Media Psychology- an established profession that has literally boomed in the last 15 years, which many people just write off entirely...
These career professionals are significantly responsible for shaping the realities of massive amounts of people though media, and work in government as well as corporate entities.
Who are Media Psychologists?
- Paid Neurological cultivators
Framing narratives to influence massive amounts of people for their employers
Leveraging neurology/neuro-linguistic programming to solidify media views, and induce a willingness for individuals to self-censor or not share alternative messages due to inferences of negative reciprocity (spiral of silence).
These are established theories used by career Media Psychologists. Feel free to research it, heck it’s all over Wikipedia. This is no secret, yet I’m amazed to find that the average person is completely in the dark regarding this as an established profession.
There is an entire research field dedicated to improving methods of Media Psychology, called Media Effects research.
Researchers examine audiences after media exposure for changes in cognition, belief systems, and attitudes, as well as emotional, physiological and behavioral effects.
Effects to shape your reality:
Cultivating
Not all media effects are instantaneous or short-term. Gerbner (1969) created cultivation theory, arguing that the media cultivates a "collective consciousness about elements of existence."
If audiences are exposed to repetitive themes and storylines, over time, they may expect these themes and storylines to be mirrored in real life.
Framing
News outlets influence public opinion by controlling variables in news presentation. News gatherers curate facts to underscore a certain angle.
Presentation method—such as time of broadcast, extent of coverage and choice of news medium—can also frame the message; this can create, replace, or reinforce a certain viewpoint in an audience.
Entman (2007) describes framing as "the process of culling a few elements of perceived reality and assembling a narrative that highlights connections among them to promote a particular interpretation."
Not only does the media identify supposed "causes of problems," it can also "encourage moral judgments" and "promote favored policies."
One long-term implication of framing, if the media reports news with a consistent favorable slant, is that it can lend a helping hand to certain overarching institutions of thought and related entities.
Spiral of silence
Individuals are disinclined to share or amplify certain messages because of a fear of social isolation and a willingness to self-censor.
As applies to media effects studies, some individuals may silence their opinions if the media does not validate their importance or their viewpoint.
This spiral of silence can also apply to individuals in the media who may refrain from publishing controversial media content that may challenge the status quo
The Dominant Paradigm
This theory suggests that the mass media is able to establish dominance by reflecting the opinion of social elites, who also own and control it, described by sociologist Todd Gitlin as a kind of "importance, similar to the faulty concept of power".
By owning, or sponsoring particular medium, the elites are capable to alter what people perceived from the use of mass media.
The problem we face in America is a long, historical precedent:
Psychologically, not enough Americans are willing to QUESTION purported “facts” about our government, officials, or sources of information to the extent that they will unify to change atrocities in business or government that purports an imbalance of power & harms the livelihood of the population - even though they have the Constitutional provision to do so.
Why?
These career professionals are significantly responsible for shaping the realities of massive amounts of people though media, and work in government as well as corporate entities.
Who are Media Psychologists?
- Paid Neurological cultivators
Framing narratives to influence massive amounts of people for their employers
Leveraging neurology/neuro-linguistic programming to solidify media views, and induce a willingness for individuals to self-censor or not share alternative messages due to inferences of negative reciprocity (spiral of silence).
These are established theories used by career Media Psychologists. Feel free to research it, heck it’s all over Wikipedia. This is no secret, yet I’m amazed to find that the average person is completely in the dark regarding this as an established profession.
There is an entire research field dedicated to improving methods of Media Psychology, called Media Effects research.
Researchers examine audiences after media exposure for changes in cognition, belief systems, and attitudes, as well as emotional, physiological and behavioral effects.
Effects to shape your reality:
Cultivating
Not all media effects are instantaneous or short-term. Gerbner (1969) created cultivation theory, arguing that the media cultivates a "collective consciousness about elements of existence."
If audiences are exposed to repetitive themes and storylines, over time, they may expect these themes and storylines to be mirrored in real life.
Framing
News outlets influence public opinion by controlling variables in news presentation. News gatherers curate facts to underscore a certain angle.
Presentation method—such as time of broadcast, extent of coverage and choice of news medium—can also frame the message; this can create, replace, or reinforce a certain viewpoint in an audience.
Entman (2007) describes framing as "the process of culling a few elements of perceived reality and assembling a narrative that highlights connections among them to promote a particular interpretation."
Not only does the media identify supposed "causes of problems," it can also "encourage moral judgments" and "promote favored policies."
