An 88-year-old man died in Germany recently. He had a private library that contained 70,000 books that no one knew about, and he had built all the furniture for the books himself. ❤️
(Source: BRICO ET DÉCO)
📚 @LifechangingBook
(Source: BRICO ET DÉCO)
📚 @LifechangingBook
👏22❤12👍4
Your confidence is an exact measure of your expertise.
There are many, possibly infinite, potential actions that you can take at any moment. And at every moment, one action has to be singled out as the best possible action that you can take. And your confidence is the degree of certainty you have that the action you took is truly the best possible one. To put it simply, your confidence is a measure of how correct you think you are.
For example, let’s assume that you’re a waiter, and you’re trying to remember what drink one of your customers ordered. Let’s say they ordered an iced tea, but you think they ordered a coke. So the best possible action to take is to get them iced tea, but you think it’s to get them a coke. And if you’re highly certain that they ordered a coke, we would say you’re highly confident, even though that confidence is misguided. And confidence, even if it's misguided, leads to action. Lack of confidence, on the other hand, leads to hesitation. See, if you’re not confident that your customer ordered a coke, you would hesitate to get it for them. You’d probably go back and ask them what they ordered. You would do more research and refine your hypothesis. They tell you that they ordered an iced tea.
So you refine your hypothesis, and your confidence in this hypothesis goes up. And with increased confidence, comes an increased desire to take action. A life without confidence is a life unlived because a life without confidence is a life full of hesitation. It’s a life full of plans that were never acted on. It’s a life full of dreams that were never realized. It’s a life spent in study and research, without any action. It’s a life full of wasted potential and regret. On the other hand, a life of overconfidence is reckless and short-sighted. It’s a life full of failures and poorly executed plans.
It’s a life spent acting impulsively, never reflecting on how to act better. And so similar to a life without confidence, overconfidence leads to a life of wasted potential. Achieving your greatest potential starts with true confidence.
The true confidence is neither unconfident nor overconfident. True confidence is when how correct you think you overlap with how correct you actually are. In other words, you are correct about how correct you think you are.
Your confidence is an exact measure of your expertise. You have an accurate view of your own knowledge. You have self-awareness.
For example, a brain surgeon with true confidence knows the limits of his own knowledge and that makes him a great surgeon. When he comes across problems that are outside of his domain of expertise, he passes the problem on to someone more qualified. He’s not reckless. And when he comes across problems that are within his domain of expertise, he handles them without fear or hesitation. He’s neither overconfident or unconfident, but truly confident. The best way, then, to achieve your greatest potential is to focus on your expertise, not your confidence. True confidence will always walk hand-in-hand with your expertise.
Most people, for example, would be confident in getting a glass of water in their house, because they’ve done it a hundred times before. They’re certain that they could do it. And the more times you’ve solved a problem in the past, the more certain you are that you can solve it in the future. Expertise is what leads to true confidence, and expertise comes from solving a problem so many times that you can’t help but believe in your ability to solve it. And expertise is natural and inevitable when you consistently overcome the tests that life gives you. A man who has to grow his business in difficult times—through recessions, times of cultural and technological transition, and changing consumer demands—will have to become an expert in order to succeed.
📚 @LifechangingBook
There are many, possibly infinite, potential actions that you can take at any moment. And at every moment, one action has to be singled out as the best possible action that you can take. And your confidence is the degree of certainty you have that the action you took is truly the best possible one. To put it simply, your confidence is a measure of how correct you think you are.
For example, let’s assume that you’re a waiter, and you’re trying to remember what drink one of your customers ordered. Let’s say they ordered an iced tea, but you think they ordered a coke. So the best possible action to take is to get them iced tea, but you think it’s to get them a coke. And if you’re highly certain that they ordered a coke, we would say you’re highly confident, even though that confidence is misguided. And confidence, even if it's misguided, leads to action. Lack of confidence, on the other hand, leads to hesitation. See, if you’re not confident that your customer ordered a coke, you would hesitate to get it for them. You’d probably go back and ask them what they ordered. You would do more research and refine your hypothesis. They tell you that they ordered an iced tea.
