While the Left has a vibrant sphere of publications, Substacks, and niche podcasts, these overwhelmingly cater to an already highly engaged, college-educated audience. The Right, meanwhile, has dedicated much more effort to reaching working-class communities and audiences beyond conservative elites.
Left politics must be presented in ways that make working-class experiences central, using storytelling that is dynamic, accessible, and engaging. This media canât be boring or overly wonky â it must speak in popular vernaculars with style and panache. More than just informing, it should create pathways for weak partisans and nonideologues pathways to feel connected to a broader left community. This is a media-movement strategy that is fundamentally oriented toward democratic persuasion.
As the Rightâs best propagandists intuitively understand, much of the real persuasion happens before the policy debates even occur.
It is a game of creating long-term cultural and emotional bonds between media and audiences. This can happen through a political talk radio program, a Fox News morning show, or even ostensibly nonpolitical spaces. After all, some of those who appear to have been Trumpâs most potent messengers this past election came from outside traditional news media â video game streamers, YouTube pranksters, anti-woke comedians, and mixed martial arts (MMA) fighters. When the moment for arguing Trumpâs case arrived, vast portions of the online public were already pulling for the Right to win the exchange of ideas. The goal wasnât just to win debates; it was to position Trump as the champion of pink- and blue-collar workers, farmers, multiracial small business owners, Christians, young men, and any other group the Right could claim to represent.
The most successful right-wing media outlets âLimbaugh, Fox, Breitbart â did more than push ideology. They blended tabloid aesthetics, populist narratives, and âauthenticâ personalities to cultivate a loyal audience. More than just a news source, they presented themselves as champions of their viewersâ dignity, the only voices that truly respected their communities.
This was not a claim rooted in objective reality, but it was compelling because it largely went unchallenged. Beginning in the 1970s, mainstream media moved away from working-class audiences.
Yes, vibes are important. But what makes the conservative media ecosystem influential in a sticky, durable way is not just virality or contagious affect. What really matters is when partisan media are able to influence common sense, speaking to inchoate frustrations and desires and offering overarching âdeep storiesâ that frame the ongoing conflicts at the heart of political life.
Consider a conservative podcaster who draws in listeners with an approachable style. Emotionally gripping stories depict the people as under siege by them â elites who condescend and see the audience as trash. A curated set of claims and information (whether true or false) reinforces conservative positions as obvious, logical conclusions. Political loyalties and preferences take shape through these relationships.
Casting left values as the natural end point of rational thought and human empathy might be flattering to our self-image, but we know thatâs not the way it works. We all exercise moral agency of course, but not in conditions of our making. We all need help. We all depend on social networks and media sources to help make sense of the world around us. Right now, most Americans wonât encounter the stories and arguments that might inspire commitment to left projects.
https://jacobin.com/2025/03/left-media-working-class-right/
Left politics must be presented in ways that make working-class experiences central, using storytelling that is dynamic, accessible, and engaging. This media canât be boring or overly wonky â it must speak in popular vernaculars with style and panache. More than just informing, it should create pathways for weak partisans and nonideologues pathways to feel connected to a broader left community. This is a media-movement strategy that is fundamentally oriented toward democratic persuasion.
As the Rightâs best propagandists intuitively understand, much of the real persuasion happens before the policy debates even occur.
It is a game of creating long-term cultural and emotional bonds between media and audiences. This can happen through a political talk radio program, a Fox News morning show, or even ostensibly nonpolitical spaces. After all, some of those who appear to have been Trumpâs most potent messengers this past election came from outside traditional news media â video game streamers, YouTube pranksters, anti-woke comedians, and mixed martial arts (MMA) fighters. When the moment for arguing Trumpâs case arrived, vast portions of the online public were already pulling for the Right to win the exchange of ideas. The goal wasnât just to win debates; it was to position Trump as the champion of pink- and blue-collar workers, farmers, multiracial small business owners, Christians, young men, and any other group the Right could claim to represent.