One long-term implication of framing, if the media reports news with a consistent favorable slant, is that it can lend a helping hand to certain overarching institutions of thought and related entities.
Spiral of silence
Individuals are disinclined to share or amplify certain messages because of a fear of social isolation and a willingness to self-censor.
As applies to media effects studies, some individuals may silence their opinions if the media does not validate their importance or their viewpoint.
This spiral of silence can also apply to individuals in the media who may refrain from publishing controversial media content that may challenge the status quo
The Dominant Paradigm
This theory suggests that the mass media is able to establish dominance by reflecting the opinion of social elites, who also own and control it, described by sociologist Todd Gitlin as a kind of "importance, similar to the faulty concept of power".
By owning, or sponsoring particular medium, the elites are capable to alter what people perceived from the use of mass media.
The problem we face in America is a long, historical precedent:
Psychologically, not enough Americans are willing to QUESTION purported “facts” about our government, officials, or sources of information to the extent that they will unify to change atrocities in business or government that purports an imbalance of power & harms the livelihood of the population - even though they have the Constitutional provision to do so.
Why?
The history of media psychology began back in 1950's when television was becoming popular.
Psychologists were focused on children and television to determine how television viewing affected a child's reading skills. Later, researchers began to study if children watching violent television were more likely to imitate violence or exhibit anti-social behavior.
In 1987, Division 46 - the Media Psychology Division of the American Psychological Association was created.
This field boomed following the terrorists attacks on 9/11.
People around the world were glued to media outlets in the days that followed.
Media psychologists with government support took this as an opportunity to study trauma portrayal in media and how it affected people.
Today the field of digital media is growing at an exponential rate along with the field of media psychology. Media psychologists not only study television and its effects, but also the internet and cellular technologies affects on human psychology & social behavior.
Real-world examples:
After conducting original research or studying past research, media psychologists apply their findings to real world situations.
Ie: They’re often employed to study why some people are more likely to watch certain television shows then offer practical solutions to increase viewers of these shows, or devise a plan to make certain types of media more socially acceptable and user friendly.
Media psychologists also act as marketing consultants responsible for determining how to make people more responsive to advertisements in the media. This can be accomplished any number of ways, from completely revamping an advertisement, to more subtle cognitive-enhancing changes such as time-sequencing, background music or color scheme.
Media psychologists in education or healthcare sectors make digital education tools more effective. Common examples of this are educational children's shows, e-courses, instructional DVD's, therapeutic and self-help media materials.
The most common employers of media psychologists are broadcasting companies -
TV, radio, digital media and movie studios.
Psychologists were focused on children and television to determine how television viewing affected a child's reading skills. Later, researchers began to study if children watching violent television were more likely to imitate violence or exhibit anti-social behavior.
In 1987, Division 46 - the Media Psychology Division of the American Psychological Association was created.
This field boomed following the terrorists attacks on 9/11.
People around the world were glued to media outlets in the days that followed.
Media psychologists with government support took this as an opportunity to study trauma portrayal in media and how it affected people.
Today the field of digital media is growing at an exponential rate along with the field of media psychology. Media psychologists not only study television and its effects, but also the internet and cellular technologies affects on human psychology & social behavior.
Real-world examples:
After conducting original research or studying past research, media psychologists apply their findings to real world situations.
Ie: They’re often employed to study why some people are more likely to watch certain television shows then offer practical solutions to increase viewers of these shows, or devise a plan to make certain types of media more socially acceptable and user friendly.
Media psychologists also act as marketing consultants responsible for determining how to make people more responsive to advertisements in the media. This can be accomplished any number of ways, from completely revamping an advertisement, to more subtle cognitive-enhancing changes such as time-sequencing, background music or color scheme.
Media psychologists in education or healthcare sectors make digital education tools more effective. Common examples of this are educational children's shows, e-courses, instructional DVD's, therapeutic and self-help media materials.
The most common employers of media psychologists are broadcasting companies -
TV, radio, digital media and movie studios.
How much are they paid?
According to the Bureau of Labor Statistics, media psychologists (categorized by the BLS as psychologists, all other) earned a median salary of $101,790 as of May 2019.
Psychologists in educational support services companies and management and technical consulting services companies earned an annual salary of $103,690 and $115,360, respectively, as of May 2019...
Follow the money.
According to the Bureau of Labor Statistics, media psychologists (categorized by the BLS as psychologists, all other) earned a median salary of $101,790 as of May 2019.