So you refine your hypothesis, and your confidence in this hypothesis goes up. And with increased confidence, comes an increased desire to take action. A life without confidence is a life unlived because a life without confidence is a life full of hesitation. It’s a life full of plans that were never acted on. It’s a life full of dreams that were never realized. It’s a life spent in study and research, without any action. It’s a life full of wasted potential and regret. On the other hand, a life of overconfidence is reckless and short-sighted. It’s a life full of failures and poorly executed plans.
It’s a life spent acting impulsively, never reflecting on how to act better. And so similar to a life without confidence, overconfidence leads to a life of wasted potential. Achieving your greatest potential starts with true confidence.
The true confidence is neither unconfident nor overconfident. True confidence is when how correct you think you overlap with how correct you actually are. In other words, you are correct about how correct you think you are.
Your confidence is an exact measure of your expertise. You have an accurate view of your own knowledge. You have self-awareness.
For example, a brain surgeon with true confidence knows the limits of his own knowledge and that makes him a great surgeon. When he comes across problems that are outside of his domain of expertise, he passes the problem on to someone more qualified. He’s not reckless. And when he comes across problems that are within his domain of expertise, he handles them without fear or hesitation. He’s neither overconfident or unconfident, but truly confident. The best way, then, to achieve your greatest potential is to focus on your expertise, not your confidence. True confidence will always walk hand-in-hand with your expertise.
Most people, for example, would be confident in getting a glass of water in their house, because they’ve done it a hundred times before. They’re certain that they could do it. And the more times you’ve solved a problem in the past, the more certain you are that you can solve it in the future. Expertise is what leads to true confidence, and expertise comes from solving a problem so many times that you can’t help but believe in your ability to solve it. And expertise is natural and inevitable when you consistently overcome the tests that life gives you. A man who has to grow his business in difficult times—through recessions, times of cultural and technological transition, and changing consumer demands—will have to become an expert in order to succeed.
📚 @LifechangingBook
👍16❤4🔥3🤯1
1. Never stop learning.
2. See failure as a beginning.
3. Teach others what you know.
4. Assume nothing, question everything.
5. Analyze objectively.
6. Practice humility.
7. Respect constructive criticism.
8. Love what you do.
9. Give credit where it's due.
10. Take initiative
📚 @LifechangingBook
2. See failure as a beginning.
3. Teach others what you know.
4. Assume nothing, question everything.
5. Analyze objectively.
6. Practice humility.
7. Respect constructive criticism.
8. Love what you do.
9. Give credit where it's due.
10. Take initiative
📚 @LifechangingBook
❤20👍5
Two cold hard truths:
1) Buying books and reading books are two very different hobbies.
2) Reading books and applying books are two very different activities.
📚 @LifeChangingBook
1) Buying books and reading books are two very different hobbies.
2) Reading books and applying books are two very different activities.
📚 @LifeChangingBook
🔥13❤4👍2👏1🎉1
Sunk-cost bias
Sunk-cost bias is the tendency to continue to invest time, money, or energy into something we know is a losing proposition simply because we have already incurred, or sunk, a cost that cannot be recouped. But of course, this can easily become a vicious cycle: the more we invest, the more determined we become to see it through and see our investment pay off. The more we invest in something, the harder it is to let go.
In one study demonstrating the power of the endowment effect, the Nobel Prize–winning researcher Daniel Kahneman and colleagues randomly gave coffee mugs to only half the subjects in an experiment. The first group was asked how much they would be willing to sell their mug for, while the second group was asked what they would be willing to pay for it. It turned out the students who “owned” the mugs refused to sell for less than $5.25, while those without the cups were willing to pay only $2.25 to $2.75. The mere fact of ownership, in other words, caused the mug owners to value the objects more highly and made them less willing to part with them.
(From Greg Mckeown. Essentialism)
📚 @LifeChangingBook
Sunk-cost bias is the tendency to continue to invest time, money, or energy into something we know is a losing proposition simply because we have already incurred, or sunk, a cost that cannot be recouped. But of course, this can easily become a vicious cycle: the more we invest, the more determined we become to see it through and see our investment pay off. The more we invest in something, the harder it is to let go.