The most successful right-wing media outlets âLimbaugh, Fox, Breitbart â did more than push ideology. They blended tabloid aesthetics, populist narratives, and âauthenticâ personalities to cultivate a loyal audience. More than just a news source, they presented themselves as champions of their viewersâ dignity, the only voices that truly respected their communities.
This was not a claim rooted in objective reality, but it was compelling because it largely went unchallenged. Beginning in the 1970s, mainstream media moved away from working-class audiences.
Yes, vibes are important. But what makes the conservative media ecosystem influential in a sticky, durable way is not just virality or contagious affect. What really matters is when partisan media are able to influence common sense, speaking to inchoate frustrations and desires and offering overarching âdeep storiesâ that frame the ongoing conflicts at the heart of political life.
Consider a conservative podcaster who draws in listeners with an approachable style. Emotionally gripping stories depict the people as under siege by them â elites who condescend and see the audience as trash. A curated set of claims and information (whether true or false) reinforces conservative positions as obvious, logical conclusions. Political loyalties and preferences take shape through these relationships.
Casting left values as the natural end point of rational thought and human empathy might be flattering to our self-image, but we know thatâs not the way it works. We all exercise moral agency of course, but not in conditions of our making. We all need help. We all depend on social networks and media sources to help make sense of the world around us. Right now, most Americans wonât encounter the stories and arguments that might inspire commitment to left projects.
https://jacobin.com/2025/03/left-media-working-class-right/
Jacobin
The Left Needs Media That Competes â and Wins
The Rightâs growing success with working-class voters wasnât won with policy papers or think tanks; it was built through media that speaks their language. If the Left wants to compete, it needs to build a media ecosystem that resonates.
Pantopia Reading Nook đ°đ© pinned «While the Left has a vibrant sphere of publications, Substacks, and niche podcasts, these overwhelmingly cater to an already highly engaged, college-educated audience. The Right, meanwhile, has dedicated much more effort to reaching working-class communitiesâŠÂ»
That even the best AI models are not fit to be used in any professional context is largely irrelevant. The selling point is that their users donât have to pay (and, more importantly, interact with) a person who is felt to be beneath them, but upon whose technical skills theyâd be forced to depend. For relatively small groups like Britain First, hiring a full-time graphic designer to keep up with its insatiable lust for images of crying soldiers and leering foreigners would clearly be an unjustifiable expense. But surely world leaders, capable of marshalling vast state resources, could afford at the very least to get someone from Fiverr? Then again, why would they do even that, when they could simply use AI, and thus signal to their base their utter contempt for labour?
While previous bets on the Metaverse and NFTs didnât pay off, their bet on cryptocurrency has paid off spectacularly â $3.44 trillion dollars, at the time of writing, have been created, effectively out of thin air. All of the above technologies had heavy buy-in from the political right: Donald Trump co-signed an NFT project and a memecoin; the far-right, shut out of conventional banking, uses cryptocurrency almost exclusively. This isnât just about utility, itâs about aligning themselves with the tech industry. The same is true of their adoption of AI.
If art is the establishing or breaking of aesthetic rules, then AI art, as practiced by the right, says that there are no rules but the naked exercise of power by an in-group over an out-group. It says that the only way to enjoy art is in knowing that it is hurting somebody.
I would not be the first to observe that we are in a new phase of reaction, something probably best termed âpostmodern conservatismâ. The main effect of this shift has been to enshrine acting like a spoilt fifteen-year-old boy as the organising principle of the reactionary movement. Counter-enlightenment thought, going back to Burke and de Maistre, has been stripped of any pretence of being anything but a childish tantrum backed up by equally childish, playground-level bullying. It is, and has always been, âirritable mental gestures which seek to resemble ideas,â and to âpost-liberalâ âintellectualsâ, that is in fact a good thing â if anything, they believe, the postmodern right needs to become more absurd; it needs to abandon Enlightenment ideals like reason and argumentation altogether.
The right wing intellectual project is simply to ask: âwhat would have to be true in order to justify the terrible things that I want to do?â The right wing aesthetic project is to flood the zone â unsurprisingly, given their scatological bent, with bullshit â in order to erode the intellectual foundations for resisting political cruelty.