Psychologists in educational support services companies and management and technical consulting services companies earned an annual salary of $103,690 and $115,360, respectively, as of May 2019...
Follow the money.
Neurotechnology & Perception Hacking.
This is your inherent barrier to unifying for change in the status quo - people don’t comprehend.
Watch this sub 4 minute video with the volume off. The music is annoying, but the info provides a concise overview based on one the most influential individuals in the field Media Psychology today.
Dr. Bernard Luskin
https://youtu.be/Zqjw8acunuc
This is your inherent barrier to unifying for change in the status quo - people don’t comprehend.
Watch this sub 4 minute video with the volume off. The music is annoying, but the info provides a concise overview based on one the most influential individuals in the field Media Psychology today.
Dr. Bernard Luskin
https://youtu.be/Zqjw8acunuc
YouTube
Dr. Bernard Luskin, Media Psychology
Dr. Bernard Luskin was selected by University Business Magazine as one who has had exceptional careers in both education and corporate life. Luskin received two Emmys, distinguished leadership and alumni awards from the UCLA Doctoral Alumni Association, California…
Dr. Luskin - former US Navy,
is a Fellow of the American Psychological Association and a past president of the Society for Media Psychology & Technology.
He also launched the MA program in Media Psychology and Social Change with UCLA extension and the MA program in Media and Communications Psychology at Touro University Worldwide.
Luskin is a pioneer in media literature and program development. He conducted the APA Task Force Study that redefined Media Psychology in 1998.
is a Fellow of the American Psychological Association and a past president of the Society for Media Psychology & Technology.
He also launched the MA program in Media Psychology and Social Change with UCLA extension and the MA program in Media and Communications Psychology at Touro University Worldwide.
Luskin is a pioneer in media literature and program development. He conducted the APA Task Force Study that redefined Media Psychology in 1998.
McLuhan coined the expression "the medium is the message" and the term global village, and predicted the World Wide Web almost 30 years before it was invented.
Cambridge University, 1934 - he credited the faculty there with influencing the direction of his later work because of their emphasis on the training of perception.
Cambridge University, 1934 - he credited the faculty there with influencing the direction of his later work because of their emphasis on the training of perception.
In the 1950s, McLuhan began the Communication and Culture seminars at University of Toronto, funded by The Ford Foundation.
The Mechanical Bride (1951) he examined the effect of advertising on society and culture.
A major under-acknowledged influence on McLuhan's work is the Jesuit philosopher Pierre Teilhard de Chardin, whose ideas anticipated those of McLuhan, especially the evolution of the human mind into the "noosphere."
McLuhan stated in 1962,
“This externalization of our senses creates what de Chardin calls the "noosphere" or a technological brain for the world.
Instead of tending towards a vast Alexandrian library, the world has become a computer, an electronic brain, exactly as in an infantile piece of science fiction.
And as our senses have gone outside us, Big Brother goes inside. So, unless aware of this dynamic, we shall at once move into a phase of panic terrors, exactly befitting a small world of tribal drums, total interdependence, and super-imposed co-existence.”
The Gutenberg Galaxy: The Making of Typographic Man
McLuhan analyzed the effects of mass media, especially the printing press, on European culture and human consciousness.
Though the Internet was invented almost 30 years after The Gutenberg Galaxy, and 10 years after his death, McLuhan prophesied web technologies seen today as early as 1962....
McLuhan stated:
“The next medium, whatever it is—it may be the extension of consciousness—will include television as its content, not as its environment, and will transform television into an art form. A computer as a research and communication instrument could enhance retrieval, obsolesce mass library organization, retrieve the individual's encyclopedic function and flip into a private line to speedily tailored data of a saleable kind.”
The Mechanical Bride (1951) he examined the effect of advertising on society and culture.
A major under-acknowledged influence on McLuhan's work is the Jesuit philosopher Pierre Teilhard de Chardin, whose ideas anticipated those of McLuhan, especially the evolution of the human mind into the "noosphere."
McLuhan stated in 1962,
“This externalization of our senses creates what de Chardin calls the "noosphere" or a technological brain for the world.
Instead of tending towards a vast Alexandrian library, the world has become a computer, an electronic brain, exactly as in an infantile piece of science fiction.
And as our senses have gone outside us, Big Brother goes inside. So, unless aware of this dynamic, we shall at once move into a phase of panic terrors, exactly befitting a small world of tribal drums, total interdependence, and super-imposed co-existence.”