In one study demonstrating the power of the endowment effect, the Nobel Prize–winning researcher Daniel Kahneman and colleagues randomly gave coffee mugs to only half the subjects in an experiment. The first group was asked how much they would be willing to sell their mug for, while the second group was asked what they would be willing to pay for it. It turned out the students who “owned” the mugs refused to sell for less than $5.25, while those without the cups were willing to pay only $2.25 to $2.75. The mere fact of ownership, in other words, caused the mug owners to value the objects more highly and made them less willing to part with them.
(From Greg Mckeown. Essentialism)
📚 @LifeChangingBook
👍4❤3🤔1
Limbic capitalism
Affecting the limbic system of the brain can be called emotions. Whatever evokes emotion comes across as real.
Thousands of scientists are doing it. Finally, they tell us:
Instead of love, porn movies,
Instead of vitamin food, fat covered in hamburgers,
Followers instead of real friends,
Instead of life tests, video games,
They offered cheap nicotine instead of expensive dopamine (work, creativity).
The more we are slaves to these things, the better for the authors.
No one is trying to enslave us on purpose. There is no conspiracy. The goal is only money, pure capitalism. Limbic capitalism.
It is we who are becoming slaves.
📚 @LifeChangingBook
Affecting the limbic system of the brain can be called emotions. Whatever evokes emotion comes across as real.
Thousands of scientists are doing it. Finally, they tell us:
Instead of love, porn movies,
Instead of vitamin food, fat covered in hamburgers,
Followers instead of real friends,
Instead of life tests, video games,
They offered cheap nicotine instead of expensive dopamine (work, creativity).
The more we are slaves to these things, the better for the authors.
No one is trying to enslave us on purpose. There is no conspiracy. The goal is only money, pure capitalism. Limbic capitalism.
It is we who are becoming slaves.
📚 @LifeChangingBook
❤4👍4
"Limbic capitalism" is a term used to describe a marketing strategy that targets consumers' emotions and desires, rather than focusing solely on the functional features of a product or service. This approach is based on the idea that purchasing decisions are often driven by emotions and the desire for social status or acceptance, rather than rational thought.
The term was coined by Hans-Georg Häusel, a German marketing consultant and author, in his 2007 book "Limbic Capitalism: How to Win the Hearts of Consumers and Form Lasting Relationships". Häusel argues that successful marketing campaigns tap into consumers' limbic system, which is the part of the brain responsible for emotions and motivation.
Limbic capitalism often involves creating a brand image or identity that appeals to consumers' emotions and aspirations, rather than simply promoting the features and benefits of a product. This can include using storytelling, imagery, and other creative techniques to create an emotional connection with consumers.
Critics of limbic capitalism argue that it can lead to manipulative and exploitative marketing tactics, as well as fostering a culture of consumerism and materialism. However, proponents argue that it can be a more effective and engaging way to communicate with consumers, and can ultimately lead to more loyal and satisfied customers.
(CHatGPT)
📚 @LifeChangingBook
The term was coined by Hans-Georg Häusel, a German marketing consultant and author, in his 2007 book "Limbic Capitalism: How to Win the Hearts of Consumers and Form Lasting Relationships". Häusel argues that successful marketing campaigns tap into consumers' limbic system, which is the part of the brain responsible for emotions and motivation.
Limbic capitalism often involves creating a brand image or identity that appeals to consumers' emotions and aspirations, rather than simply promoting the features and benefits of a product. This can include using storytelling, imagery, and other creative techniques to create an emotional connection with consumers.
Critics of limbic capitalism argue that it can lead to manipulative and exploitative marketing tactics, as well as fostering a culture of consumerism and materialism. However, proponents argue that it can be a more effective and engaging way to communicate with consumers, and can ultimately lead to more loyal and satisfied customers.
(CHatGPT)
📚 @LifeChangingBook
❤8👍5
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I've read over 300 books.
Here are my top 3 reading tips:
1) Leave your phone in another room before reading and you'll never get distracted again.
2) Follow your curiosity, if you read books that interest you you'll always be interested in reading.
3) Never force yourself…
📚 @LifeChangingBook
Here are my top 3 reading tips:
1) Leave your phone in another room before reading and you'll never get distracted again.
2) Follow your curiosity, if you read books that interest you you'll always be interested in reading.
3) Never force yourself…
📚 @LifeChangingBook
❤11👍3