While previous bets on the Metaverse and NFTs didnât pay off, their bet on cryptocurrency has paid off spectacularly â $3.44 trillion dollars, at the time of writing, have been created, effectively out of thin air. All of the above technologies had heavy buy-in from the political right: Donald Trump co-signed an NFT project and a memecoin; the far-right, shut out of conventional banking, uses cryptocurrency almost exclusively. This isnât just about utility, itâs about aligning themselves with the tech industry. The same is true of their adoption of AI.
If art is the establishing or breaking of aesthetic rules, then AI art, as practiced by the right, says that there are no rules but the naked exercise of power by an in-group over an out-group. It says that the only way to enjoy art is in knowing that it is hurting somebody.
I would not be the first to observe that we are in a new phase of reaction, something probably best termed âpostmodern conservatismâ. The main effect of this shift has been to enshrine acting like a spoilt fifteen-year-old boy as the organising principle of the reactionary movement. Counter-enlightenment thought, going back to Burke and de Maistre, has been stripped of any pretence of being anything but a childish tantrum backed up by equally childish, playground-level bullying. It is, and has always been, âirritable mental gestures which seek to resemble ideas,â and to âpost-liberalâ âintellectualsâ, that is in fact a good thing â if anything, they believe, the postmodern right needs to become more absurd; it needs to abandon Enlightenment ideals like reason and argumentation altogether.
The right wing intellectual project is simply to ask: âwhat would have to be true in order to justify the terrible things that I want to do?â The right wing aesthetic project is to flood the zone â unsurprisingly, given their scatological bent, with bullshit â in order to erode the intellectual foundations for resisting political cruelty.
The right is a libidinal formation; it is, for many of its proponents, especially those who arenât wealthy enough to materially benefit from it, a structure in which to have fun. A hobby, almost. Sartreâs injunction to remember that antisemites are primarily âamusing themselvesâ
is true of most â perhaps all â right wing discourse, no matter how serious it seems or how terrible its real-world effects. As such, the right are strongly averse to any sort of reality-testing. It is, to them, beside the point whether anything they say stands up to the tests developed by the sciences and humanities, including those which determine (insofar as such a determination can be made) whether a piece of art is âgoodâ, or at least serious. When they do invoke objectivity, it is misplaced, and as deeply naĂŻve as their artistic output, premising their objection to the existence of trans people on âbasic biologyâ, when not only can biology not define âwomanâ, it is having difficulty deciding what a fish or vegetable is. Serious engagement with the world as it is â with the facts that emphatically donât care about your feelings â doesnât often, if ever, yield the simple explanations that the right require. In the face of this complexity, most people will conclude that it is best to be humble: What is a woman? No idea, donât really care, but letâs act in a way that causes the least suffering. But the right seem incapable of doing this. Despite all their absurdist posturing, they struggle to come to terms with a contradictory world that does not conform to their pre-decided categories. They want to assert, simultaneously, that unambiguous laws govern all aspects of being, while acting as though âtruthâ is whatever they want or need it to be at any given moment.
https://newsocialist.org.uk/transmissions/ai-the-new-aesthetics-of-fascism/
is true of most â perhaps all â right wing discourse, no matter how serious it seems or how terrible its real-world effects. As such, the right are strongly averse to any sort of reality-testing. It is, to them, beside the point whether anything they say stands up to the tests developed by the sciences and humanities, including those which determine (insofar as such a determination can be made) whether a piece of art is âgoodâ, or at least serious. When they do invoke objectivity, it is misplaced, and as deeply naĂŻve as their artistic output, premising their objection to the existence of trans people on âbasic biologyâ, when not only can biology not define âwomanâ, it is having difficulty deciding what a fish or vegetable is. Serious engagement with the world as it is â with the facts that emphatically donât care about your feelings â doesnât often, if ever, yield the simple explanations that the right require. In the face of this complexity, most people will conclude that it is best to be humble: What is a woman? No idea, donât really care, but letâs act in a way that causes the least suffering. But the right seem incapable of doing this. Despite all their absurdist posturing, they struggle to come to terms with a contradictory world that does not conform to their pre-decided categories. They want to assert, simultaneously, that unambiguous laws govern all aspects of being, while acting as though âtruthâ is whatever they want or need it to be at any given moment.
https://newsocialist.org.uk/transmissions/ai-the-new-aesthetics-of-fascism/
New Socialist
AI: The New Aesthetics of Fascism
It's embarrassing, destructive, and looks like shit: AI-generated art is the perfect aesthetic form for the far right.