The Gutenberg Galaxy: The Making of Typographic Man
McLuhan analyzed the effects of mass media, especially the printing press, on European culture and human consciousness.
Though the Internet was invented almost 30 years after The Gutenberg Galaxy, and 10 years after his death, McLuhan prophesied web technologies seen today as early as 1962....
McLuhan stated:
“The next medium, whatever it is—it may be the extension of consciousness—will include television as its content, not as its environment, and will transform television into an art form. A computer as a research and communication instrument could enhance retrieval, obsolesce mass library organization, retrieve the individual's encyclopedic function and flip into a private line to speedily tailored data of a saleable kind.”
McLuhan coined and certainly popularized the usage of the term surfing (before the internet!) to refer to rapid, irregular, and multidirectional movement through a heterogeneous body of documents or knowledge.
Digital McLuhan explores the ways that McLuhan's work may be understood better through using the lens of the digital revolution.
McLuhan's most widely-known work, Understanding Media: The Extensions of Man (1964), is a seminal study in media theory. Dismayed by the way in which people approach and use new media such as television, McLuhan famously argues that in the modern world "we live mythically and integrally…but continue to think in the old, fragmented space and time patterns of the pre-electric age."
The Media is the Message:
McLuhan described key points of change in how man has viewed the world, and how these views were changed by the adoption of new media.
“The past went that-a-way. When faced with a totally new situation, we tend always to attach ourselves to the objects, to the flavor of the most recent past.
We look at the present through a rear-view mirror.
We march backward into the future.”
McLuhan's statements are inherently suggestive towards the notion that media is inherently dangerous.
Digital McLuhan explores the ways that McLuhan's work may be understood better through using the lens of the digital revolution.
McLuhan's most widely-known work, Understanding Media: The Extensions of Man (1964), is a seminal study in media theory. Dismayed by the way in which people approach and use new media such as television, McLuhan famously argues that in the modern world "we live mythically and integrally…but continue to think in the old, fragmented space and time patterns of the pre-electric age."
The Media is the Message:
McLuhan described key points of change in how man has viewed the world, and how these views were changed by the adoption of new media.
“The past went that-a-way. When faced with a totally new situation, we tend always to attach ourselves to the objects, to the flavor of the most recent past.
We look at the present through a rear-view mirror.
We march backward into the future.”
McLuhan's statements are inherently suggestive towards the notion that media is inherently dangerous.
War and Peace in the Global Village (1968)
McLuhan used James Joyce's Finnegans Wake, an inspiration for this study of war throughout history, as an indicator as to how war may be conducted in the future.
Wake is claimed to be a gigantic cryptogram which reveals a cyclic pattern for the whole history of man through its Ten Thunders.
Each "thunder" below is a 100-character portmanteau of other words to create a statement he likens to an effect that each technology has on the society into which it is introduced.
In order to comprehend them, the reader must break the portmanteau into separate words (and many of these are themselves portmanteaus of words taken from multiple languages other than English) and speak them aloud for the spoken effect of each word.
McLuhan stated,
“Another theme of the Wake [Finnegans Wake] that helps in the understanding of the paradoxical shift from cliché to archetype is 'past time are pastimes.'
The dominant technologies of one age become the games and pastimes of a later age.
In the 20th century, the number of 'past times' that are simultaneously available is so vast as to create cultural anarchy.
When all the cultures of the world are simultaneously present, the work of the artist in the elucidation of form takes on new scope and new urgency.”
The satellite medium, McLuhan states, encloses the Earth in a man-made environment, which "ends 'Nature' and turns the globe into a repertory theater to be programmed."
All previous environments (book, newspaper, radio, etc.) and their artifacts are retrieved under these conditions ("past times are pastimes").
McLuhan used James Joyce's Finnegans Wake, an inspiration for this study of war throughout history, as an indicator as to how war may be conducted in the future.
Wake is claimed to be a gigantic cryptogram which reveals a cyclic pattern for the whole history of man through its Ten Thunders.
Each "thunder" below is a 100-character portmanteau of other words to create a statement he likens to an effect that each technology has on the society into which it is introduced.
In order to comprehend them, the reader must break the portmanteau into separate words (and many of these are themselves portmanteaus of words taken from multiple languages other than English) and speak them aloud for the spoken effect of each word.
McLuhan stated,
“Another theme of the Wake [Finnegans Wake] that helps in the understanding of the paradoxical shift from cliché to archetype is 'past time are pastimes.'
