find Your Earliest Users: prs.pctvix.co/2MepLKd

OTHER NEWS
๐Ÿ“‰ #Xiaomi posts $1.1B quarterly loss ahead of much-anticipated IPO: t.me/iXNews/27175

๐Ÿ“Š How #Pinterest is wooing ad buyers with a consumer insights message: prs.pctvix.co/2JCknPk

๐Ÿ‘ป #Snapchat's low-end theory: prs.pctvix.co/2JxmxzW

๐Ÿคณ Chinese city gets 'smartphone zombie' walkway: prs.pctvix.co/2JxXpsx

๐Ÿคฆโ€โ™‚๏ธ #Facebook shared user details with firms after cutting developers' access: prs.pctvix.co/2t210bE

EXTRA
๐Ÿ“บ Watch all of Recodeโ€™s interviews from Code 2018 (Evan Spiegel, Sheryl Sandberg, Daniel Ek, Dara Khosrowshahi and more): t.me/iXNews/27146

โ€”
"If you only read the books that everyone else is reading, you can only think what everyone else is thinking." โ€• Haruki Murakami
#MondayMotivation
Ben, @iXNews
โ€‹โ€‹๐Ÿ“ฑ How Long Do You Have To Work To Afford An iPhone X?

The #iPhoneX had a price tag of $999 on launch day in November 2017 making it the most expensive version of the device ever manufactured. Most of the time it was even more expensive outside the U.S. due to sales and import taxes. Even though many feared the phone could flop due to that high price tag, Apple reported better than expected results for its second fiscal quarter in early May. The company is still firmly on course to surpass the trillion-dollar mark in market capitalization.

๐Ÿš€ @PerspectiveIX
โ˜•๏ธ prs.pctvix.co/2M8AAOb
โ€‹โ€‹โ—๏ธ Trump-Kim Summit on Twitter

#Twitter made a special emoji for the Trump-Kim summit. Trying to imagine a worse job in tech than designing a cute emoji to celebrate a murderous dictator!

๐Ÿš€ @PerspectiveIX
โ˜•๏ธ prs.pctvix.co/2M8AAOb
โ€‹โ€‹๐Ÿ“ฐ #iXDailyBrief

STAT
โšก๏ธ 46% of millennials browse social media while streaming music. (Source: Spotify)

INSIGHT
๐Ÿ˜Ž Why do we care so much about privacy? (via The New Yorker): prs.pctvix.co/2sOoDoM

OTHER NEWS
๐ŸŽž #Instagram plans June 20th launch event for long-form video hub: t.me/iXNews/27205

๐Ÿ‘ป Now #Snapchat lets you unsend messages like #Faceboook promised: t.me/iXNews/27227

๐Ÿ”‡ Instagram is launching mute and 'You're All Caught Up' features: prs.pctvix.co/2sQ9zXE

โšฝ๏ธ Spanish soccer app caught using microphone and GPS to snoop: t.me/iXNews/27279

๐ŸŽฎ All the biggest announcements and trailers from #Sony PlayStation at E3 2018: t.me/iXNews/27270

EXTRA
๐Ÿค‘ I wouldn't be surprised if spend on influencer marketing reaches INR 1,000 crore, says Kwan Entertainment founder: prs.pctvix.co/2MlltAJ

๐Ÿ‡ฎ๐Ÿ‡ณ The India Influence Report 2018 by Zefmo (PDF): prs.pctvix.co/2MjvvCz

โ€”
What if time stopped suddenly for 5 seconds ?
Ben, @iXNews
โ€‹โ€‹๐Ÿ—ฃ How Engagement With Social Media is Changing

Sharing and #SocialMedia are often seen as synonymous, but in todayโ€™s chart, we take a look at how sharing on social increasingly takes place alongside other, more โ€œpurposefulโ€ activities. Internet users continue to share updates of their lives, but do it alongside research for content, work, and products to buy.

๐Ÿš€ @PerspectiveIX
โ˜•๏ธ prs.pctvix.co/2M8AAOb
๐Ÿ“ฐ #iXDailyBrief

STAT
โšก๏ธ For every ยฃ1 spent on influencers within the beauty industry in 2017, brands received an average return of ยฃ8.81. (Source: Celebrity Intelligence)

INSIGHT
๐Ÿคฏ Here Are 18 Things You Might Not Have Realized #Facebook Tracks About You: prs.pctvix.co/2t1KI2l

OTHER NEWS
๐Ÿ› #Instagram will now let you shop products through Stories: t.me/iXNews/27361

๐Ÿ“ˆ #Twitter stock is at a three-year high. What is going on? t.me/iXNews/27401

๐ŸŽฎ The first #Fortnite World Cup with $100 million in prize money is happening in 2019: t.me/iXNews/27392

๐ŸŽ #Apple quietly banned developers from selling and sharing usersโ€™ contacts: t.me/iXNews/27375

๐Ÿ› Court approves merger of AT&T and Time Warner: t.me/iXNews/27371
โ€”
"Donโ€™t compare yourself with anyone in this worldโ€ฆif you do so, you are insulting yourself." โ€• Bill Gates
#WednesdayWisdom
Ben, @iXNews
โ€‹โ€‹๐Ÿ“ˆ Information Created Worldwide (in ZettaBytes)

