B&B Frame of Currency and Aging.
Bryan and Balaji both reject what society passively accepts: inflation and aging. The slow death of currency and life.
Inflation is the slow death of money through the loss of purchasing power. Aging is the slow death of biology through the loss of functional power.
Current culture treats the body as a consumable. A depreciating asset to be used up. Don't Die treats the body as capital. An appreciating asset for compounding gains.
Bryan and Balaji both reject what society passively accepts: inflation and aging. The slow death of currency and life.
Inflation is the slow death of money through the loss of purchasing power. Aging is the slow death of biology through the loss of functional power.
Current culture treats the body as a consumable. A depreciating asset to be used up. Don't Die treats the body as capital. An appreciating asset for compounding gains.
Frame of Jared Kushner, "...Just calm down for 30 days... let's do our best to try working together..."
The depth of this 🤯
ይዘን ሰው የማይቀማው ንብረት
አፈር ለሚበላው ጉልበት
ምኞት ላገር ባገር ድሎት
ሁሉም እኩል በአክብሮት
ሠላም ፍቅር ጤና ለኛ
ድንቅ ብርቅ ባለም እኛ
አንፃር
ካሥማሠ
ኡኖ
what a frame of a moment.
ይዘን ሰው የማይቀማው ንብረት
አፈር ለሚበላው ጉልበት
ምኞት ላገር ባገር ድሎት
ሁሉም እኩል በአክብሮት
ሠላም ፍቅር ጤና ለኛ
ድንቅ ብርቅ ባለም እኛ
አንፃር
ካሥማሠ
ኡኖ
what a frame of a moment.
🔥2🤝1
Framing companies are social technologies, and should be engineered with the same rigour as software. This frame moves beyond viewing a company as a mere legal entity, instead seeing it as a path-dependent solution to social and legal problems that enables large-scale human cooperation.
(Tobi Lütke, the co-founder and CEO of Shopify)
Frame to optimizes for: Contextual fitness
Traits that look superior often fail when environments shift.
Evolution favors:
Traits that look superior often fail when environments shift.
Evolution favors:
> “Good enough across chaos,”
not
> “Perfect under ideal conditions.”
Pricing frames a market position.
Pricing is essentially a form of market selection because the price point chosen dictates the target customer segment, brand perception, and competitive landscape.
Pricing is essentially a form of market selection because the price point chosen dictates the target customer segment, brand perception, and competitive landscape.
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