The dominant technologies of one age become the games and pastimes of a later age.
In the 20th century, the number of 'past times' that are simultaneously available is so vast as to create cultural anarchy.
When all the cultures of the world are simultaneously present, the work of the artist in the elucidation of form takes on new scope and new urgency.”
The satellite medium, McLuhan states, encloses the Earth in a man-made environment, which "ends 'Nature' and turns the globe into a repertory theater to be programmed."
All previous environments (book, newspaper, radio, etc.) and their artifacts are retrieved under these conditions ("past times are pastimes").
Why is McLuhan’s work so important in the perspective of right now???
Why are Americans so psychologically incapable of questioning their sources of “factual” information?
Why is biased media the new normal, and any alternative view or opinion automatically labeled a “conspiracy?”
Why does it seem like we have zero OBJECTIVITY in media these days?
Why are Americans so psychologically incapable of questioning their sources of “factual” information?
Why is biased media the new normal, and any alternative view or opinion automatically labeled a “conspiracy?”
Why does it seem like we have zero OBJECTIVITY in media these days?
The Global Village (1989)
Understanding the cultural implications of the technological advances associated with the rise of a worldwide electronic network. This is a major work of McLuhan's as it contains the most extensive elaboration of his concept of acoustic space, and provides a critique of standard 20th-century communication models.
The problem of objectivity
The transition from visual to acoustic space was not automatic with the advent of the global network, but would have to be a conscious project. The "universal environment of simultaneous electronic flow" inherently favors right-brain Acoustic Space, yet we are held back by habits of adhering to a fixed point of view.
Dissonance & Conditioning in the conflux of Digital
The invisible borderline between Visual and Acoustic Space. This is like the television camera that the Apollo 8 astronauts focused on the Earth after they had orbited the moon....
McLuhan quotes the autobiography of Lusseyran,
And There Was Light, who had his sensory perceptions altered by the loss of sight:
“When I came upon the myth of objectivity in certain modern thinkers, it made me angry.
So there was only one world for these people, the same for everyone.
And all the other worlds were to be counted as illusions left over from the past.
Or why not call them by their name - hallucinations?
I had learned to my cost how wrong they were.
From my own experience I knew very well that it was enough to take from a man a memory here, an association there, to deprive him of hearing or sight, for the world to undergo immediate transformation, and for another world, entirely different, but entirely coherent, to be born.
Another world? Not really.
The same world, rather, but seen from a different angle, and counted in entirely new measures.
When this happened all the hierarchies they called objective were turned upside down, scattered to the four winds, not even theories, but like whims.”
We live in a society permeated by this dissonance.
Understanding the cultural implications of the technological advances associated with the rise of a worldwide electronic network. This is a major work of McLuhan's as it contains the most extensive elaboration of his concept of acoustic space, and provides a critique of standard 20th-century communication models.
The problem of objectivity
The transition from visual to acoustic space was not automatic with the advent of the global network, but would have to be a conscious project. The "universal environment of simultaneous electronic flow" inherently favors right-brain Acoustic Space, yet we are held back by habits of adhering to a fixed point of view.
Dissonance & Conditioning in the conflux of Digital
The invisible borderline between Visual and Acoustic Space. This is like the television camera that the Apollo 8 astronauts focused on the Earth after they had orbited the moon....
McLuhan quotes the autobiography of Lusseyran,
And There Was Light, who had his sensory perceptions altered by the loss of sight:
“When I came upon the myth of objectivity in certain modern thinkers, it made me angry.
So there was only one world for these people, the same for everyone.
And all the other worlds were to be counted as illusions left over from the past.
Or why not call them by their name - hallucinations?
I had learned to my cost how wrong they were.
From my own experience I knew very well that it was enough to take from a man a memory here, an association there, to deprive him of hearing or sight, for the world to undergo immediate transformation, and for another world, entirely different, but entirely coherent, to be born.
Another world? Not really.
The same world, rather, but seen from a different angle, and counted in entirely new measures.
When this happened all the hierarchies they called objective were turned upside down, scattered to the four winds, not even theories, but like whims.”
We live in a society permeated by this dissonance.
This disconnect
The "universal environment of simultaneous electronic flow" inherently favors right-brain Acoustic Space, yet we are held back by habits of adhering to a fixed point of view.
Reading, writing, and hierarchical ordering are associated with the left brain and visual space, as are the linear concept of time and phonetic literacy. The left brain is the locus of analysis, classification, and rationality......