2005 โ†’ 0.1 ZB
2010 โ†’ 2 ZB
2015 โ†’ 12 ZB
2020 โ†’ 47 ZB
2024 โ†’ 163 ZB

1 Terabyte = 1,024 Gigabytes.
1 Petabyte = 1,024 Terabytes.
1 Exabyte = 1,024 Petabytes.
1 Zettabyte = 1,024 Exabytes.

๐Ÿš€ @PerspectiveIX
โ˜•๏ธ prs.pctvix.co/2M8AAOb
๐Ÿ“ฐ #iXDailyBrief

STAT
โšก๏ธ More than a third (37%) of UK consumers think Facebook does not care about its users. (Source: the7stars)

INSIGHT
๐Ÿคณ How pro-eating disorder posts evade filters on #SocialMedia: prs.pctvix.co/2t2nQkf

OTHER NEWS
๐Ÿ‘ #LinkedIn introduces Kudos: say thanks and show your appreciation: prs.pctvix.co/2sU1Rfg

โฏ #Reddit rolls out auto-play video ads for web and mobile: prs.pctvix.co/2sYfpWX

๐ŸŽ #Apple strikes blow to Facebook as it clamps down on data harvesting: prs.pctvix.co/2sWzltm

๐Ÿ Apple will update #iOS to block police hacking tool: t.me/iXNews/27474

๐Ÿ‘ป At #Snapchat, Redrawing the Bounds of Reality: prs.pctvix.co/2sWZqID

EXTRA
๐Ÿ—ž Fewer people 'using Facebook for news': prs.pctvix.co/2sW5WPY

โฌ‡๏ธ Reuters Institute Digital News Report 2018 (PDF): prs.pctvix.co/2sRVdWL
โ€”
โšฝ๏ธ The FIFA World Cup 2018 commences in Russia today. Are you excited?
Ben, @iXNews
โ€‹โ€‹๐Ÿ“ฐ Social Media & News

After a few years of relentless growth in the use of #SocialMedia for news, now, in many countries, growth has stopped or gone into reverse.

Taking the ๐Ÿ‡บ๐Ÿ‡ธ as an example, weekly social media use for news grew steadily from 27% in 2013 to a peak of 51% before falling back significantly this year to 45% (-6). To some extent this represents a readjustment after the social media frenzy around the Trump inauguration last year โ€“ but these patterns also exist elsewhere. In the ๐Ÿ‡ฌ๐Ÿ‡ง usage grew from 20% in 2013 to 41% in 2017 before falling back. The decline in ๐Ÿ‡ง๐Ÿ‡ท appears to have started in 2016.

Also, average news usage for #Facebook has fallen from 42% in 2016 to 36% today while other networks are stable or have been growing rapidly.

๐Ÿš€ @PerspectiveIX
โ˜•๏ธ prs.pctvix.co/2M8AAOb
๐Ÿ“ฐ #iXDailyBrief

STAT
โšก๏ธ U.S. podcast ad revenue rose a whopping 87 percent in 2017 ($314 million) and is forecast to reach $659 million by 2020, a 110 percent growth from this year. (Source: IAB/PwC)

INSIGHT
๐Ÿ’ฌ Encrypted messaging is not magic. It has limitations: prs.pctvix.co/2taJ4eF

OTHER NEWS
๐Ÿ“ธ #Instagram Stopped Notifying People When You Screenshot A Story: prs.pctvix.co/2t7DUjK

๐Ÿ”Ž #LinkedIn is the hottest B2C social media platform in town (yes, I said B2C): prs.pctvix.co/2JMiTSQ

๐Ÿ“š Snap launches a developer platform to bring Snapchatโ€™s camera and Bitmoji to other apps: t.me/iXNews/27504

๐Ÿฆ #Twitter announces major updates for content discovery and real-time alerts: prs.pctvix.co/2tbYY8C

๐Ÿก Finally! The 800 million ways #Facebook gets serious about local business: prs.pctvix.co/2JNmTm2

โ€”
โ€œBe yourself; everyone else is already taken.โ€ โ€• Oscar Wilde
Ben, @iXNews
โ€‹โ€‹๐Ÿ’ฌ Heavy Social Media Users

How attitudes differ in line with the time people spend on #SocialMedia, and what this means for brand communication.

Heavy Users are 23% more likely than average to want to work and live abroad and agreement with this increases in line with time spent on social media.

Furthermore, theyโ€™re much more likely than Light/Non Users to have an interest in travel and cultures. This shows how inspirational platforms like #Instagram can be โ€œeye-openersโ€ to the world, different cultures and are especially important in the promotion of travel.

๐Ÿš€ @PerspectiveIX
โ˜•๏ธ prs.pctvix.co/2M8AAOb
๐Ÿ˜ณ Umm... Why?

Why would calculator wanna manage phone calls!?

๐Ÿš€ @PerspectiveIX
โ˜•๏ธ prs.pctvix.co/2M8AAOb