- highest rewarding $pump pair coin, almost $400k so far as of writing this (also has 3.55% tax, which means this number will grow faster compared to other custom pairs on PF)

- soft shilled by PF 4 times. once on instagram, once by alon, twice on X ads (https://x.com/asparagoid/status/2103631389966901697?s=20)

- regarding the X ads, PF seems to be using "take the pill" as their new slogan for mobile app marketing

worth noting that they have not tweeted that phrase since september 2025

then, a few days after $pill started running and they posted it on their instagram, they used "take the pill" in their ads (first instance was september 24th)

- "taking the pill" to change your life is also a very easily digestible narrative

- pumpfun is incentivized to push $pump pairs for obvious reasons (increasing pump holders, buy pressure, beating stonkfun, etc). alon even said that he expects holder rewards on PF to "accelerate soon"

pumpfun is also back near revenue ATHs and a pump pair runner just makes sense especially if $pump breaks out. we saw a bunch of other random paired coin runners go to mid 8 fig mc, but we've still yet to see one on the biggest launchpad

alon is also back to bullposting hard and he has something to prove as well given how low sentiment is for PF

$pill is the best way to bet on this

https://takethepill.vip/

fire asf website, $pill is gonna moon