But our news, facts, and perceptions of REALITY are based in our status quo of internet and audio-visual media connectivity....
The right brain and acoustic space are the locus of the spatial, tactile, and musical.
“Comprehensive awareness" results when the two sides of the brain are in true balance.
Visual Space is associated with the simplified worldview of Euclidean Geometry.
It is linearly rational, and has no grasp of the acoustic.
Acoustic Space is multisensory.
McLuhan on Robotism:
The Western way of thinking about technology is too much related to the left hemisphere of our brain, which has a rational and linear focus. What McLuhan called robotism we understand as androidism
(Blade Runner and the novels of Philip K. Dick) in his day, McLuhan used Japanese Culture to illustrate the concept.
Robotism-androidism emerges from the further development of the right hemisphere of the brain, creativity and a new relationship to spacetime (most humans are still living in 17th-century classical Newtonian physics spacetime).
Robots-androids have much greater flexibility than humans in both mind and body. Robots-androids will teach humanity this new flexibility. And this flexibility of androids (what McLuhan calls robotism) has a strong affinity with Japanese culture and life.
The Digital Conflux:
We struggle to psychologically reframe to technological advances and our perceptions are a playground for hacking facilitated by media programming.
“Occidentals cannot easily credit the ability of the Japanese to swing from one behavior to another without psychic cost. Such extreme possibilities are not included in our experience. Yet in Japanese life the contradictions, as they seem to us, are as deeply based in their view of life as our uniformities are in ours.”
The ability to live in the present and instantly readjust.
The "universal environment of simultaneous electronic flow" inherently favors right-brain Acoustic Space, yet we are held back by habits of adhering to a fixed point of view.
Reading, writing, and hierarchical ordering are associated with the left brain and visual space, as are the linear concept of time and phonetic literacy. The left brain is the locus of analysis, classification, and rationality......
But our news, facts, and perceptions of REALITY are based in our status quo of internet and audio-visual media connectivity....
The right brain and acoustic space are the locus of the spatial, tactile, and musical.
“Comprehensive awareness" results when the two sides of the brain are in true balance.
Visual Space is associated with the simplified worldview of Euclidean Geometry.
It is linearly rational, and has no grasp of the acoustic.
Acoustic Space is multisensory.
McLuhan on Robotism:
The Western way of thinking about technology is too much related to the left hemisphere of our brain, which has a rational and linear focus. What McLuhan called robotism we understand as androidism
(Blade Runner and the novels of Philip K. Dick) in his day, McLuhan used Japanese Culture to illustrate the concept.
Robotism-androidism emerges from the further development of the right hemisphere of the brain, creativity and a new relationship to spacetime (most humans are still living in 17th-century classical Newtonian physics spacetime).
Robots-androids have much greater flexibility than humans in both mind and body. Robots-androids will teach humanity this new flexibility. And this flexibility of androids (what McLuhan calls robotism) has a strong affinity with Japanese culture and life.
The Digital Conflux:
We struggle to psychologically reframe to technological advances and our perceptions are a playground for hacking facilitated by media programming.
“Occidentals cannot easily credit the ability of the Japanese to swing from one behavior to another without psychic cost. Such extreme possibilities are not included in our experience. Yet in Japanese life the contradictions, as they seem to us, are as deeply based in their view of life as our uniformities are in ours.”
The ability to live in the present and instantly readjust.
Beyond existing communication models
"All Western scientific models of communication are linear, sequential, and logical as a reflection of the late medieval emphasis on the Greek notion of efficient causality."
McLuhan and Powers criticize Western models of communication as emblematic of left-hemisphere bias and linearity, descended from a print-era perversion of Aristotle's notion of efficient causality.
We are fundamentally inclined to bias of information because of our fixed pattern thinking, which is a cause of dissonance and confusion due to the electronic universe in which we exist in varying degrees of conflux.
You must ask questions and examine objectively in order to fully comprehend the reality (perception) being affected.
McLuhan believed that in order to grasp fully the effect of a new technology, one must examine figure (medium) and ground (context) together, since neither is completely intelligible without the other.
McLuhan argued that we must study media in their historical context, particularly in relation to the technologies that preceded them. The present environment, itself made up of the effects of previous technologies, gives rise to new technologies, which, in their turn, further affect society and individuals.
All technologies have embedded within them their own assumptions about time and space. The message which the medium conveys can only be understood if the medium and the environment in which the medium is used—and which, simultaneously, it effectively creates—are analysed together. He believed that an examination of the figure-ground relationship can offer a critical commentary on culture and society.