"Despite promising a fight, Senate Democrats are reportedly considering a vote swap. In exchange for providing enough votes to end debate on the GOP spending bill, Senate Republicans would allow a Democratic amendment to continue to fund the government at current levels for the next month to come to the floor, known as a continuing resolution, or CR. The Democratic amendment is almost certain to fail.
Democrats opposed to the GOP bill would then be allowed to vote ânoâ on the broader spending bill, allowing them to seem like theyâre voting against the GOP measure despite providing the needed support to bring it to the floor. Democrats have criticized the GOP plan, which would give Musk and Trump more power to slash the federal government and also cut $1 billion from Washington, D.C.âs local budget.
Nina Smith, a Democratic strategist, said this kind of wheeling and dealing is exactly why Americans have lost faith in the party."
https://theintercept.com/2025/03/13/senate-democrats-vote-government-shutdown/
Democrats opposed to the GOP bill would then be allowed to vote ânoâ on the broader spending bill, allowing them to seem like theyâre voting against the GOP measure despite providing the needed support to bring it to the floor. Democrats have criticized the GOP plan, which would give Musk and Trump more power to slash the federal government and also cut $1 billion from Washington, D.C.âs local budget.
Nina Smith, a Democratic strategist, said this kind of wheeling and dealing is exactly why Americans have lost faith in the party."
https://theintercept.com/2025/03/13/senate-democrats-vote-government-shutdown/
The Intercept
Senate Dems Look to Give Trump Everything He Wants After a âFake Fightâ on Spending Bill
If Senate Democrats oppose Trumpâs budget, why are they considering providing Republicans with the needed votes to invoke cloture?
A company making wooden wind turbine blades has successfully tested a 50-meter-long prototype thatâs set to debut soon in the Indian and European markets.
Last year, the German firm Voodin successfully demonstrated that their laminated-veneer timber blades could be fabricated, adapted, and installed at a lower cost than existing blades, while maintaining performance.
https://www.goodnewsnetwork.org/worlds-first-all-timber-wind-turbine-blades-are-cheaper-recyclable-fire-resistant-and-stronger-than-carbon-fiber/
Last year, the German firm Voodin successfully demonstrated that their laminated-veneer timber blades could be fabricated, adapted, and installed at a lower cost than existing blades, while maintaining performance.
https://www.goodnewsnetwork.org/worlds-first-all-timber-wind-turbine-blades-are-cheaper-recyclable-fire-resistant-and-stronger-than-carbon-fiber/
Good News Network
Worldâs First All-Timber Wind Turbine Blades are Cheaper, Recyclable, Fire-Resistant and Stronger than Carbon Fiber
This isn't a case of pay more to waste less; the mass-timber, blades cost around 20% less than carbon fiber and can build taller towers.
In Italia lâevasione complessiva si riduce. Aumenta perĂČ quella dellâIrpef di lavoratori autonomi e imprenditori individuali. Tra i motivi, la scarsa efficacia della fatturazione elettronica in questo settore e la flat tax. I dati della Relazione 2023.
https://lavoce.info/archives/102490/a-che-punto-e-levasione/
https://lavoce.info/archives/102490/a-che-punto-e-levasione/
Lavoce.info
A che punto Ăš lâevasione | A. Santoro
In Italia lâevasione complessiva si riduce. Aumenta perĂČ quella dellâIrpef di lavoratori autonomi e imprenditori individuali. Tra i motivi, la scarsa efficacia della fatturazione elettronica in questo settore e la flat tax. I dati della Relazione 2023.
