Another Startup story from Bharat:
Govt threatened to ban them.
Banks threatened to ban them.
Google Play Store kicked them out.
Yet, Mobile Premier League (MPL) continues its rocket growth.
How?
Let's find out👇👇
MPL was founded in 2018 by 2 friends, Sai Srinivas Kiran and Shubham Malhotra.
The MPL app has lots of games, and you can earn money by playing these games. The games are casual(sudoku, carrom, etc) and the prizes start from Rs.3 and go up to Rs. 9000.
2 months after launch, they got $5 million funding from Sequoia. And 3 months after launch, they got to 600k users.
A surprising thing about MPL? They are a gaming company but don't have any game developers.
So how do they have so many games inside the MPL app?
Instead of making all the games by themselves, MPL acts as a connector: it connects game-makers with players on the MPL app. This helps game-makers to access MPL's huge userbase.
This creates a positive cycle: more games on MPL attract more people to play games on MPL which attracts more companies to publish games on MPL and the cycle goes on.
Google's Play Store policies don't allow real money gaming apps in India. Therefore, MPL was kicked out.
Google Play Store is like the oxygen for apps. 91% of smartphones in India have Play Store. It's the main way apps get discovered and downloaded by people.
How did MPL survive without the Play Store?
👉 They increased the referral amount 10x.
👉 They signed an Rs.12 crore endorsement deal with Virat Kohli.
👉 They sponsored the Indian cricket team for Rs.120 crores.
👉 They've also sponsored Big Boss and 2 IPL teams.
👉 They have expanded into new markets like Indonesia and America. And they've added new categories of games like esports and fantasy sports.
The result? MPL got from 600k users to 80 million users in 3 years!!
It's like MPL didn't even feel the absence of the Play Store.
What are your thoughts ?
Govt threatened to ban them.
Banks threatened to ban them.
Google Play Store kicked them out.
Yet, Mobile Premier League (MPL) continues its rocket growth.
How?
Let's find out👇👇
MPL was founded in 2018 by 2 friends, Sai Srinivas Kiran and Shubham Malhotra.
The MPL app has lots of games, and you can earn money by playing these games. The games are casual(sudoku, carrom, etc) and the prizes start from Rs.3 and go up to Rs. 9000.
2 months after launch, they got $5 million funding from Sequoia. And 3 months after launch, they got to 600k users.
A surprising thing about MPL? They are a gaming company but don't have any game developers.
So how do they have so many games inside the MPL app?
Instead of making all the games by themselves, MPL acts as a connector: it connects game-makers with players on the MPL app. This helps game-makers to access MPL's huge userbase.
This creates a positive cycle: more games on MPL attract more people to play games on MPL which attracts more companies to publish games on MPL and the cycle goes on.
Google's Play Store policies don't allow real money gaming apps in India. Therefore, MPL was kicked out.
Google Play Store is like the oxygen for apps. 91% of smartphones in India have Play Store. It's the main way apps get discovered and downloaded by people.
How did MPL survive without the Play Store?
👉 They increased the referral amount 10x.
👉 They signed an Rs.12 crore endorsement deal with Virat Kohli.
👉 They sponsored the Indian cricket team for Rs.120 crores.
👉 They've also sponsored Big Boss and 2 IPL teams.
👉 They have expanded into new markets like Indonesia and America. And they've added new categories of games like esports and fantasy sports.
The result? MPL got from 600k users to 80 million users in 3 years!!
It's like MPL didn't even feel the absence of the Play Store.
What are your thoughts ?
While some 'farmers' continue to protest the farm laws, farmers in UP are starting to reap the benefits of change in policy.
PepsiCo and Britannia among others are set to start production units in UP for chips and biscuits.
With local sourcing of produce
https://t.co/74IjirqHGk
PepsiCo and Britannia among others are set to start production units in UP for chips and biscuits.
With local sourcing of produce
https://t.co/74IjirqHGk
The Economic Times
Uttar Pradesh government rolls out food and beverage projects to woo farmers
Programmes are being held strategically to mark the inauguration or foundation stone laying of important projects, with the chief minister delivering the intended message.
Forwarded from Twitter (𝕏) Media Downloader دانلود از توییتر (ایکس)
New Pamban Bridge: An engineering marvel !
This dual-track state-of-the-art bridge will be the country's first Vertical Lift Railway Sea Bridge and is expected to be completed by March 2022.
🔗 Ministry of Railways (@RailMinIndia)
📲 @twittervid_bot
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🖥 خرید سرور مجازی با سرو دیتا
This dual-track state-of-the-art bridge will be the country's first Vertical Lift Railway Sea Bridge and is expected to be completed by March 2022.
🔗 Ministry of Railways (@RailMinIndia)
📲 @twittervid_bot
---------------------
🖥 خرید سرور مجازی با سرو دیتا
Over 25 million informal workers registered on e-Shram portal
'Empowering Cow Owners': Kamdhenu Diwali Campaign Launched To Enable Production Of Over 100 Cr Cow-Dung Based Lamps, Idols
https://t.co/t74KGOb4G2
https://t.co/t74KGOb4G2
Swarajyamag
'Empowering Cow Owners': Kamdhenu Diwali Campaign Launched To Enable Production Of Over 100 Cr Cow-Dung Based Lamps, Idols
For the first time in the history of Delhi Metro, an Integrated ‘flyover cum Metro viaduct structure’ along with a vehicle underpass is being built by Delhi Metro Rail Corporation Limited (DMRC) in north-east Delhi.
https://t.co/Zb6GCQMAmq
https://t.co/Zb6GCQMAmq
Swarajyamag
In A First, DMRC To Build Integrated Flyover Cum Metro Viaduct Along With Underpass In North-East Delhi