Otherwise, Clown World remains the status quo. 🤡
"All Western scientific models of communication are linear, sequential, and logical as a reflection of the late medieval emphasis on the Greek notion of efficient causality."
McLuhan and Powers criticize Western models of communication as emblematic of left-hemisphere bias and linearity, descended from a print-era perversion of Aristotle's notion of efficient causality.
We are fundamentally inclined to bias of information because of our fixed pattern thinking, which is a cause of dissonance and confusion due to the electronic universe in which we exist in varying degrees of conflux.
You must ask questions and examine objectively in order to fully comprehend the reality (perception) being affected.
McLuhan believed that in order to grasp fully the effect of a new technology, one must examine figure (medium) and ground (context) together, since neither is completely intelligible without the other.
McLuhan argued that we must study media in their historical context, particularly in relation to the technologies that preceded them. The present environment, itself made up of the effects of previous technologies, gives rise to new technologies, which, in their turn, further affect society and individuals.
All technologies have embedded within them their own assumptions about time and space. The message which the medium conveys can only be understood if the medium and the environment in which the medium is used—and which, simultaneously, it effectively creates—are analysed together. He believed that an examination of the figure-ground relationship can offer a critical commentary on culture and society.
Otherwise, Clown World remains the status quo. 🤡
Clown World Bias
“If you want freedom, take the COVID vaccines.”
“The IOC dismisses investigative claims of Chinese genocide against the Uyghurs ahead of 2022 Winter Games in Beijing.”
“Making sure that there's that scientific depth in GMO research to analyze crop by crop is something the Gates Foundation is helping to invest in. But each country will have its own decisions.”
“Human impacts on Earth’s resources – including ones previously too small to measure from space – are much higher than anticipated”
“It was a free & fair election, non-fraudulent, in which Joe Biden won a record-number of votes.”
“President Biden nominated two female generals for promotions on Saturday, months after former President Trump's Pentagon officials reportedly delayed recommending they be promoted out of a concern the former president would reject them because they are women.”
“If you want freedom, take the COVID vaccines.”
“The IOC dismisses investigative claims of Chinese genocide against the Uyghurs ahead of 2022 Winter Games in Beijing.”
“Making sure that there's that scientific depth in GMO research to analyze crop by crop is something the Gates Foundation is helping to invest in. But each country will have its own decisions.”
“Human impacts on Earth’s resources – including ones previously too small to measure from space – are much higher than anticipated”
“It was a free & fair election, non-fraudulent, in which Joe Biden won a record-number of votes.”
“President Biden nominated two female generals for promotions on Saturday, months after former President Trump's Pentagon officials reportedly delayed recommending they be promoted out of a concern the former president would reject them because they are women.”
If you want to know the truth from the narrative - you have to have a backstop of context, of quality information on which to make sound judgements, based on factual insight - not bias slant.
There are people out there who are dedicated to this. Some have been doing this longer than others, but more and more are joining the efforts to determine truth from Narrative. They are Constitutionalists, they believe in America more than they believe in power for their own purposes. These are people who risk their career reputations to speak against the bias of greed and corruption.
They have different approaches, different solutions, different ideas on how to innovate FORWARD, away from the conditioning of the present purported by an alternative and slanted history we orient to as the accepted past.
Objectivity requires an honest consideration of all possible solution sets.
Example: ideas to streamline data from Bobby Piton to organize for election integrity in Illinois are not only viable & actionable in the status quo: 👇
There are people out there who are dedicated to this. Some have been doing this longer than others, but more and more are joining the efforts to determine truth from Narrative. They are Constitutionalists, they believe in America more than they believe in power for their own purposes. These are people who risk their career reputations to speak against the bias of greed and corruption.
They have different approaches, different solutions, different ideas on how to innovate FORWARD, away from the conditioning of the present purported by an alternative and slanted history we orient to as the accepted past.
Objectivity requires an honest consideration of all possible solution sets.
Example: ideas to streamline data from Bobby Piton to organize for election integrity in Illinois are not only viable & actionable in the status quo: 👇
Forwarded from Bobby Piton
Much of my life in the markets has been spent trying to understand better ways to streamline an overabundance of information and data into actionable sound decisions. It's been a very tedious process to develop processes that allow me to move at a much faster, clearer minded pace. It's a never ending process as I am constantly evaluating how to cut the wheat from the chaff.