For instance, an economy that uses mostly public transit, renewable energy, multi-unit housing and plant-based protein can meet human needs with a fraction of the impact of an economy that produces a lot of SUVs, fossil fuels, mansions and industrial beef, and which allocates a bunch of totally unnecessary production to service the fantasies of overconsuming elites.
Remember, we know it is possible to provide decent living standards (DLS) for 8.5 billion people with 30% of current global energy and material use, by ensuring efficient technologies and focusing production on socially necessary goods and services.
https://www.sciencedirect.com/science/article/pii/S2452292924000493
Remember, we know it is possible to provide decent living standards (DLS) for 8.5 billion people with 30% of current global energy and material use, by ensuring efficient technologies and focusing production on socially necessary goods and services.
https://www.sciencedirect.com/science/article/pii/S2452292924000493
Come mostrato da un report del 2018 di Unodc, lâagenzia Onu con competenza sul crimine transnazionale, lâorganizzazione e la dimensione delle attivitĂ inerenti il traffico di migranti variano ampiamente, coinvolgendo di frequente strutture ben diverse dalle reti del traffico cosĂŹ tanto spesso evocate. I dati che emergono da studi e ricerche suggeriscono che coloro che a essere colpiti dalle politiche repressive degli stati del nord globale sono nella maggior parte dei casi individui (e non gruppi organizzati) e, nel contesto europeo in particolare, persone migranti che cercano di limitare il costo da corrispondere ai facilitatori o che si ritrovano a vario titolo coinvolte in maniera del tutto occasionale in processi di aiuto alla migrazione irregolare.
Ricerche condotte in Italia e in Grecia hanno sistematicamente dimostrato, ad esempio, che nella migrazione via mare le persone migranti spesso prendono il controllo delle imbarcazioni su cui viaggiano o svolgono altri compiti di navigazione al solo scopo di salvare la propria vita e quella di coloro che viaggiano insieme a loro. Eppure, nel corso delle indagini queste persone vengono sovente identificate o etichettate come membri di reti criminali
La proposta di direttiva anti-traffico recentemente presentata dalla Commissione continua a riprodurre una concezione pericolosamente monolitica e riduttiva del favoreggiamento dellâimmigrazione irregolare come dominio esclusivo di reti transnazionali del crimine organizzato, ignorando deliberatamente lâenorme quantitĂ di dati empirici che indicano invece la netta prevalenza di fenomeni di favoreggiamento dellâimmigrazione su piccola scala e senza il coinvolgimento di organizzazioni criminali, nei quali appare difficilmente riscontrabile alcun intento criminale o profitto
https://jacobinitalia.it/sui-migranti-lue-persevera-negli-errori/
Ricerche condotte in Italia e in Grecia hanno sistematicamente dimostrato, ad esempio, che nella migrazione via mare le persone migranti spesso prendono il controllo delle imbarcazioni su cui viaggiano o svolgono altri compiti di navigazione al solo scopo di salvare la propria vita e quella di coloro che viaggiano insieme a loro. Eppure, nel corso delle indagini queste persone vengono sovente identificate o etichettate come membri di reti criminali
La proposta di direttiva anti-traffico recentemente presentata dalla Commissione continua a riprodurre una concezione pericolosamente monolitica e riduttiva del favoreggiamento dellâimmigrazione irregolare come dominio esclusivo di reti transnazionali del crimine organizzato, ignorando deliberatamente lâenorme quantitĂ di dati empirici che indicano invece la netta prevalenza di fenomeni di favoreggiamento dellâimmigrazione su piccola scala e senza il coinvolgimento di organizzazioni criminali, nei quali appare difficilmente riscontrabile alcun intento criminale o profitto
https://jacobinitalia.it/sui-migranti-lue-persevera-negli-errori/
Jacobin Italia
Sui migranti l'Ue persevera negli errori - Jacobin Italia
La proposta di direttiva sull'immigrazione recentemente presentata dalla Commissione continua a riprodurre le visioni del passato su ragioni e natura del fenomeno