1. Good marketing is no accident, but a result of careful planning and .
A.execution
B.selling C.strategies D.research
A.execution
B.selling C.strategies D.research
Anonymous Quiz
30%
A
20%
B
28%
C
22%
D
2. Marketing management is .
Anonymous Quiz
12%
managing the marketing process
19%
Monitoring the profitability of the companyβs products and services
43%
art&sci of choosing target markets getting, keeping, growing customers through creating, deliverin
26%
Developing marketing strategies to move the company forward
3. Chimney Sweeps employs people to clean fireplaces and chimneys in homes and apartments. The firm is primarily the marketer of which one of the following?
A.An image
B.A service C.A good D.An idea
A.An image
B.A service C.A good D.An idea
Anonymous Quiz
12%
A
64%
B
9%
C
15%
D
4. Marketers often use the term to cover various groupings of customers.
A.People
B.buying power C. Demographic segment D.Market
A.People
B.buying power C. Demographic segment D.Market
Anonymous Quiz
14%
A
19%
B
53%
C
13%
D
5. The concept holds that consumers and businesses, if left alone, will ordinarily not buy enough of the organizationβs products.
A.Production
B.selling C.marketing D.Holistic marketing
A.Production
B.selling C.marketing D.Holistic marketing
Anonymous Quiz
17%
A
34%
B
20%
C
29%
D
8. If actual performance exceeds the expected performance of the product, Then customer is
A.Satisfied
B.Dissatisfied C.Delighted D.Neutra
A.Satisfied
B.Dissatisfied C.Delighted D.Neutra
Anonymous Quiz
43%
A
19%
B
33%
C
5%
D
7. The buying process starts when the buyer recognizes a .
A.Product
B.an advertisement for the product C.a salesperson from a previous visit D.problem or need
A.Product
B.an advertisement for the product C.a salesperson from a previous visit D.problem or need
Anonymous Quiz
14%
A
31%
B
16%
C
39%
D
6. .Which of the following would be the best illustration of a subculture?
A.A religion.
B.A group of close friends. C.Your university. D.Your occupation.
A.A religion.
B.A group of close friends. C.Your university. D.Your occupation.
Anonymous Quiz
32%
A
31%
B
24%
C
12%
D
9. Bread and milk are which kind of products?
A.Specialty Products
B.Convenience products C.Shopping products D.Unsought products
A.Specialty Products
B.Convenience products C.Shopping products D.Unsought products
Anonymous Quiz
16%
A
55%
B
14%
C
14%
D
10. Parents buy toys for their children act as in the buying process.
A.Decider
B.Buyer C.Maintainer D.All of the above
A.Decider
B.Buyer C.Maintainer D.All of the above
Anonymous Quiz
11%
A
20%
B
12%
C
57%
D
Q. 1 Discussion Method can be used when:
Anonymous Quiz
16%
The topic is very difficult
11%
The topic is easy
18%
The topic is difficult
55%
All of the above
Q. 2 Which of the following is a teaching aid?
Anonymous Quiz
9%
Working Model of Wind Mill
8%
Tape Recorder
8%
16mm Film Projector
75%
All the above
Q. 3 The main aim of teaching is:
Anonymous Quiz
4%
To develop only reasoning
4%
To develop only thinking
77%
Both (A) and (B)
16%
To give information
Q. 4 The quality of teaching is reflected:
Anonymous Quiz
9%
By the attendance of students in the class
13%
By the pass percentage of students
71%
By the quality of questions asked by students
7%
By the duration of silence maintained in the class
Q. 5 The present annual examination system:
Anonymous Quiz
23%
promotes role learning
7%
does not promote good study habits
11%
does not encourage students to be regular in class
58%
All the above
Q. 6 A college wants to give training in use of Statistical Package for Social Sciences (SPSS) to researchers. For this the college should organize:
Anonymous Quiz
11%
Conference
14%
Seminar
68%
Workshop
7%
Lecture
Q. 8 Which of the following statement is correct?
Anonymous Quiz
8%
Discoveries are researches
42%
Researches lead to discovery
42%
Invention and Research are related
8%
None of the above
Q. 7 Which of the following is NOT the characteristic of a
research?
research?
Anonymous Quiz
12%
Research is systematic
52%
Research is not a process
13%
Research is problem oriented
23%
Research is not passive
Q. 9 Which of the following statement is correct?
Anonymous Quiz
12%
In research, objectives can be worded in question form
22%
In research, objectives can be worded in statement form
9%
Objectives are to be stated in Chapter I of the Thesis
57%
All the above