As I continue to get more involved in trying to better understand how dysfunctional our political processes are and how corrupt so many in the process seem to be, I realize that no one has really attempted to design, implement and maintain an honest information infrastructure about issues that matter most to Americans.
This is something I have been thinking about for months, and I have taken the first steps to map out an alternative approach. Short term, I envision 5 then 13 .. then 33 people around a core team to roll this out in stages. Designing this will be a multi year /decade endeavour and I'm not sure what the pace will look like as I balance my core responsibilities to my clients and my family.
If there wasn't so much overlap between my skill sets being transferrable, I would not even consider attempting to design something like this. But since I do believe I have "edge" (Wall Street parlence) I figure why not try?
I'd love to get some thoughts, feedback about this 30,000 foot view.
As I continue to get more involved in trying to better understand how dysfunctional our political processes are and how corrupt so many in the process seem to be, I realize that no one has really attempted to design, implement and maintain an honest information infrastructure about issues that matter most to Americans.
This is something I have been thinking about for months, and I have taken the first steps to map out an alternative approach. Short term, I envision 5 then 13 .. then 33 people around a core team to roll this out in stages. Designing this will be a multi year /decade endeavour and I'm not sure what the pace will look like as I balance my core responsibilities to my clients and my family.
If there wasn't so much overlap between my skill sets being transferrable, I would not even consider attempting to design something like this. But since I do believe I have "edge" (Wall Street parlence) I figure why not try?
I'd love to get some thoughts, feedback about this 30,000 foot view.
Which topic(s) do you want me to write more about? Multiple selections allowed.
Anonymous Poll
35%
Historical Reframes: Government & Industry, Geopolitics
60%
Intelligence & Information Operations
43%
Psychology, Perception vs. Reality
26%
Industries of the Future
22%
Blackmail Inflation
41%
Conspiracy Reframes
50%
Securing Freedom & American Continuity
17%
Understanding People
21%
Economic Reframes
e·pis·te·mol·o·gy
noun • Philosophy | Theory of knowledge. Epistemology is the investigation of what distinguishes justified belief, from opinion.
noun • Philosophy | Theory of knowledge. Epistemology is the investigation of what distinguishes justified belief, from opinion.
Wisdom in The Information Age
This is an interesting topic.
High-speed advanced technologies (designed to enhance quality of life > rapid actualization) significantly shape cultural norms. The result?
An instant gratification society.
What does it mean to exist in an instant gratification society?
A neuro-physiological dependency to experience rapid feedback.
What kind of rapid feedback? In terms of dependency (expectation), feedback type ranges from baseline useful to positive in most typically expected.
Send a text, expect a reply.
Post a pic, expect a like. Or at least, expect interaction of some kind.
Useful feedback may not necessarily mean positive feedback, but useful + positive feedback is generally preferred (Useful+).
So to recap:
What does it mean to exist in an instant gratification society?
A neuro-physiological dependency to experience rapid feedback, with a preferential expectation that rapid feedback is useful and positive.
Input(your Action) =(Receives) Useful+ (Feedback).
Input = Useful+
This is what’s expected.
There was a time in history before now, when we didn’t know if our actions would result in immediate feedback.
ie: Send a letter to loved one overseas, have no idea if you’d receive a reply or not depending on the context.
Prior to the Information Age, the equation was different.
Input = ?
Ponder the implications of this statement for a moment.
This is an interesting topic.
High-speed advanced technologies (designed to enhance quality of life > rapid actualization) significantly shape cultural norms. The result?
An instant gratification society.
What does it mean to exist in an instant gratification society?
A neuro-physiological dependency to experience rapid feedback.
What kind of rapid feedback? In terms of dependency (expectation), feedback type ranges from baseline useful to positive in most typically expected.
Send a text, expect a reply.
Post a pic, expect a like. Or at least, expect interaction of some kind.
Useful feedback may not necessarily mean positive feedback, but useful + positive feedback is generally preferred (Useful+).
So to recap:
What does it mean to exist in an instant gratification society?
A neuro-physiological dependency to experience rapid feedback, with a preferential expectation that rapid feedback is useful and positive.
Input(your Action) =(Receives) Useful+ (Feedback).
Input = Useful+
This is what’s expected.
There was a time in history before now, when we didn’t know if our actions would result in immediate feedback.
ie: Send a letter to loved one overseas, have no idea if you’d receive a reply or not depending on the context.
Prior to the Information Age, the equation was different.
Input = ?
Ponder the implications of this statement for a moment.